Showing 1 - 7 of 7
Companies spend billions of dollars online for paid links to branded search terms. Measuring the effectiveness of this marketing spending is hard. Blake, Nosko and Tadelis (2015) ran an experiment with eBay, showing that when the company suspended paid search, most of the traffic still ended up...
Persistent link: https://www.econbiz.de/10011735935
Persistent link: https://www.econbiz.de/10011741631
Persistent link: https://www.econbiz.de/10003856749
Persistent link: https://www.econbiz.de/10003836247
Economists and psychologists have devised numerous instruments to measure time preferences and have generated a rich literature examining the extent to which time preferences predict important outcomes; however, we still do not know which measures work best. With the help of a large sample of...
Persistent link: https://www.econbiz.de/10009309461
We report the results of a field experiment with bicycle messengers in Switzerland and the United States. Messenger work is individualized enough that firms can choose to condition pay on it, but significant externalities in messenger behavior nonetheless give their on-the-job interactions the...
Persistent link: https://www.econbiz.de/10003292055
Economic analysis has said little about how an individual's cognitive skills (CS's) are related to the individual's preferences in different choice domains, such as risk-taking or saving, and how preferences in different domains are related to each other. Using a sample of 1,000 trainee truckers...
Persistent link: https://www.econbiz.de/10003739951