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~institution:"Universität Augsburg"
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Internet Kills the Physical Store!? : der Einfluss einer Multikanalstrategie auf den Unternehmenserfolg im Vergleich zur internetbasierten oder stationären Einkanalstrategie: Empir...
Vogel, Julia
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2015
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1. Auflage
Persistent link: https://www.econbiz.de/10013444927
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