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~type_genre:"Thesis"
~type_genre:"Arbeitspapier"
~person:"Benkenstein, Martin"
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Mehrstufige Marktsegmentierung zur Neukundenakquisition : am Beispiel der Telekommunikation
Kohrmann, Oliver
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2003
-
1. Auflage
Marktsegmentierungsansatz entwickelt Oliver Kohrmann ein Vorgehen zur
Akquisition
neuer Geschäftskunden, das sowohl psychographische als auch …
Persistent link: https://www.econbiz.de/10001823600
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