Coman, Claudiu; Coman, Ecaterina; Cilan, Teodor Florin - In: Amfiteatru economic : an economic and business research … 27 (2025) 69, pp. 398-413
Changes in consumer behaviour are shaping food industry strategies, and a broad analysis of the specialised literature is needed to provide a holistic view of trends in consumer behaviour trends. This article aims to identify the research directions in the field and the trends that could shape...