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~person:"Baraldi, Enrico"
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Baraldi, Enrico
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Networks and buyer behaviour at the base of the pyramid (BOP)
Chikweche, Tendai
;
Fletcher, Richard
;
Baraldi, Enrico
; …
-
University of Western Sydney
;
University of Western Sydney
;
…
-
2008
between consumers and firms. This is illustrated by research undertaken into consumer behaviour at the BOP in
Zimbabwe
. …
Persistent link: https://www.econbiz.de/10009482152
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