simultaneously after consideration by a reviewer with a known level of bias. Consumers observe the reviewer`s decision and a private …

/fail and have an innate toughness (bias) corresponding to a trade-off between the higher probability of passing a softer test …

In the market where inattentive buyers can fail to notice some feasible choices, the key role of marketing is to make … buyers aware of products. However, the effective marketing strategy is often subtle since marketing tactics can make buyers … cautious. This paper provides a framework to analyze an effective marketing strategy to persuade an inattentive buyer in an …

In the market where inattentive buyers can fail to notice some feasible choices, the key role of marketing is to make … buyers aware of products. However, the effective marketing strategy is often subtle since marketing tactics can make buyers … cautious. This paper provides a framework to analyze an effective marketing strategy to persuade an inattentive buyer in an …

In the market where inattentive buyers can fail to notice some feasible choices, the key role of marketing is to make … buyers aware of products. However, the eective marketing strategy is often subtle since marketing tactics can make buyers … cautious. This paper provides a framework to analyze an eective marketing strategy to persuade an inattentive buyer in an …