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~isPartOf:"Information systems and e-business management : ISeB"
~person:"Arce-Urriza, Marta"
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The effect of price promotions on consumer shopping behavior across online and offline channels : differences between frequent and non-frequent shoppers
Arce-Urriza, Marta
;
Cebollada, Javier
;
Tarira, María …
- In:
Information systems and e-business management : ISeB
15
(
2017
)
1
,
pp. 69-87
Persistent link: https://www.econbiz.de/10011711673
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