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planning, formation of marketing strategy group of commercial companies was estimated, main similarities and differences of … strategic marketing planning, peculiarities of marketing strategy formation specific to strategic company group were disclosed …. It was appointed that marketing strategy formation process of building materials and commercial companies that are taking …
Persistent link: https://www.econbiz.de/10009479067
The present Master Paper analyzes theoretical and practical aspects of marketing strategy formation. The theoretical … part formulates theoretical background for marketing strategy formation, includes detailed analysis of external marketing … company’s documentation and the model of marketing strategy formation for the ice-cream production company based on the …
Persistent link: https://www.econbiz.de/10009479068
Russian macro environment was done. Formation of international marketing strategy in Russia was investigated for E … equipment production enterprise’s international marketing strategy formation. Before author’s formulated hypothesis that …In this master‘s work problems of international marketing strategies formation in odontological equipment enterprise …
Persistent link: https://www.econbiz.de/10009478788
marketing strategy formation is given at the end of the work. … strategies formation models, given by various Lithuanian and foreign authors. Complex marketing research of retail trade net was … referring to consistent marketing strategies formation from the theoretical part, company mission, vision are formulated …
Persistent link: https://www.econbiz.de/10009478263
The main idea of this work was to find out the marketing strategy of Joint Stock Company „Trojina“ and discover what … influence the superficial factors had on this company. We have also analysed the micro environment of marketing that helped to … of Joint Stock Company „Trojina“ have been studied in the marketing plan. The company’s policy has been seen from the got …
Persistent link: https://www.econbiz.de/10009478601
The aim of the final thesis is to establish the main marketing strategies of „Limarko Maritime Agency“. The theoretical … part is devoted to the analysis of the main marketing strategies, the characteristics of business-to-business marketing and …
Persistent link: https://www.econbiz.de/10009479229
the marketing strategy for it. During the oral survey was determed the segments of the market and feauteres of new product ….The structure of the work. There are three parts in the work: first part – theoretical aspects of the marketing strategy, second … part – methodological aspects of the work, third part – creation of marketing strategy. The difficult economic situation in …
Persistent link: https://www.econbiz.de/10009479386
culture formation expedients. Theoretical part stresses conceptions of organization and organizational culture, analyses their … level of organizational culture, and valued possible factors, which determinate spontaneous formation of organization … culture singularities and purposive formation of organizational culture peculiarities. Analytical part aims results of State …
Persistent link: https://www.econbiz.de/10009479318
segmentation, target market selection, positioning strategy and marketing elements of the strategy, described necessity of …Master's work analyze various Lithuanian and foreign authors marketing strategies formulation and management … theoretical aspects. Also, have been made a comprehensive marketing analysis of environmental factors, discussed market …
Persistent link: https://www.econbiz.de/10009478268
This term paper is about marketing changes during recession. The research consists of three parts. In the first part … the theory analysis was made. The concept of marketing and changes in marketing process during recession suggested by … performance of Lithuanian companies and their marketing activity was made. It was analysed, which marketing instruments they …
Persistent link: https://www.econbiz.de/10009478910