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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~type_genre:"Collection of articles of several authors"
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THE SElKATSUSHA AND THE FIGHT...
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Legends in consumer behavior
32
Premier reference source
26
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
21
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Special issue on brand equity
In:
International journal of research in marketing : IJRM ; …
10
(
1993
)
1
,
pp. 9-104
Persistent link: https://www.econbiz.de/10001140013
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2
Special issue on consumer behavior and the environment
In:
International journal of research in marketing : IJRM ; …
11
(
1994
)
2
,
pp. 97-179
Persistent link: https://www.econbiz.de/10001163887
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3
The changing consumer in the European Union : special issue
Leeflang, Peter
(
contributor
); …
- In:
International journal of research in marketing : IJRM ; …
12
(
1995
)
5
,
pp. 373-387
Persistent link: https://www.econbiz.de/10001192633
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Special issue on postmodernism, marketing and the consumer
In:
International journal of research in marketing : IJRM ; …
11
(
1994
)
4
,
pp. 311-449
Persistent link: https://www.econbiz.de/10001168044
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5
Special issue on marketing in emerging markets
Burgess, Steven M.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009732724
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6
Special issue: Consumer identities
Warlop, Luk
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009684928
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