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research in economic psychology, behavioral economics and philosophy as well as marketing and consumer research. . … Action -- Chapter 7 Consumer Choice as Decision: Micro-Cognitive Psychology -- Chapter 8 Consumer Choice as Decision: Macro …-Cognitive Psychology -- Chapter 9 Consumer Choice as Decision: Meso-Cognitive Psychology -- Chapter 10 Consumer Choice as Agency …
Persistent link: https://www.econbiz.de/10014017652
Was ist dran an den Managementkonzepten zu Beginn des 21. Jahrhunderts? Fortschrittlich und innovativ oder einfallslos und altertümlich? Wie steht es um die Wirksamkeit von Werten, Commitment und Methoden wie Coaching? Und ist die Globalisierung wirklich an allem schuld? Der Psychologe...
Persistent link: https://www.econbiz.de/10014425161
Exploring the interaction between entrepreneurs and managers, this book attempts to understand the psychology behind …
Persistent link: https://www.econbiz.de/10012396458
Persistent link: https://www.econbiz.de/10012396463
, evolutionary economics, and experimental psychology Practitioners in the areas of knowledge management, human resources development …
Persistent link: https://www.econbiz.de/10012396878
This original book takes psychological research, experimental economics, and recent business scenarios to provide both students and practitioners with the insights to develop a strong risk management strategy. Shefrin draws on his previous research into characterizing organizational culture...
Persistent link: https://www.econbiz.de/10012397908
Preface -- We Can Lead Better -- The Despicable Problem of Leadership -- Part I: Leading Naturally -- Part II: The Essence of Leadership -- Part III: Personality and Leadership -- Part IV: The Future of Leadership -- Appendix.
Persistent link: https://www.econbiz.de/10012397922
markets for scholars and practitioners in marketing, psychology, and consumer behavior. S. Umit Kucuk has taught marketing … Marketing, Journal of Retailing and Consumer Services, Journal of Research for Consumers, Marketing Theory, and Technovation …
Persistent link: https://www.econbiz.de/10012398189
Dieser Band beschäftigt sich mit den vielschichtigen und vieldimensionalen Wirkungen, die Trauma in der Arbeitswelt haben kann und hat und greift damit erstmals ein Thema auf, das so in der Öffentlichkeit noch nicht diskutiert worden ist. Dabei betrachten die Autorinnen und Autoren aus...
Persistent link: https://www.econbiz.de/10012401886
This book features the main papers of Günter Schmölders (1903-1991), a pioneer in economic psychology, for the first … time in English. Schmölders' research on 'fiscal psychology' is of particular and lasting interest, impacting greatly on …
Persistent link: https://www.econbiz.de/10012054231