Animashaun, Jubril Olayinka; Fakayode, S.B.; Ayinde, … - African Association of Agricultural Economists - AAAE - 2013
marketing and second, identified the determinants of variations in the frequency of mobile phone use for catfish marketing among … agents involved in the marketing chain. The study was carried out in Kwara-state, Nigeria. One hundred and forty respondents … communication channels used for catfish marketing. Annual income generated from catfish business was significant in explaining …