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Hybrid models for conjoint analysis : an expository review
Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541525
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Segmenting markets with conjoint analysis
Green, Paul E.; Krieger, Abba M. - 2007
Persistent link: https://www.econbiz.de/10003541527
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Conjoint analysis in consumer research : issues and outlook
Green, Paul E.; Srinivasan, V. - 2007
Persistent link: https://www.econbiz.de/10003541532
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Conjoint analysis in marketing : new developments with implications for research and practice
Green, Paul E.; Srinivasan, V. - 2007
Persistent link: https://www.econbiz.de/10003541534
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Methodological issues in conjoint analysis : a case study
Jaeger, Sara R.; Hedderley, Duncan; MacFie, Halliday J. H. - 2007
Persistent link: https://www.econbiz.de/10003541537
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Adaptive conjoint analysis versus self-explicated models : some empirical results
Agarwal, Manoj Kumar; Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541549
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Robustness of conjoint analysis : some Monté Carlo results
Carmone, Frank J.; Green, Paul E.; Jain, Arun K. - 2007
Persistent link: https://www.econbiz.de/10003541559
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Conjoint utility limits as affected by conjoint design and estimating program
Karson, Marvin J.; Mullet, Gary M. - 2007
Persistent link: https://www.econbiz.de/10003541564
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Hierarchical bayes conjoint analysis : recovery of partworth heterogeneity from reduced experimental designs
Lenk, Peter J.; DeSarbo, Wayne; Green, Paul E.; Young, … - 2007
Persistent link: https://www.econbiz.de/10003541579
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Information overload in conjoint experiments
Lines, Rune; Denstadli, Jon M. - 2007
Persistent link: https://www.econbiz.de/10003541589