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This study examines preceding factors of user innovation behavior using a case of smartphone applications … toexamineindirect and direct effects of consumer attitude on user innovation. Specifically, this study focuses ontwo aspects of the user … innovation evaluation:quality and quantity. Quality of user innovation in particular has the potentialtocontribute tothe …
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products. Especially, collaboration with consumers for product innovation is indispensable. On the other hand, social media has … been spreading all over the world. Network communities formed by social media are one of key factors of innovation achieved … by collaborating with consumer innovators, which is referred to as consumer collaborative innovation. This paper studies …
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This study adopted Rogers' diffusion of innovation model to investigate the adoption of three social media with high …
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