This paper aims to unravel the way Portuguese citizens and institutions have been adopting online platforms for social networks within the framework of solidarity and citizenship against cancer. The authors will present an analysis of the communication strategies implemented by institutions and...

Images play a crucial role in inspiring and informing travelers throughout the tourism experience. Due to this, destination management/marketing organizations (DMOs) do their best to provide visually rich websites and mobile applications. Among the factors guiding online communication choices,...