Narrow search
Showing 1 - 10 of 71
Cover Image
Advertising in Russian periodicals at the turn of the communist era
Sheresheva, Marina Y.; Antonov-Ovseenko, Anton A. - In: Journal of historical research in marketing 7 (2015) 2, pp. 165-183
Persistent link: https://www.econbiz.de/10011376203
Cover Image
Forgotten classics: The business of advertising, by Earnest Elmo Calkins (1915)
Beard, Fred - In: Journal of historical research in marketing 7 (2015) 4, pp. 573-583
Persistent link: https://www.econbiz.de/10011448774
Cover Image
Forgotten classics: Marketing Methods by Ralph Starr Butler (1918)
Powers, Thomas L. - In: Journal of historical research in marketing 7 (2015) 4, pp. 584-592
Persistent link: https://www.econbiz.de/10011448777
Cover Image
"He just smiled and gave me a Vegemite sandwich" : advertising Australia's national food in the United States, 1968-1988
Contois, Emily J. H. - In: Journal of historical research in marketing 8 (2016) 3, pp. 343-357
Persistent link: https://www.econbiz.de/10011626964
Cover Image
"It's time" : revolution and evolution in Australian political advertising
White, Leanne - In: Journal of historical research in marketing 8 (2016) 3, pp. 375-395
Persistent link: https://www.econbiz.de/10011626966
Cover Image
Absence and the advertising historian
Smulyan, Susan - In: Journal of historical research in marketing 8 (2016) 3, pp. 473-480
Persistent link: https://www.econbiz.de/10011626971
Cover Image
Advertising in a regulated economy : Swedish advertisements 1760-1800
Murhem, Sofia - In: Journal of historical research in marketing 8 (2016) 4, pp. 484-506
Persistent link: https://www.econbiz.de/10011643938
Cover Image
Funny, scary, dead : negative depictions of male homosexuality in American advertising
Branchik, Blaine J.; O'Leary, Kathleen Bay - In: Journal of historical research in marketing 8 (2016) 4, pp. 524-544
Persistent link: https://www.econbiz.de/10011643943
Cover Image
The Negro marketing dilemma : dominant marketing discourses in the US from the 1950s to the 1970s
Ibrahim, Yasmin - In: Journal of historical research in marketing 8 (2016) 4, pp. 545-563
Persistent link: https://www.econbiz.de/10011643960
Cover Image
Forgotten classics : Motivation in Advertising, by Pierre Martineau (1957)
Beard, Fred - In: Journal of historical research in marketing 8 (2016) 4, pp. 585-594
Persistent link: https://www.econbiz.de/10011643968