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Factors that influence the marketing of professional services
Enerson, Meg; Mason, Roger B.; Corbishley, Karen M. - In: Investment management and financial innovations 13 (2016) 3, pp. 118-130
Persistent link: https://www.econbiz.de/10011666659
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The operational implications of service customisation level
Shuter, Melanie - 2005
services for customers. Many organisations have implemented increased customisation with the expectation of increased demand … and profitability. However a critical analysis of the operational aspects involved in customising services reveals that … deliver customised services. Factors which are included in this model are: (a) the level and type of knowledge, skills and …
Persistent link: https://www.econbiz.de/10009438166
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Service relationships and the customer disengagement : engagement conundrum
Bowden, Jana; Gabbott, Mark; Naumann, Kay - In: Journal of marketing management : MM 31 (2015) 7/8, pp. 774-806
Persistent link: https://www.econbiz.de/10011309054
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Export and FDI premia among services firms in the developing world
Shepherd, Ben - In: Applied economics letters 21 (2014) 1/3, pp. 176-179
Persistent link: https://www.econbiz.de/10010239277
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A task based approach to U.S. service offshoring
Püschel, Julia - 2013
Persistent link: https://www.econbiz.de/10010203060
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Do trademarks diminish the substitutability of products in innovative knowledge-intensive services?
Crass, Dirk; Schwiebacher, Franz - 2013
important supplementary mechanism to protect innovations in knowledgeintensive services. …
Persistent link: https://www.econbiz.de/10009787415
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Service interest and cluster membership : who are the pioneering users in energy efficiency service markets?
Matschoss, Kaisa; Kahma, Nina - In: Nordic journal of business : NJB 64 (2015) 2, pp. 139-159
Persistent link: https://www.econbiz.de/10011503387
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Service innovation in Philippine industries
Serafica, Ramonette B. - 2016
innovation behavior between the manufacturing and services sectors, for example, with respect to information sources and … entrepreneurship. The results of this paper reveal the importance of service innovation not only for the services sector but also for …
Persistent link: https://www.econbiz.de/10011536181
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The relative price of services
Inklaar, Robert; Timmer, Marcel - In: The review of income and wealth : journal of the … 60 (2014) 4, pp. 727-746
Persistent link: https://www.econbiz.de/10010457428
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Giving ideas a chance : systematic development of services in manufacturing industry
Strassl, Johann; Schicker, Günter; Grasser, Christian - 2015
The purpose of this paper is to propose a service development process that is adapted to manufacturing companies and to discuss its implication for companies with a focus on product development and product sales. This paper looks at new service development (NSD) literature and argues for design...
Persistent link: https://www.econbiz.de/10010500611