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~type_genre:"Bibliografie"
~isPartOf:"McGraw-Hill/Irwin series in marketing"
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Burt Franklin, bibliography and reference series. 407
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Michigan business studies : a publication of the Bureau of Business Research, School of Business Administration, University of Michigan
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Selected essays in history, economics and social science. 243
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Marketing ; Book
Kerin, Roger A.
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Rudelius, William
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2004
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