COVID-19 has disconnected humanity, reduced social interaction in physical urban areas, and led to the new normal, which describes the anticipated changes in human life and professionals due to the impact of the pandemic. In addition, as part of digital transformation, the post-pandemic New...

The Chinese central government recently published a new regulation to strictly limit the time minors spend on online games, providing a favorable policy environment for the protection of their physical and mental health as well as their overall development. We first provide empirical evidence...

This paper aims to explore consumer engagement with online retailers through gamification, the use of game mechanics, and co-creation. A qualitative methodology was used through an exploratory case study approach. The interviews were conducted with 30 Portuguese consumers. It was found that the...

The intricacy and segmentation of video games, as well as specific issues with a particular video like trademark registration and directly protected content like sound effects, cause a variety of legal difficulties and challenges for the IPR system. Video game legal protection is a highly...

Mergers and acquisitions (M&A) in the game industry will increase by around 25% in 2023. Consolidation transactions between competing or vertically related companies, mainly when affecting consumers with inferior bargaining power, may raise concerns by the antitrust authorities. These...

Research in the strategy literature that highlights the role of imitation has tended to focus primarily on its detrimental effects on the performance of imitated firms. Developing the notion of vicarious experimentation, we examine how innovators can learn from being imitated. Specifically, we...

Online gaming has become a major source of entertainment and a growing industry worldwide. However, the taxation of online gaming remains a complex and controversial issue. This thesis examines the current state of online gaming taxation and analyzes the different tax regimes adopted by...

Loot boxes in video games are a form of in-game transactions with randomized elements. Concerns have been raised about loot boxes' similarities with gambling and their potential harms (e.g. overspending). Recognizing players' and parents' concerns, in mid-2020, the Entertainment Software Rating...

In 2020, gamers spent more than $15 billion on loot boxes, lotteries of virtual items in video games. Loot boxes are contentious. Regulators argue they constitute gambling, while game producers maintain they complement gameplay. In a prototypical mobile puzzle game we show that gameplay...

Video games have emerged as one of the world’s fastest-growing industries. Although initially aimed at adults, video games have become an increasingly popular pastime among youth, with 90% of children playing video games today throughout the United States according to a Pew Research study...

This article addresses application of copyright protection to sports video games, discusses relevant important issues, and is aimed at disclosing intellectual property approaches applicable to the various elements of that entertainment and sports technology. The main focus is put on issues such...

Signs of the gender gap are ubiquitous in society. Psychological theory suggests that when gender stereotypes are associated with competition, men exert greater effort against women (dominance effect) and women exert less effort against men (submissive effect), which implies that women are at a...

The video game industry is one of the new engines of economic growth, and esports industry, as an essential subindustry, plays a pivotal role in driving economic growth. To investigate the mechanism and the quantitative relationship among them, we propose a two-stage transmission path “Esports...

We contribute to the literature on recommendation systems by proposing the Dynamic Nonparametric (DNP) model that incorporates a fully Bayesian approach into the traditional dynamic collaborative filtering and hence captures the change of customer preferences in the mobile game industry with...

Research Aims: The Freemium business model is becoming increasingly prominent in the current digital economy. In the mobile game market, total revenue from free-to-download apps is overtaking those from paid apps. The purpose of this article is to propose a taxonomy that examines and categorizes...

Many online platforms adopt the ad-sponsored business model, which involves offering free services to consumers while collecting their data and selling targeted advertising space to advertisers. However, collecting consumer data has raised growing privacy concerns, which may affect consumers’...

Video games raise various legal questions and challenges for the IPR system, mainly due to the complexity and segmentation of the game and there is some particular problem with a particular video like trademark registration, and copyrighted content directly such as sound effects. The current...

Companies in platform-based business markets have widely embraced freemium business models where profit primarily depends on a minority of paying customers. However, the key challenge of these models is transitioning participants from free users to paying consumers. To encourage paid...

The benefits and challenges of using game-based learning (GBL) methods in project management higher education have not been widely investigated. This study employs qualitative methods and builds on in-depth interview data from 22 experienced university teachers with a project management teaching...

We empirically study how to seed products in a network in the presence of peer effects from both friends and strangers. The product adoption decisions of friends and strangers can both strongly influence consumers' purchase behaviour, but their importance relative to each other is unknown. We...

Video games are an electronic game that involves interaction with a user interface to generate visual feedback for a player. The typologies range from action games to adventure, role-playing, strategy, or sport games. Digitalization and web channels of fruition are embedded in most business...