Narrow search
Showing 1 - 10 of 145
Cover Image
Dynamic and Seamless Integration of Production, Logistics and Traffic : Fundamentals of Interdisciplinary Decision Support
Abele, Eberhard (ed.); Boltze, Manfred (ed.);  … - 2017
This book contributes a basic framework for and specific insights into interdisciplinary connections between production, logistics, and traffic subsystems. The book is divided into two parts, the first of which presents an overview of interdisciplinarity in value-added networks and freight...
Persistent link: https://www.econbiz.de/10012396203
Cover Image
Physical distribution and marketing logistics
Smykay, Edward W.; Bowersox, Donald J.; Mossman, F. H.; … - In: The roots of logistics : a reader of classical …, (pp. 81-95). 2012
Persistent link: https://www.econbiz.de/10009562458
Cover Image
Marketing's influence within the firm
Homburg, Christian; Workman, John P.; Krohmer, Harley - 1998
Persistent link: https://www.econbiz.de/10000168166
Cover Image
Entwicklungslinien der Marketingorganisation : eine empirische Untersuchung im produzierenden Gewerbe
Homburg, Christian - In: Marketing, (pp. 91-116). 1997
Persistent link: https://www.econbiz.de/10001320641
Cover Image
Closeness to the customer in industrial markets : towards a theory-based understanding of measurement, organizational antecedents, aand performance outcomes
Homburg, Christian - In: Journal of business economics : JBE 65 (1995) 3, pp. 309-331
Persistent link: https://www.econbiz.de/10001176325
Cover Image
Sales Excellence : Vertriebsmanagement mit System
Homburg, Christian; Schäfer, Heiko; Schneider, Janna - 2016 - 8., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011438881
Cover Image
Die Erfolgsauswirkungen der Vertriebsstruktur : eine empirische Untersuchung im Mehrkanalkontext
Mühlhäuser, Stephan - 2016
Persistent link: https://www.econbiz.de/10011533293