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  • Search: subject_exact:"Country image"
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Year of publication
Subject
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Country image 125 Designation of origin 123 Herkunftsbezeichnung 123 country image 91 Brand image 87 Consumer behaviour 86 Konsumentenverhalten 85 Markenimage 85 International marketing 56 Internationales Marketing 54 Brand management 31 Markenführung 31 Destination management 26 Destinationsmanagement 26 China 24 Corporate reputation 20 Firmenimage 20 Tourism marketing 20 Tourismusmarketing 20 Holiday behaviour 19 Urlaubsverhalten 19 Country of origin 17 National culture 17 Nationalkultur 17 Rules of origin 16 Ursprungsregeln 16 destination image 16 Brand 13 Markenartikel 13 Country Image 9 Destination image 9 Länderimage 9 Place marketing 9 South Korea 9 Standortmarketing 9 Brazil 8 Multinationales Unternehmen 8 Product image 8 Spain 8 Sport event 8
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Online availability
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Undetermined 160 Free 32 CC license 4
Type of publication
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Article 214 Book / Working Paper 11
Subcategories
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Article in journal 205 Working paper 6 Book section 4 Review 1
Language
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English 195 Undetermined 24 German 1 Italian 1 Lithuanian 1 Portuguese 1 Spanish 1 Ukrainian 1
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Author
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Giraldi, Janaina de Moura Engracia 9 De Nisco, Alessandro 7 Heslop, Louise A. 7 Papadopoulos, Nicolas 7 Nadeau, John 5 Cheah, Isaac 4 Gorostidi-Martinez, Haritz 4 Guina, Fernanda de Tavares Canto 4 Jin, Byoungho 4 Lopez, Carmen 4 O'Reilly, Norm 4 Xu, Weimin 4 Zhao, Xiaokang 4 Aichner, Thomas 3 Chen, Chun-Chu 3 Diamantopoulos, Adamantios 3 El Banna, Alia 3 Farhangmehr, Minoo 3 Guercini, Simone 3 Hahm, Jeeyeon 3 Hamzaoui-Essoussi, Leila 3 Koubaa, Yamen 3 Kwan, Ernest 3 Lu, Irene R. R. 3 Mainolfi, Giada 3 Matarazzo, Michela 3 Nai, Israel 3 Nobre, Helena 3 Phau, Ian 3 Ramkumar, Bharath 3 Shichkova, Elena 3 Sousa, Ana 3 Stepchenkova, Svetlana 3 Thomas, D. Roland 3 Vila-López, Natalia 3 Yeniceri, Tulay 3 Abimbola, Temi 2 Ahmed, Zafar U. 2 Aktan, Murat 2 Alvarez, Maria D. 2
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Institution
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Keleti Károly Gazdasági Kar, Óbudai Egyetem 2 Dipartimento di Scienze Economiche, Aziendali, Matematiche e Statistiche, Università degli Studi di Trieste 1 Département Sciences Sociales, Agriculture et Alimentation, Espace et Environnement (SAE2), Institut National de la Recherche Agronomique (INRA) 1 Philipp Reclam jun. Verlag 1 Vilnius University 1
Published in...
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Journal of Travel & Tourism Marketing 8 Journal of travel and tourism marketing 7 Asia Pacific journal of marketing and logistics 6 International Marketing Review 6 Journal of business research : JBR 6 Asia Pacific Journal of Marketing and Logistics 5 International marketing review 5 Journal of international consumer marketing 5 Journal of Product & Brand Management 4 Consumer Behavior in Tourism and Hospitality 3 International journal of diplomacy and economy 3 Journal of Global Fashion Marketing 3 Journal of Global Marketing 3 Journal of global marketing 3 Journal of international trade & commerce 3 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 3 Journal of vacation marketing 3 Marketing Intelligence & Planning 3 Marketing intelligence & planning 3 The journal of product & brand management 3 China economic review 2 Cogent Business & Management 2 Cogent business & management 2 European Journal of Marketing 2 Global review of business and economic research 2 Interdisciplinary Management Research 2 International Journal of Diplomacy and Economy 2 International journal of sport management and marketing : IJSMM 2 Journal of Asian finance, economics and business : JAFEB 2 Journal of International Consumer Marketing 2 Journal of Promotion Management 2 Journal of international marketing 2 Journal of marketing communications 2 Journal of marketing for higher education 2 Journal of vacation marketing : an international journal 2 Management & Marketing 2 Revista globalización, competitividad y gobernabilidad : revista cuatrimestral : GCG 2 The International Journal of Human Resource Management 2 The international journal of human resource management 2 Tourism management : research, policies, practice 2
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Source
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ECONIS (ZBW) 142 Other ZBW resources 56 RePEc 20 BASE 4 EconStor 3
Showing 1 - 50 of 207
 
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Exploring the cultural heritage dimension of the country image : a textual analysis of web narratives across twenty-four countries
Mainolfi, Giada; De Nisco, Alessandro; Caratù, Myriam; … - 2026
This study examines how nations with rich cultural resources structure their institutional communication to enhance the understanding of the role of cultural heritage in promoting the country image. It investigates the role of cultural heritage within the general framework of country image and...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015670768
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Claves de una buena imagen país : lecciones del caso de éxito canadiense
Colomer, Mónica - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015441181
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The effect of country image, brand image, and warranty knowledge on car purchase intentions: a comparison of use situations
Nugraha, Albert Kriestian Novi Adhi; Krista, Cara Edo; … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015456938
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The impact of emigrant communities on the image of a country : the case of the Portuguese community in France
Freire, Joao R.; Gertner, Rosane K.; Florek, Magdalena - 2026
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015593556
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The role of sports on destination branding : a bibliometric study
Vila-López, Natalia; Küster, Inés; Mora-Pérez, Elisabet - 2026
Persistent link: https://ebvufind01.dmz1.zbw.eu/10016063895
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Visualizations of Chinese nation branding : a comparative study of the 2008 and 2022 Beijing Olympic Games opening ceremonies
Xie, Han - 2024
As Beijing became the first city in history to successfully host both Summer and Winter Olympic Games, this paper looks into the different visualizations of the two Olympics opening ceremonies in 2008 and 2022. By incorporating the concept of Nation Branding, it features a comparative case study...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014632237
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The effect of country image, brand image, and warranty knowledge on car purchase intentions : a comparison of use situations
Nugraha, Albert Kriestian Novi Adhi; Krista, Cara Edo; … - 2024
Country image, brand image, and warranty knowledge are essential for evaluation and decision-making. This study examines the effects of these three variables on the purchase intentions of a car as a high-involvement product with high-risk attributes. This study investigates the role of consumer...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014521402
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Does Animosity Always Deter Purchase? The Moderating Role of Reference Groups on Vietnamese Consumers’ Intentions Toward Chinese Goods
Minh Chau, Pham Thi; Sang, Lai Minh; Anh, Phan Kim; … - 2026
Persistent link: https://ebvufind01.dmz1.zbw.eu/10016079964
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Iran's destination image, incremental analysis of safety and security
Darabi, Hassan; Rasoli-dehkharghani, Parisa; Kordani, Hadis - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015190092
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The liability of emergingness and country-of-origin effect on South African wine
Wyk, Schalk van; Luiz, John M. - 2024
Purpose: The study explores the country-of-origin effect on the product evaluation of wine offerings from South Africa in European markets. We examine whether a liability of emergingness manifests and its characteristics from an African context. Design/methodology/approach: Using a qualitative...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015197617
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Pre-post examination of residents’ destination image toward mega event hosting country with strained bilateral relations
Byon, Kevin K.; Yoon, Juha; Gang, Alex; Park, Juho; … - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015417306
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Understanding the Effectiveness of Public Diplomacy Efforts : Survey Data from the Case of Korean Higher Education Programs in German
Chang, HyeYoung; Moon, Chungshik; Rhee, Inbok; Yang, … - 2023
Can public diplomacy efforts effectively change target country public’s perception of the sender country? Public diplomacy has been regarded as a means of promoting a country's soft power, and many countries have been exerted great about of effort and resources in this pursuit by building...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014346974
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Chinese aid in Africa : attitudes and conflict
Sardoschau, Sulin; Jarotschkin, Alexandra - 2023
This study examines Chinese aid projects’ impact on conflict and perceptions of China in 820 African districts from 2000 to 2012. We show that a 10% increase in Chinese aid projects results in a 6% increase in conflict incidents. This rise is mainly due to confrontations involving non-state...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014493902
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Do we pay based on our past travel experience? : a moderated mediation model of tourists' willingness to pay
Le Nguyen Hoang; Tung Le Thanh - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015418726
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Sense of Italy : esportazioni, servizi, turismo, prosperità
2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015445750
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Opinion leaders on sporting events for country branding
Vila-López, Natalia; Küster, Inés - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015426717
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Country image and medical tourist's trust impact on intention to revisit India
Dash, Ajitabh - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015627902
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Vom Staat zur Marke : die Geschichte des Nation Branding
Gienow-Hecht, Jessica C. E. - 2025
Nationen werden heute oft wie Konsumartikel vermarktet, z. B. in Kampagnen wie "Die Welt zu Gast bei Freunden" oder "Deutschland, Land der Ideen". Doch das sogenannte "Nation Branding" ist keine neue Erfindung: Spätestens seit dem 19. Jahrhundert - und besonders seit dem Ersten Weltkrieg -...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015142133
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Big data for big insights : quantifying the adverse effect of air pollution on the tourism industry in China
Fan, Wenjie; Li, Yijing; Upreti, Bikesh Raj; Liu, Yong; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013391041
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The role of attachment to K-celebrity from a destination marketing perspective
Kim, MiRan; Lee, Heijin; Kim, Soyeon; Choi, Laee - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015341839
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Addressing common method variance in country- and destination-image research : two practical approaches
Baumgartner, Hans; De Nisco, Alessandro; … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015076929
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Factors influencing foreign products purchase intention of Mongolian consumers
Gantulga, Urandelger; Ganbold, Munkhbayasgalan - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013465802
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The role of attachment to K-celebrity from a destination marketing perspective
Kim, Mi Ran; Lee, Heijin; Kim, Soyeon; Choi, Laee - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015077366
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Analyzing the direct effect of multidimensional country image on purchase intention : a preliminary study on foreign student in Turkiye
Yarimoglu, Emel; Paker, Neslihan - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015190519
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The role of multidimensional country-of-origin attributes : exploring the antecedents of international brand attitude and image
Ahn, Jiseon - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015416579
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Enhancing China's image in Africa : the role of the Belt and Road Initiative
Liu, Ziwei; Ding, Yibing - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015413662
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Optimizing production relocation timing decisions
Fruchter, Gila E.; Prasad, Ashutosh; Reutterer, Thomas - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015484490
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Chinese aid and country image : average and heterogeneous patterns
Changyuan, Luo; Song, Hong; Zhao, Yi - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014545051
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The inconspicuous benefits of a crisis in shifting perceptions of country image and local goods in Jordan
Khair, Nadine; Mahadin, Bushra; Gammoh, Leen Adel; … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014582172
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Branding a City as a Sports Town: A Conceptual Model Based on ‘Track Town USA’
Dubinsky, Yoav - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015848791
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Geo-economic perspectives in the global environment
2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014088370
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Every storm will pass: Examining expat's host country-destination image, cultural intelligence and renewed destination loyalty in COVID-19 tourism
Zaman, Umer; Aktan, Murat; Qureshi, Madeeha Gohar; … - 2021
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012657414
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Determining the predictive importance of the core dimensions of nation brands
Lahrech, Abdelmounaim; Aldabbas, Hazem; Juusola, Katariina - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014485561
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Every storm will pass : examining expat's host country-destination image, cultural intelligence and renewed destination loyalty in COVID-19 tourism
Zaman, Umer; Aktan, Murat; Qureshi, Madeeha Gohar; … - 2021
The massive cultural transformation in the pandemic-paused tourism industry has revamped loyalty towards destinations, thus prompting scholarly attention towards global expats who were rarely considered in tourism research. Drawing on data from 266 expats in South Korea, the study examined the...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012627921
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Country tourism advertising as a tool of spillover effects on the example of Poland
Kosmaczewska, Joanna; Kim, SangJun - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014454798
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India building its nation brand soft power through its global organizations in the 21st century
Biswas, Mitrajit - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014460494
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Determinants of satisfaction with imported Asian pears in the US : moderating role of Korea's country image
Seo, Sunhee; Kim, Kawon Kathy; Im, Soo Yeon - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014461322
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The impact of country image on firms’ exports : evidence from China
Xia, Jiejin; Xu, Helian - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014290402
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The roles of the country's cognitive, affective, and personality aspects in international students' decision-making
Hendriana, Evelyn; Khairil Wahidin Awang; Raja Nerina … - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014419262
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The impact of country image and patient cosmopolitanism on medical tourism
Thelen, Shawn T.; Yoo, Boonghee - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014295034
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Country image effects after the Brexit crisis. A cross-cultural comparison
Aragonés-Jericó, Cristina; Rodríguez-Santos, Carmen; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014691286
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A influência da imagem do Brasil nas intenções comportamentais de consumidores internacionais
Montanari, Maria Gabriela; Giraldi, Janaina de Moura … - 2019
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012242878
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Internationalization of culture and soft power
Rabêlo Neto, Alexandre; Sousa-Filho, José Milton de; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013164651
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The role of culture adoption in moderating the influence of country image, corporate image, brand image on brand attitude and purchase intention toward foreign brands
Haryanto, Budhi; Gunawan, Joseph Aditya Pandu; Fenitra, … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013198532
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Reflective versus unreflective country images : how ruminating on reasons for buying a country's products alters country image
Balabanis, George; Lopez, Carmen - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013399555
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Impact of company and country antecedents on B2B buyer perceived supplier performance
Uddin, Jashim; Elliott, Gregory; Parvin, Shehely - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013401984
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Analysis of the influence of reputation, identity and image on the country brand
Revilla Camacho, Maria Angeles; Rodriguez-Rad, Carlos; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013369816
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Makroekonomična stabilʹnistʹ nacionalʹnoï ekonomiky : monohrafija
Ljulʹov, Oleksij Valentynovyč - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013365221
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A longitudinal analysis of country image and brand origin effects
Magnusson, Peter; Zdravkovic, Srdan; Westjohn, Stanford A. - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013396342
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Good names beget favors : the impact of country image on trade flows and welfare
Chang, Pao-Li; Fujii, Tomoki; Jin, Wei - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013546117
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