Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory development -- Formulating the...

What is research? Introduction -- Beginning your research -- The basic idea -- Managing the research project -- Choosing the research topic -- Defining your research perspectives -- Producing your project -- Doing your literature review -- Methodology into practice -- Methods -- Analysing your...

Taking the fear out of writing your business project, this book helps you understand and carry out each step of the research process. With detailed, friendly and engaging support it takes you from the very beginning to the very end