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  • Search: subject_exact:"Conjoint analysis"
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Year of publication
Subject
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Conjoint analysis 1,088 Conjoint-Analyse 951 Theorie 283 Theory 282 conjoint analysis 270 Consumer behaviour 226 Konsumentenverhalten 223 Deutschland 201 Conjoint Measurement 188 Germany 188 Marktforschung 160 Market research 156 Willingness to pay 101 Zahlungsbereitschaftsanalyse 92 Präferenztheorie 67 Theory of preferences 67 USA 67 United States 66 Conjoint Analysis 65 Marketing 50 Estimation 49 Schätzung 49 Preismanagement 46 Pricing strategy 46 Produktgestaltung 44 Beziehungsmarketing 38 Experiment 38 Relationship marketing 38 Product design 37 Verbraucherverhalten 37 Consumer/Household Economics 34 Präferenz 33 Market segmentation 32 Food Consumption/Nutrition/Food Safety 31 Marktsegmentierung 31 Innovation 27 Messung 27 Consumer preferences 26 Cluster analysis 25 Diskrete Entscheidung 25
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Online availability
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Free 339 Undetermined 112
Type of publication
All
Article 988 Book / Working Paper 524 Other 8
Type of publication (narrower categories)
All
Article in journal 562 Aufsatz in Zeitschrift 562 Aufsatz im Buch 203 Book section 203 Hochschulschrift 172 Thesis 157 Graue Literatur 124 Non-commercial literature 124 Working Paper 108 Arbeitspapier 96 Dissertation u.a. Prüfungsschriften 48 Bibliografie enthalten 17 Bibliography included 17 Collection of articles of several authors 17 Sammelwerk 17 Case study 15 Fallstudie 15 Article 12 Aufsatzsammlung 10 Collection of articles written by one author 9 Sammlung 9 Conference paper 7 Konferenzbeitrag 7 Conference Paper 6 Festschrift 5 Konferenzschrift 4 Mehrbändiges Werk 4 Multi-volume publication 4 Conference proceedings 3 Lehrbuch 2 Reprint 2 Systematic review 2 Übersichtsarbeit 2 Accompanied by computer file 1 Amtsdruckschrift 1 Book review 1 Commentary 1 Elektronischer Datenträger als Beilage 1 Fallstudiensammlung 1 Government document 1
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Language
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English 777 German 455 Undetermined 281 French 5 Old English (ca. 450-1100) 2 Italian 2 Spanish 1
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Author
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Huber, Frank 24 Sattler, Henrik 22 Teichert, Thorsten 20 Baier, Daniel 18 Herrmann, Andreas 17 Green, Paul E. 16 Eggers, Felix 15 Helm, Roland 15 Bauer, Hans H. 13 Gustafsson, Anders 13 Steiner, Michael 13 Hundsdoerfer, Jochen 12 Rao, Vithala R. 12 Vandebroek, Martina 12 Goos, Peter 11 Brusch, Michael 10 Toubia, Olivier 10 Blaufus, Kay 9 Srinivasan, V. 9 Steiner, Winfried J. 9 Voeth, Markus 9 Allenby, Greg M. 8 Jedidi, Kamel 8 Kohli, Rajeev 8 Lee, Jongsu 8 Sichtmann, Christina 8 Wilken, Robert 8 Alberini, Anna 7 Ding, Min 7 Gaul, Wolfgang 7 Hauser, John R. 7 Ida, Takanori 7 Kiesewetter, Dirk 7 Krieger, Abba M. 7 Lusk, Jayson L. 7 Moskowitz, Howard R. 7 Shepherd, Dean A. 7 Skiera, Bernd 7 Timmermans, Harry J. P. 7 Tscheulin, Dieter K. 7
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Institution
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European Association of Agricultural Economists - EAAE 11 Agricultural and Applied Economics Association - AAEA 10 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 9 Verlag Dr. Kovač 7 Springer Fachmedien Wiesbaden GmbH 4 Fondazione ENI Enrico Mattei (FEEM) 3 International Association of Agricultural Economists - IAAE 3 Departamento de Economía de la Empresa, Universidad Carlos III de Madrid 2 Department of Economics, Iowa State University 2 EconWPA 2 Faculty of Economics, Kasetsart University 2 Friedrich-Schiller-Universität Jena / Wirtschaftswissenschaftliche Fakultät 2 International Food Policy Research Institute (IFPRI) 2 International Telecommunications Society (ITS) 2 Southern Agricultural Economics Association - SAEA 2 Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena 2 AMACOM 1 African Association of Agricultural Economists - AAAE 1 Agricultural Economics Society - AES 1 Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar 1 Associazione Italiana di Economia Agraria e Applicata - AIEAA 1 CER-ETH Center of Economic Research, Department of Management, Technology and Economics (D-MTEC) 1 Center of Market Oriented Product and Production Management 1 Centre Emile Bernheim, Solvay Brussels School of Economics and Management 1 Centre for Health Economics Research & Evaluation (CHERE), Business School 1 Centro di Economia del Lavoro e di Politica Economica (CELPE), Università degli Studi di Salerno 1 Charles H. Dyson School of Applied Economics and Management, Cornell University 1 Departamento de Economía Aplicada, Facultade de Ciencias Económicas e Empresariais 1 Department of Agricultural, Food and Resource Economics, Michigan State University 1 Department of Applied Economics and Statistics, University of Delaware 1 Department of Economics and Business, Universitat Pompeu Fabra 1 Department of Economics, School of Business 1 Department of Economics, Waikato Management School 1 Department of Resource Economics, University of Massachusetts-Amherst 1 Deutscher Universitäts-Verlag GmbH 1 Deutschland / Bundeswehr / Universität München / Lehrstuhl für Allgemeine Betriebswirtschaftslehre, insbes. Öffentliche Verwaltungen und Öffentliche Unternehmen 1 Dipartimento di Economia, Università Ca' Foscari Venezia 1 Dipartimento di Scienze Economiche e Statistiche (DISES), Università degli Studi di Salerno 1 Dr. Rainer Hampp <Firma> 1 Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. 1
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Published in...
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Conjoint measurement : methods and applications 33 Marketing Science 26 Conjointanalyse : Methoden - Anwendungen - Praxisbeispiele 19 Gabler Edition Wissenschaft 19 Journal of business economics : JBE 19 Journal of marketing research : JMR 19 Fundamentals of marketing research ; Vol. 6 17 Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF 15 The Patient: Patient-Centered Outcomes Research 15 Management Science 14 American journal of agricultural economics 12 Agricultural and resource economics review : ARER 10 Europäische Hochschulschriften / 5 10 Management science : journal of the Institute for Operations Research and the Management Sciences 10 Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences 10 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 9 Jahrbuch der Absatz- und Verbrauchsforschung 9 Journal of Agricultural and Applied Economics 9 MPRA Paper 9 Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik 8 Die Betriebswirtschaft : DBW 8 Journal of agricultural and applied economics 8 Marketing : ZFP ; journal of research and management 8 Schriftenreihe innovative betriebswirtschaftliche Forschung und Praxis 8 Arbeitspapier / Institut für Marketing, Universität Mannheim 7 Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB) 7 KBI 7 Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel 7 PharmacoEconomics 7 European journal of operational research : EJOR 6 International Food and Agribusiness Management Review 6 International journal of consumer studies 6 International journal of hospitality management 6 Journal of business research : JBR 6 Journal of food products marketing 6 Planung & Analyse : Zeitschrift für Marktforschung und Marketing 6 Research 6 Schriftenreihe Studien zum Konsumentenverhalten 6 Technological forecasting & social change : an international journal 6 Telecommunications policy : the international journal of ICT economy, governance and society 6
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Source
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ECONIS (ZBW) 1,097 RePEc 291 USB Cologne (EcoSocSci) 82 EconStor 30 BASE 19 Other ZBW resources 1
Showing 1 - 50 of 1,520
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Consumer Preference on Paid Game Microtransaction
Adji, Mahesa Nararya; Chua, David; Kainama, Nathaniel; … - 2019
Online gaming has become prevalent with the rise of the internet availability, where the gaming industry is experiencing a shift in business model in the last decade. The new model of microtransaction is to make players pay for extra content and advantages to compete against other players. In...
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Understanding luxury shopping destination preference using conjoint analysis and traditional item-based measurement
Hung, Kam; Denizci Guillet, Basak; Zhang, Hanqin Qiu - In: Journal of travel research : a quarterly publication of … 58 (2019) 3, pp. 411-426
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Analyzing policy capturing data using structural equation modeling for within-subject experiments (SEMWISE)
Weijters, Bert; Baumgartner, Hans - 2019
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Bilateral foreign aid : how important is aid effectiveness to people for choosing countries to support?
Cunningham, Harry; Knowles, Stephen Mark; Hansen, Paul Colin - 2016
Persistent link: https://ebtypo.dmz1.zbw/10011521398
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Where do you sell your products online? A seller perspective on online shopping platforms
Lee, Saerom; Ryu, Min Ho; Lee, Sang Yup; Kwak, Dong-Heon - 2018
With the rapid development of information and communication technologies, various online shopping platforms have emerged. To understand the success of platform strategies, it is important to verify the features that are important to attract sellers. To estimate the economic value of free...
Persistent link: https://ebtypo.dmz1.zbw/10011944694
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Where do you sell your products online? : a seller perspective on online shopping platforms
Lee, Saerom; Ryu, Min Ho; Lee, Sang Yup; Kwak, Dong-Heon - 2018
With the rapid development of information and communication technologies, various online shopping platforms have emerged. To understand the success of platform strategies, it is important to verify the features that are important to attract sellers. To estimate the economic value of free...
Persistent link: https://ebtypo.dmz1.zbw/10012004979
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Guest preferences for service recovery procedures : conjoint analysis
Lee, Seung Hyun - In: Journal of hospitality and tourism insights 1 (2018) 3, pp. 276-288
Persistent link: https://ebtypo.dmz1.zbw/10011924278
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Zeitbezogene Nutzenkomponenten von Verkehrsdienstleistungen : Erklärung und Wirkung am Beispiel von Bahnreisen
Grunberg, Bastian - 2018
Der Deutschen Bahn AG steht zur zeitlichen Entlastung von Fahrgästen neben der Reisedauer mit der Schaffung von Zeitverwendungsmöglichkeiten ein zweiter Gestaltungsparameter zur Verfügung, dessen Existenz darin begründet liegt, dass Reisezeit je nach Zugausstattung und Verhalten von...
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Japanese consumer preferences for additive-free wine labeling
Kubota, Satoko; Sawano, Hirotsugu; Kono, Hiroichi - In: Agricultural and Food Economics 5 (2017) 4, pp. 1-15
Consumers have recently become more concerned about food additives and food safety. Since its first meeting on September 17, 2003, the Risk Communication Expert Committee has studied and discussed the ideal methods to communicate risk related to food safety issues in response to a Food Safety...
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Priorities of Smartphone Online Shopping Applications for Young People
Okamoto, Takashi; Yatsuhashi, Jiro; Mizutani, Naoki - 2017
With widespread use of smartphones, many people use smartphone online shopping applications to enjoy online purchasing. However, Japanese young people’s behavior and perceptions with regard to smartphone online shopping applications are unclear. To reveal these perceptions and priorities, this...
Persistent link: https://ebtypo.dmz1.zbw/10011720228
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A Conjoint Analysis on e-book Market in Japan
Ueda, Masashi - 2017
The e-book market in Japan is growing in this decade and according to Impress R&D this tendency will be continue. In this paper, we collected 3,000 samples by online survey and found a tendency of consumption of e-book in Japan by using conjoint analysis. We found 1) attachment to physical...
Persistent link: https://ebtypo.dmz1.zbw/10011732818
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Different preferences for wine communication
Sillani, Sandro; Miccoli, Alessandra; Nassivera, Federico - In: Wine Economics and Policy 6 (2017) 1, pp. 28-39
This study aimed at verifying the presence of variations in the reactions of different types of audiences to certain communication tools for wine. Five samples of audiences were compared: wine professionals, organic produce specialists, wine tourists, and two samples of general tourists. The...
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Investor-specific risk perception and return expectation for renewable energy projects : evidence from the German and Swiss energy market
2017
Persistent link: https://ebtypo.dmz1.zbw/10012105024
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Japanese consumer preferences for additive-free wine labeling
Kubota, Satoko; Sawano, Hirotsugu; Kono, Hiroichi - In: Agricultural and Food Economics : AFE 5 (2017) 4, pp. 1-15
Consumers have recently become more concerned about food additives and food safety. Since its first meeting on September 17, 2003, the Risk Communication Expert Committee has studied and discussed the ideal methods to communicate risk related to food safety issues in response to a Food Safety...
Persistent link: https://ebtypo.dmz1.zbw/10011632856
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E-Recruiting : Anforderungen und Präferenzen von HR-Professionals : Ergebnisbericht einer empirischen Studie
Eimecke, Jörgen; Suckau, Kristin; Storz, Sandra; … - 2017
Persistent link: https://ebtypo.dmz1.zbw/10011735896
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A conjoint analysis on e-book market in Japan
Ueda, Masashi - 2017
The e-book market in Japan is growing in this decade and according to Impress R&D this tendency will be continue. In this paper, we collected 3,000 samples by online survey and found a tendency of consumption of e-book in Japan by using conjoint analysis. We found 1) attachment to physical...
Persistent link: https://ebtypo.dmz1.zbw/10011778557
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Different preferences for wine communication
Sillani, Sandro; Miccoli, Alessandra; Nassivera, Federico - In: Wine Economics and Policy 6 (2017) 1, pp. 28-39
This study aimed at verifying the presence of variations in the reactions of different types of audiences to certain communication tools for wine. Five samples of audiences were compared: wine professionals, organic produce specialists, wine tourists, and two samples of general tourists. The...
Persistent link: https://ebtypo.dmz1.zbw/10011868240
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The number of choice tasks and survey satisficing in conjoint experiments
Bansak, Kirk; Hainmueller, Jens; Hopkins, Daniel J.; … - 2017 - This Draft: July 25, 2017
Persistent link: https://ebtypo.dmz1.zbw/10011870087
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Japanese households' energy saving behaviors toward social risks by conjoint Analysis
Kinoshita, Shin - In: International Journal of Energy Economics and Policy : IJEEP 7 (2017) 6, pp. 78-84
Persistent link: https://ebtypo.dmz1.zbw/10011774811
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Priorities of smartphone online shopping applications for young people
Okamoto, Takashi; Yatsuhashi, Jiro; Mizutani, Naoki - 2017
With widespread use of smartphones, many people use smartphone online shopping applications to enjoy online purchasing. However, Japanese young people's behavior and perceptions with regard to smartphone online shopping applications are unclear. To reveal these perceptions and priorities, this...
Persistent link: https://ebtypo.dmz1.zbw/10011754428
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Einflußfaktoren auf die Glaubwürdigkeit kundenorientierter Produkt-Vorankündigungen : ein signaltheoretischer Ansatz
Ernst, Holger; Schnoor, Anje - 2017
Persistent link: https://ebtypo.dmz1.zbw/10011756087
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Gremlins in the data : identifying the information content of research subjects
Howell, John R.; Ebbes, Peter; Liechty, John; Jenkins, … - 2017
Persistent link: https://ebtypo.dmz1.zbw/10011958593
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From OTA interface design to hotels' revenues : the impact of sorting and filtering functionalities on consumer choices
Loosschilder, Gerard H.; Rest, Jean-Pierre van der; … - In: Journal of revenue and pricing management 16 (2017) 2, pp. 125-138
Persistent link: https://ebtypo.dmz1.zbw/10011705690
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Dynamics of disruptive innovations in outperforming global brands : a study in Mexico
Reyes-Mercado, Pável; Rajagopal - In: International journal of business excellence 11 (2017) 1, pp. 1-15
Persistent link: https://ebtypo.dmz1.zbw/10011710578
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Research on movie box office prediction model with conjoint analysis
Xing, Ruben - In: International journal of information systems and supply … 12 (2019) 3, pp. 72-84
Persistent link: https://ebtypo.dmz1.zbw/10012104258
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Service guarantees as a base for positioning in B2B
McColl, Rod; Truong, Yann; La Rocca, Antonella - In: Industrial marketing management : the international … 81 (2019), pp. 78-86
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Comparing the relative importance of sustainability as a consumer purchase criterion of food and clothing in the retail sector
Nilssen, Ragna; Bick, Geoff; Abratt, Russell - In: The journal of brand management : an international journal 26 (2019) 1, pp. 71-83
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Automatisierte Präferenzmessung : Extraktion und Evaluation von Produktattributen auf Basis von Online-Rezensionen
Roelen-Blasberg, Tobias; Klarmann, Martin - 2019
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Economic foundations of conjoint analysis
Allenby, Greg M.; Hardt, Nino; Rossi, Peter E. - 2019
Persistent link: https://ebtypo.dmz1.zbw/10012112769
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Consumer preference for eco-friendly appliances in trade-off : a conjoint analysis approach
Kulshreshtha, Kushagra; Bajpai, Naval; Tripathi, Vikas; … - In: International journal of product development : IJPD 23 (2019) 2/3, pp. 213-243
Persistent link: https://ebtypo.dmz1.zbw/10012105701
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Private equity investment criteria : an experimental conjoint analysis of venture capital, business angels, and family offices
Block, Jörn Hendrich; Fisch, Christian; Vismara, Silvio - In: The journal of corporate finance : contracting, … 58 (2019), pp. 329-352
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Accounting for discrepancies between online and offline product evaluations
Dzyabura, Daria; Jagabathula, Srikanth; Muller, Eitan - In: Marketing science : the marketing journal of the … 38 (2019) 1, pp. 88-106
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Ellipsoidal methods for adaptive choice-based conjoint analysis
Sauré, Denis; Vielma, Juan Pablo - In: Operations research 67 (2019) 2, pp. 315-338
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Beef producer alliance preferences for vertical coordination : a bivariate nested panel probit approach
Sall, Ibrahima; Tronstad, Russell; Aradhyula, Satheesh V. - In: Journal of agricultural and resource economics : JARE ; … 44 (2019) 1, pp. 164-178
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How far the TBL concept of sustainable entrepreneurship extends beyond the various sustainability regulations : can Greek food manufacturing enterprises sustain their hybrid nature...
Tarnanidis, Theodore; Subeniotis, Demetres N. - In: Journal of business ethics : JOBE 154 (2019) 3, pp. 829-846
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Foundations of stated preference elicitation : consumer behavior and choice-based conjoint analysis
Ben-Akiva, Moshe Emanuel; McFadden, Daniel; Train, Kenneth - 2019
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How much more (or less) is a brand worth when made in a low labor-cost country? : it depends upon who and where you ask
Ho, Foo Nin; Brodowsky, Glen H.; Lee, Seonsu - In: Country of origin effect : looking back and moving forward, (pp. 3-19). 2019
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Playing for fun or for profit : how extrinsically-motivated and intrinsically-motivated players make the choice between competing dual-purposed gaming platforms
Penttinen, Esko; Halme, Merja; Malo, Pekka; Saarinen, Timo - In: Electronic markets : the international journal on … 29 (2019) 3, pp. 337-358
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Konsumentenpräferenzen und Status Quo Bias : eine experimentelle Untersuchung am Beispiel des Elektrizitätsmarktes
Menges, Roland (degree supervisor);  … - 2019
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Die Zukunft des stationären Handels : eine verhaltenswissenschaftliche Untersuchung der Konsumentenpräferenzen bei der Einkaufskanalwahl mittels der Choice-based Conjoint-Analyse
Freer, Tatjana - 2019
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Belief and investing : preferences and attitudes of the faithful
Brimble, Mark; Vyvyam, Victoria; Ng, Chew - 2013
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Developing countries in need : Which characteristics appeal most to people when donating money?
Hansen, Paul Colin; Kergozou, Nicole; Knowles, Stephen Mark - 2013
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Statistical and cognitive optimization of experimental designs in conjoint analysis
Huertas-García, Rubén; Nuñez Carballosa, Ana; … - In: European Journal of Management and Business Economics … 25 (2016) 3, pp. 142-149
Conjoint analysis has become the most used technique for measuring preferences for new products to be launched in the market. Experimental design models are key elements for its use in market research. Such models involve a matrix in which attributes and levels are combined, making product...
Persistent link: https://ebtypo.dmz1.zbw/10011946119
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Consumer preferences for cigarettes in Sudan : a conjoint analysis approach
Idriss, Elfadil Timan - In: Journal of management research 8 (2016) 3, pp. 95-105
Persistent link: https://ebtypo.dmz1.zbw/10011523062
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The region-of-origin effect on the preferences of financial institution's customers: Analysis of the influence of ethnocentrism
García-Gallego, José Manuel; Chamorro Mera, Antonio - In: BRQ Business Research Quarterly 19 (2016) 3, pp. 206-218
Summary The financial crisis that started in the USA in 2007 has obliged many small financial entities in southern Europe to undertake mergers in order to comply with the stability and solvency policies established by the European Central Bank. In Spain, this situation has led to a profound...
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Design des Vertriebsmodells nach Unternehmensübernahmen im IT-Markt : eine empirische Analyse des Kundennutzens, der Mitarbeiterzufriedenheit und der Kostenstrukturen
Borchert, Carsten - 2016
Persistent link: https://ebtypo.dmz1.zbw/10011523648
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Fernbuslinien im Fokus : eine Conjoint-Analyse zur Bestimmung der kaufrelevanten Produkteigenschaften
Fitzner, Jens; Schmidt, Holger J. - 2016
Der Verkehrssektor hat einen neuen und zukunftsorientieren Markt: Fernbuslinien sind eine günstige Alternative zu den etablierten Verkehrsträgern. Ihre rasante Entwicklung mit einer sehr heterogenen Anbieterstruktur - vom Großkonzern zum Startup-Unternehmen - sind Anlass genug für eine...
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"Honey, the bank might go bust" : the response of finance professionals to a banking system shock
Boyle, Glenn W.; Stover, Roger D.; Tiwana, Amrit; … - 2016
Persistent link: https://ebtypo.dmz1.zbw/10011592830
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Marktorientierte Produktentwicklung mittels House of Quality, Conjoint Analyse und Target Costing : eine Fallstudie am Beispiel digitaler Spiegelreflexkameras
Richter, Magnus; Schlink, Haiko; Souren, Rainer - 2016
Mit der Marktnahen Produktentwicklung soll die technologische Leistungsfähigkeit eines Unternehmens so in die Neuproduktentwicklung eingebunden werden, dass Bedürfnisse der Kunden bestmöglich befriedigt werden. Auf diese Weise sollen geforderte und realisierte Produkteigenschaften...
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Persistent link: https://ebtypo.dmz1.zbw/10011664016
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Statistical and cognitive optimization of experimental designs in conjoint analysis
Huertas-García, Rubén; Núñez Carballosa, Ana; … - In: European journal of management and business economics : … 25 (2016) 3, pp. 142-149
Conjoint analysis has become the most used technique for measuring preferences for new products to be launched in the market. Experimental design models are key elements for its use in market research. Such models involve a matrix in which attributes and levels are combined, making product...
Persistent link: https://ebtypo.dmz1.zbw/10011821913
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