Narrow search
Showing 1 - 10 of 200
Cover Image
Strategische Marketingoptionen : Änderungsstrategien auf Geschäftsfeldebene
Meyer, Paul Werner (contributor); Meyer, Paul W. (ed.);  … - 1993
Persistent link: https://www.econbiz.de/10000337115
Cover Image
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
Hofmaier, Richard (ed.) - 1993 - 2. Aufl.
Persistent link: https://www.econbiz.de/10000346075
Cover Image
Marketing classics : a selection of influential articles
Enis, Ben M. (contributor); Cox, Keith Kohn (contributor) - 1985 - 5. ed
Persistent link: https://www.econbiz.de/10000743031
Cover Image
The task of marketing management
Lucas, Gysbert Hendrik George (contributor) - 1989 - 1. soft cover ed
Persistent link: https://www.econbiz.de/10000819295
Cover Image
A strategic approach to business marketing
Spekman, Robert E. (contributor);  … - 1985
Persistent link: https://www.econbiz.de/10000697570
Cover Image
Marketing communications : theory and research
Houston, Michael J. (ed.); Lutz, Richard J. (contributor) - 1985
Persistent link: https://www.econbiz.de/10000710974
Cover Image
Marketing: contemporary dimensions
Robicheaux, Robert A. (contributor) - 1985 - 4. ed
Persistent link: https://www.econbiz.de/10000710999
Cover Image
Absatzpolitik : die Instrumente des Verkaufsmarketing
Pepels, Werner (ed.) - 1998
Persistent link: https://www.econbiz.de/10000670935