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Marktforschung
175
Vereinigte Staaten
64
Verbraucher
23
Market research
20
Europa
8
Consumer behaviour
6
Konsumentenverhalten
6
Bibliometrics
4
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4
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4
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4
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3
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Marketing theory
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Marketingtheorie
2
Markt
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2
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183
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160
English
23
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Kotler, Philip
5
Berenson, Conrad
3
Wind, Yoram
3
Barksdale, Hiram C.
2
Bartels, Robert D. W.
2
Du, Rex Yuxing
2
Feldman, Laurence P.
2
Ferber, Robert
2
Goldman, Arieh
2
King, William R.
2
Lehmann, Donald R.
2
Levy, Sidney J.
2
Mayer, Charles S.
2
O'Dell, William F.
2
Roberts, Harry V.
2
Sen, Subrata K.
2
Stock, J. Stevens
2
Abbott, John C.
1
Ahearne, Michael
1
Alba, Joseph W.
1
Alderson, Wroe
1
Alexander, Ralph Samuel
1
Allison, Harry E.
1
Altintig, Z. Ayca
1
An, Jake T.
1
Anderson jr, W. Thomas
1
Anshen, Melvin
1
Armstrong, Gary M.
1
Armstrong, Jon Scott
1
Arnould, Eric J.
1
Assael, Henry
1
Auerbach, Barbara K.
1
Aylmer, R. J.
1
Bak, C.
1
Baker, Raymond W.
1
Balachander, Subramanian
1
Balderston, F. E.
1
Banks, Seymour
1
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1
Bell jr., James E.
1
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American Marketing Association
2
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1
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Journal of marketing
Journal of marketing research : JMR
387
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
334
SpringerLink / Bücher
320
Discussion paper series / IZA
255
Intereconomics : review of European economic policy
237
IZA Discussion Papers
222
NBER working paper series
195
Discussion paper / Centre for Economic Policy Research
193
Working paper
190
Working paper / National Bureau of Economic Research, Inc.
188
IZA Discussion Paper
181
Europa-Archiv / Beiträge und Berichte : Zeitschrift für internationale Politik ; Halbmonatsschrift der Deutschen Gesellschaft für Auswärtige Politik
163
Ifo Schnelldienst
161
NBER Working Paper
161
United Nations publication
161
Overseas business reports : OBR
159
Journal of business research : JBR
144
Jahrbuch der Absatz- und Verbrauchsforschung
135
CESifo working papers
134
Europäische Hochschulschriften / 5
131
Die Bank
127
MPRA Paper
126
Springer eBook Collection
123
ifo Schnelldienst
122
Journal of common market studies : JCMS
118
Ifo-Schnelldienst
114
Aussenwirtschaft : schweizerische Zeitschrift für internationale Wirtschaftsbeziehungen ; the Swiss review of international economic relations
112
European treaty series : agreements and conventions concluded between the members of the Council of Europe
112
European Business Review
104
CESifo Working Paper
103
Euromoney
102
International journal of market research : JMRS ; the journal of the Market Research Society
101
Edward Elgar E-Book Archive
97
Journal of air transport management
92
European Journal of Marketing
89
Applied economics
88
Journal of education for business
84
Discussion papers / CEPR
83
The Atlantic community quarterly
80
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ECONIS (ZBW)
183
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183
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1
Ethnographic stories for market learning
Cayla, Julien
;
Arnould, Eric J.
- In:
Journal of marketing
77
(
2013
)
4
,
pp. 1-16
Persistent link: https://www.econbiz.de/10009782097
Saved in:
2
Market intelligence dissemination practices
Gebhardt, Gary F.
;
Farrelly, Francis J.
;
Conduit, Jodie
- In:
Journal of marketing
83
(
2019
)
3
,
pp. 72-90
Persistent link: https://www.econbiz.de/10012175998
Saved in:
3
Auctioning keywords in online search
Chen, Jianqing
;
Liu, De
;
Whinston, Andrew B.
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 125-141
Persistent link: https://www.econbiz.de/10003860872
Saved in:
4
The robustness of the effects of consumers' participation in market research : the case of service quality evaluations
Ofir, Chezy
;
Simonson, Itamar
;
Yoon, Song-oh
- In:
Journal of marketing
73
(
2009
)
6
,
pp. 105-114
Persistent link: https://www.econbiz.de/10003901136
Saved in:
5
The decline of conceptual articles and implications for knowledge development
Yadav, Manjit S.
- In:
Journal of marketing
74
(
2010
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003940501
Saved in:
6
Megamarketing : the creation of markets as a social process
Humphreys, Ashlee
- In:
Journal of marketing
74
(
2010
)
2
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003995107
Saved in:
7
An empirical examination of the "Rule of Three" : strategy implications for top management, marketers, and investors
Uslay, Can
;
Altintig, Z. Ayca
;
Winsor, Robert D.
- In:
Journal of marketing
74
(
2010
)
2
,
pp. 20-39
Persistent link: https://www.econbiz.de/10003995113
Saved in:
8
Monitoring the dynamics of brand equity using store-level data
Sriram, S.
;
Balachander, Subramanian
;
Kalwani, Manohar U.
- In:
Journal of marketing
71
(
2007
)
2
,
pp. 61-78
Persistent link: https://www.econbiz.de/10003557058
Saved in:
9
Size and share of customer wallet
Du, Rex Yuxing
;
Kamakura, Wagner A.
;
Mela, Carl F.
- In:
Journal of marketing
71
(
2007
)
2
,
pp. 94-113
Persistent link: https://www.econbiz.de/10003557064
Saved in:
10
Intrafunctional competitive intelligence and sales performance : a social network perspective
Ahearne, Michael
;
Lam, Son K.
;
Hayati, Babak
;
Kraus, Florian
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 37-56
Persistent link: https://www.econbiz.de/10009793102
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