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Exploring wine knowledge, aesthetics and ephemerality : clustering consumers
Hall, Daniel - In: International journal of wine business research : IJWBR 28 (2016) 2, pp. 134-153
Persistent link: https://www.econbiz.de/10011590141
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Using an aesthetics and ontology framework to investigate consumers' attitudes toward luxury wine brands as a product category : evidence from two countries
Stiehler, Beate E.; Caruana, Albert; Vella, Joseph - In: International journal of wine business research : IJWBR 28 (2016) 2, pp. 154-169
Persistent link: https://www.econbiz.de/10011590147
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2013 AMS Conference - wine marketing track
Babin, Barry J. (contributor) - Academy of Marketing Science - 2012
Persistent link: https://www.econbiz.de/10010421925
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The entrepreneurial influence on winery market performance : a mediation perspective
Li, Huanmei; O'Connor, Allan - In: International journal of wine business research : IJWBR 29 (2017) 2, pp. 210-232
Persistent link: https://www.econbiz.de/10011750880
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Business dynamics of on-premise wine trade: cases from South Korea
Hwang, Jeeah; Kunc, Martin - In: International journal of wine business research : IJWBR 27 (2015) 3, pp. 239-254
Persistent link: https://www.econbiz.de/10011477520
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Strategic winery reputation management : exploring German wine guides
Dressler, Marc - In: International journal of wine business research : IJWBR 28 (2016) 1, pp. 4-21
Persistent link: https://www.econbiz.de/10011562723
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A personality-based measure of the wine consumption experience for millennial consumers
Spielmann, Nathalie; Babin, Barry J.; Verghote, Caroline - In: International journal of wine business research : IJWBR 28 (2016) 3, pp. 228-245
Persistent link: https://www.econbiz.de/10011563747
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Crafting an iconic wine : the rise of "cult" Napa
Taplin, Ian M. - In: International journal of wine business research : IJWBR 28 (2016) 2, pp. 105-119
Persistent link: https://www.econbiz.de/10011590133
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À votre santé - conceptualizing the AO typology for luxury wine and spirits
Paschen, Jeannette; Paschen, Ulrich; Kietzmann, Jan Henrik - In: International journal of wine business research : IJWBR 28 (2016) 2, pp. 170-186
Persistent link: https://www.econbiz.de/10011590150
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Terroir in the media : the poetry of people, place and palate
Spielmann, Nathalie; Jolly, Sylvie; Parisot, Fabrice - In: International journal of wine business research : IJWBR 26 (2014) 3, pp. 224-240
Persistent link: https://www.econbiz.de/10010421604