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Privacy Concerns and Informati...
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650
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642
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2
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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International journal of industrial organization
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Internet Policy Review
2
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2
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Information economics and policy : IEP
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International Journal of Industrial Organization
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Journal of consumer marketing
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Journal of financial services marketing
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Journal of promotion management : JPM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Neyar diyun / ham- Merkāz le-Fittûaḥ 'al Šēm P. Sapir
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ECONIS (ZBW)
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1
The role of digital marketing in political campaigns
Chester, Jeff
;
Montgomery, Kathryn C.
- In:
Internet Policy Review
6
(
2017
)
4
,
pp. 1-20
privacy
and welfare in the commercial marketplace. This paper examines the digital strategies and technologies of today …
Persistent link: https://www.econbiz.de/10012164377
Saved in:
2
The digital commercialisation of US politics — 2020 and beyond
Chester, Jeff
;
Montgomery, Kathryn C.
- In:
Internet Policy Review
8
(
2019
)
4
,
pp. 1-23
has now migrated into election campaigns in the US and elsewhere, raising a host of issues around
privacy
, discrimination …
Persistent link: https://www.econbiz.de/10012164432
Saved in:
3
The economics of advertising and
privacy
Tucker, Catherine
- In:
International journal of industrial organization
30
(
2012
)
3
,
pp. 326-329
Persistent link: https://www.econbiz.de/10009658211
Saved in:
4
Inducing customers to try new goods
Acquisti, Alessandro
- In:
Review of industrial organization : RIO
44
(
2014
)
2
,
pp. 131-146
Persistent link: https://www.econbiz.de/10010375280
Saved in:
5
Commercial software, adware, and consumer
privacy
Spiegel, Yossi
- In:
International journal of industrial organization
31
(
2013
)
6
,
pp. 702-713
Persistent link: https://www.econbiz.de/10010257879
Saved in:
6
Persuasive puffery
Chakraborty, Archishman
;
Harbaugh, Rick
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
3
,
pp. 382-400
Persistent link: https://www.econbiz.de/10010370709
Saved in:
7
The impact of
privacy
policy on the auction market for online display advertising
Johnson, Garrett
-
2013
consumers and prompted
privacy
concerns among consumers and regulators. This paper estimates the financial impact of
privacy
…-price bidders operate concurrently. I develop new techniques to analyze these hybrid auctions. I consider three
privacy
policies …
Persistent link: https://www.econbiz.de/10010250694
Saved in:
8
Privacy
in online markets : a welfare analysis of demand rotations
O'Brian, Daniel P.
;
Smith, Doug
-
2014
Persistent link: https://www.econbiz.de/10010473250
Saved in:
9
Feel, think, avoid : testing a new model of advertising avoidance
Kelly, Louise
;
Kerr, Gayle
;
Drennan, Judy
; …
- In:
Journal of marketing communications
27
(
2021
)
4
,
pp. 343-364
Persistent link: https://www.econbiz.de/10012515867
Saved in:
10
The value of online
privacy
Savage, Scott J.
;
Waldman, Donald M.
-
2013
Persistent link: https://www.econbiz.de/10010209888
Saved in:
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