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Subject
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Consumer attitudes 2,781 Verbrauchereinstellung 2,781 Consumer behaviour 1,617 Konsumentenverhalten 1,617 Business start-up 445 Unternehmensgründung 445 Entrepreneurship 438 Entrepreneurship approach 437 Innovation adoption 395 Innovationsakzeptanz 395 Students 271 Studierende 271 theory of planned behaviour 258 Theory of planned behavior 249 Motivation 248 Holiday behaviour 243 Urlaubsverhalten 243 Environmental consciousness 233 Umweltbewusstsein 233 Theory of planned behaviour 214 Behavioral economics 200 Verhaltensökonomik 200 Personality psychology 198 Persönlichkeitspsychologie 198 Entrepreneurship education 186 Gründungsausbildung 186 Customer satisfaction 180 Kundenzufriedenheit 180 Online retailing 176 Online-Handel 176 Social Web 174 Social web 174 theory of planned behavior 170 Sustainable product 151 Öko-Produkt 151 Structural equation model 145 Strukturgleichungsmodell 145 Behavior 136 Confidence 134 Verhalten 134
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Online availability
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Undetermined 1,470 Free 629 CC license 240
Type of publication
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Article 2,476 Book / Working Paper 305
Type of publication (narrower categories)
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Article in journal 2,333 Aufsatz in Zeitschrift 2,333 Aufsatz im Buch 119 Book section 119 Graue Literatur 85 Non-commercial literature 85 Arbeitspapier 62 Working Paper 62 Hochschulschrift 46 Conference paper 27 Konferenzbeitrag 27 Thesis 26 Collection of articles of several authors 9 Sammelwerk 9 Aufsatzsammlung 7 Collection of articles written by one author 7 Sammlung 7 Case study 3 Fallstudie 3 Forschungsbericht 3 Fallstudiensammlung 2 Interview 1 Lehrbuch 1 Systematic review 1 Textbook 1 Übersichtsarbeit 1
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Language
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English 2,718 German 59 French 3 Danish 1 Italian 1 Polish 1 Portuguese 1 Spanish 1
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Author
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Han, Heesup 22 Duong Cong Doanh 11 Liñán, Francisco 11 Hwang, Jinsoo 10 Dwivedi, Yogesh K. 9 Kautonen, Teemu 9 Ramayah T. 9 Sujood 9 Weber, Michael 9 Gorodnichenko, Yuriy 8 Kim, Jinkyung Jenny 8 Phau, Ian 8 Asmak Ab Rahman 7 Coibion, Olivier 7 Cullen, Julie Berry 7 Hamid, Sheeba 7 Jappelli, Tullio 7 Lim, Weng Marc 7 Mohd Suki, Norazah 7 Turner, Nicholas 7 Valliere, Dave 7 Aloulou, Wassim J. 6 Bano, Naseem 6 Christelis, Dimitris 6 Gelderen, Marco van 6 Georgarakos, Dimitris 6 Goh, Edmund 6 Jain, Sheetal 6 Jebarajakirthy, Charles 6 Kashif, Muhammad 6 Luc Phan Tan 6 Paul, Justin 6 Rooij, Maarten van 6 Singh, Nidhi 6 Suhartanto, Dwi 6 Veronesi, Pietro 6 Washington, Ebonya 6 Agag, Gomaa 5 Angrist, Noam 5 Bashir, Irfan 5
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Institution
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National Bureau of Economic Research 20 Springer Fachmedien Wiesbaden 4 Deutschland / Umweltbundesamt 2 Verlag Dr. Kovač 2 Adelphi <Firma> 1 Books on Demand GmbH <Norderstedt> 1 Deutschland / Bundesministerium für Ernährung und Landwirtschaft 1 Friedrich-Schiller-Universität Jena 1 Gesellschaft für Ökologische Kommunikation mbH 1 Goethe-Universität Frankfurt am Main 1 Goethe-Universität Frankfurt am Main / Fachbereich Wirtschaftswissenschaften 1 INFRAS 1 Institut Technik - Theologie - Naturwissenschaften 1 Institut für Sozial-Ökologische Forschung 1 Leibniz Universität Hannover / Lehrstuhl Marketing und Management (M2) 1 OECD 1 Polski Instytut Ekonomiczny 1 Shaker Verlag 1 Springer Gabler <Firma> 1 Technische Universität Dresden 1 University of California, San Diego / Department of Economics 1 Westfälische Wilhelms-Universität Münster 1 Wissenschaftlicher Beirat für Agrarpolitik 1
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Published in...
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Journal of retailing and consumer services 72 Cogent business & management 49 International journal of hospitality management 46 Journal of Islamic marketing 40 Journal of business research : JBR 38 Journal of travel and tourism marketing 36 Asia Pacific journal of marketing and logistics 27 International entrepreneurship and management journal 27 International journal of consumer studies 27 Journal of business ethics : JOBE 23 Journal of hospitality and tourism insights 23 Technological forecasting & social change : an international journal 23 Tourism management : research, policies, practice 23 International journal of contemporary hospitality management 22 Psychology & marketing 21 NBER working paper series 20 Cleaner and responsible consumption 18 International journal of business information systems : IJBIS 18 Journal of fashion marketing and management 18 Administrative Sciences : open access journal 17 International journal of business innovation and research : IJBIR 17 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 16 Tourism management perspectives : TMP 16 Tourism review 16 Journal of Asian finance, economics and business : JAFEB 15 Journal of open innovation : technology, market, and complexity 15 The international journal of management education 15 International Journal of Research in Business and Social Science : IJRBS 14 Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics 13 International Journal of Energy Economics and Policy : IJEEP 13 Journal of social entrepreneurship 13 Journal of global marketing 12 Journal of hospitality marketing & management 12 Business strategy and the environment 11 Entrepreneurship, theory and practice : ET & P 11 Future business journal 11 International journal of entrepreneurship and small business 11 International journal of internet marketing and advertising : IJIMA 11 International journal of business and globalisation : IJBG 10 International review on public and non-profit marketing 10
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Source
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ECONIS (ZBW) 2,781
Showing 1 - 50 of 2,702
 
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Predicting intention to buy green electric vehicles using an extended theory of planned behavior approach
Imaningsih, Erna Sofriana; Ramli, Yanto; Marlapa, Eri; … - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015620306
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Beyond linear models : a hybrid SEM-fsQCA approach to understanding consumer intentions for organic rice
Mombeuil, Claudel; Fausner Michel, Jean; Pierre Louis, … - 2026
Interest in organic food has grown steadily, driven by its health and environmental benefits and concerns about conventional production. Yet organic rice remains largely overlooked, while imported, low-cost inorganic rice dominates the market. This study addresses that gap by extending the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015633848
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Planning to act green : a systematic review of the theory of planned behavior in employee green behavior research
Frosini, Erica; Canova, Luigina; Bobbio, Andrea - 2026
This systematic review synthesizes empirical applications of the theory of planned behavior to employee green behavior, including only studies that are consistent with the theory's assumptions and methodological requirements. In doing so, the review reconciles a fragmented, discipline-specific...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015633916
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The impact of green marketing strategies on consumer purchase intentions toward ECO-friendly products in Southeast Asia
Xia, Zongwen - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015616809
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Correcting COVID-19 risk misperceptions via information provision
Chiba, Asako; Haganuma, Kazuya; Nakata, Taisuke; Nguyen … - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015611390
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Exploring the interplay of psychological need satisfaction, well-being, and behavioral intentions in tourism : a self-determination theory perspective
Kim, Youngsoo - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015595047
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Eco-preneurship education and its role in developing sustainability and entrepreneurship competences and eco-preneurial intentions
Christou, Antonia; Yiatros, Stylianos; Ioannou, Andri - 2026
This study examines how an eco-preneurship course integrated into an engineering curriculum supports the development of entrepreneurship and sustainability competences, as well as the formation of eco-preneurial intentions. Informed by the EntreComp and GreenComp frameworks and the Theory of...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015588402
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Can evidence-based information shift preferences towards trade policy?
Alfaro, Laura; Chen, Maggie Xiaoyang; Chor, Davin - 2026
Amid public skepticism toward trade, we investigate whether evidence-based information - concise statements of research findings - can shape trade policy preferences. In survey experiments conducted on U.S. general population samples from 2018-2022, we consistently uncover a "backfire effect":...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015644696
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Can evidence-based information shift preferences towards trade policy?
Alfaro, Laura; Chen, Maggie Xiaoyang; Chor, Davin - 2024
Book / Working Paper
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Can Evidence-Based Information Shift Preferences Towards Trade Policy?
Alfaro, Laura; Chen, Maggie Xiaoyang; Chor, Davin - 2023
Book / Working Paper
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Personal social environment as determinant of private pension planning
Kleinheinz, Lukas; Tappeiner, Gottfried; Perkmann, Urban; … - 2026
Following European pension reforms, the responsibility for old-age provision has increasingly shifted from the state to the individual. This study examines how behavioral norms and perceptions of parents' or grandparents' financial situation influence participation in the voluntary second...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015647152
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Factors influencing the online apparel recycling behavior in China : a multiple stage analysis using PLS-SEM and fsQCA
Wang, Dimin; Long, Siyu - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015653276
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Fooling them, not me? : how fake news affects evaluators' reputation judgments and behavioral intentions
Mariconda, Simone; Pizzetti, Marta; Etter, Michael; … - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015656176
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Franchisees' adoption of omnichannel marketing
Chaney, Damien; Ghantous, Nabil; Chameroy, Fabienne; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015386516
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Integrating circular economy principles into a modified theory of Planned Behaviour : exploring customer intentions and experiences with collaborative consumption on Airbnb
Tanveer, Umair; Agung Sahara, Shara Nica; Kremantzis, Marios - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015330260
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Fashion and sustainability : evidence from the consumption of second-hand clothes
Sepe, Fabiana; Valerio, Muto; Anna, Prisco; Mario, Tani - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015333204
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The differential effects of personality traits and risk aversion on entrepreneurial intention following an entrepreneurship course
Tsaknis, Panagiots A.; Sahinidis, Alexandros G.; … - 2025
This paper addresses a research gap by examining how two groups of individuals with different personality traits (more entrepreneurial personalities versus less entrepreneurial personalities) react to changes in entrepreneurial intention after attending an entrepreneurship course. A key aspect...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015337377
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Accelerating electric vehicle adoption through an integrated approach : the interplay of policy, psychology, and environmental consciousness
Ehsan, Farheen; Habib, Salman; Guo, Junhua; Gulzar, … - 2025
China's shift toward electric mobility presents an important opportunity to address environmental challenges. Through various demonstration programs and incentive-driven transportation policies, the government is actively promoting electric vehicle (EV) adoption. This study investigates the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015492523
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Consumer perception and adoption of a circular chemical economy
Chang, Kaiwen; Qu, Ruini; Bititci, Umit S.; Xuan, Jin; … - 2025
This study highlights the critical role of consumer behaviour in advancing the UK's transition to a Circular Chemical Economy (CCE), a sector heavily reliant on fossil fuels and a major contributor to CO2 emissions. While most existing studies focus on the technological and economic viability of...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015456014
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Sustainable consumption in the East : cross-cultural variation of antecedents of green purchase intention based on religiosity, spirituality and values
Goswami, Rahul; Chatterjee, Swagato; Sakashita, Mototaka - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015456200
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Preferences for bio-textile sneakers : the interaction between social norms, environmental and social sustainability
Cevenini, Fabio; Chelli, Alessia; Notaro, Sandra - 2025
Bio-based materials incorporated into clothing, sourced from biomass, offer potential advantages by reducing reliance on fossil fuels and minimizing the environmental impact of the fashion sector. This paper explores the preferences of young adult consumers for sneakers featuring bio-based...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015458766
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Evaluation of the moderating effect of cultural values on low-carbon consumption intentions among residents of Shanxi Province
Jing, Hongxia; Ratneswary Rasiah - 2025
China, as the world's largest carbon emitter, plays a pivotal role in driving the global green transition. Cultural values have long been recognized as a fundamental framework influencing individual behaviors. To enhance the effectiveness of emission reduction policies, this study focuses on...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015458922
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From intention to behaviour : how individual entrepreneurial orientation and job fit influence employee intrapreneurship in SMEs
Köhn, Philipp; Wolff, Sven; Ruf, Philipp Julian; Moog, … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015459361
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When doing good feels heavy : the double-edged role of moral obligation in organic food choices
Bonisoli, Lorenzo; Tinoco-Egas, Raquel - 2025
The increasing urgency of climate change has prompted a global shift toward sustainable consumption, with organic food emerging as a viable alternative. This study investigates the role of environmental knowledge (EK), environmental concern (EC), and moral obligation (MO) in shaping organic...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015461917
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Beliefs and preferences during the lifecycle
Goossens, Jorgo; Vries, Martijn Alexander de - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015463578
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A sustainable step forward : exploring factors influencing the purchase intentions towards remanufactured products using fsQCA
Sharkasi, Nora; De Maeyer, Peter; Lababdi, Houyem Chaib; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015441187
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Entrepreneurship education and other exogenous variables in the theory of planned behavior model : a systematic literature review
Rustiana - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015447556
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Behavioral intention to adopt FinTech services : a comparative study between digital immigrants and digital natives in Pakistan
Saleem, Muhammad; Haliyana Khalid; Shoaib, Haneen Mohammad - 2025
This study aims to investigate the key factors influencing the adoption of financial technology among digital immigrants and natives by extending the diffusion of innovation theory. A convenience sampling technique was employed to collect data from 160 digital immigrants and 193 digital natives,...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015448057
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Increasing entrepreneurial intentions of Generation Z as an economic engine : the use of digital tools in education
Mavlutova, Inese; Spilbergs, Aivars; Lesinskis, Kristaps; … - 2025
Entrepreneurship plays a crucial role in economic development due to its positive impact on employment, innovation, productivity, capital formation and economic growth. In the context of the United Nations Sustainable Development Goals, entrepreneurship education is undergoing digital...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015450696
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Determinants of consumers' intention to visit green hotels : combining psychological and contextual factors
Ferreira, Sandra; Pereira, Olga; Simões, Cláudia - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015425182
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Unlocking playful dimensions : developing and validating a scale for assessing video game-related hedonic experiences
Abbasi, Amir Zaib; Ding Hooi Ting; Hlavacs, Helmut; … - 2025
This study aims to develop and validate an instrument to measure video game-related playful consumption experiences (PCEs), assessing a player's imaginal, emotional, and sensory experiences during video gameplay. We initially conceptualize the theoretical framework of video game-related PCEs....
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015433395
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Examine the factors influencing the behavioral intention to use social commerce adoption and the role of AI in SC adoption
Sadiq, Shahzad; Kaiwei, Jia; Aman, Ihsan; Mansab, Muhammad - 2025
This study examines both technological and human perspectives on social commerce platform adoption. It analyzes user interactions, social networks, and peer recommendations to investigate the influence of social factors on adoption decisions. Furthermore, it examines how artificial intelligence...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015410554
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Social and commercial crowdfunding through the lens of the theory of planned behaviour and financial well-being
Adamska, Joanna; Mrzygłód, Urszula - 2025
A unique feature of crowdfunding is that it relies on numerous individuals contributing financially to the project, which sets it apart from traditional financing channels. Unlike banks, where funding decisions are subject to strict prudential criteria and the creditworthiness of the borrowing...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015414166
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Cognitive and motivational drivers of entrepreneurial intention in an emerging economy : implications for open innovation dynamics
Kwanrat Suanpong; Yongplut Yeing-aramkul; Kritchanan … - 2025
Entrepreneurial intention (EI) is a pivotal construct for understanding the emergence of entrepreneurial behavior, particularly within emerging economies where youth-led innovation and self-employment are increasingly vital for sustainable economic development. This study investigates the key...
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An investigation of determinants of green consumption behavior : an extended theory of planned behavior
Zhao, Xiaoyu; Fan, Lidong; Xu, Yuan - 2025
Drawing upon the Theory of Planned Behavior, this research endeavors to delve into the multifarious determinants of green consumption behavior. It extends the traditional Theory of Planned Behavior framework by incorporating information intervention and social trust factors, constructing a...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015405002
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Determinants of meat consumption : applying the expanded theory of planned behaviour in Latvia
Liobikienė, Genovaitė; Brizga, Janis - 2025
Meat consumption has come under scrutiny due to its significant ecological footprint. Understanding the determinants of meat consumption is crucial for designing effective interventions to promote sustainable diets. Thus, using results from the representative survey conducted in Latvia, in 2023...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015393789
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Intention toward sustainable entrepreneurship in Vietnam
Bui, Thi Thu Trang; Delladio, Silvia; Serpico, Davide; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015420246
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Spirituality, moral norms, and habit as determinants of intention to visit green hotels
Senooane, Belinda Chiedza; Mkhize, Njabulo Happy-Boy - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015422677
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Journey into virtual reality : Identifying behavioral intentions to use virtual reality in tourism through spectral clustering
Attasit Wiangkham; Komsit Kieanwatana; Rattawut Vongvit - 2025
Virtual Reality (VR) holds immense potential to revolutionize the tourism industry by transforming how destinations are marketed and experienced. Research consistently emphasizes VR's ability to enhance and enrich tourist experiences, offering new dimensions of engagement. However, despite its...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358516
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The green dilemma : what drives consumers to green purchase intention in an emerging EU economy?
Mihuț, Ioana Sorina Andreica; Sterie, Luigia-Gabriela; … - 2025
In a world divided between consumerism and environmental protection, between greening and greenwashing, there is a strong need for enhancing comprehension regarding the effects that a certain consumption behavior might have on the present and future generations. This study examines what drives...
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Predicting entrepreneurial innovation in Ethiopia : a PLS-SEM analysis of prospective engineers' intentions
Gelaw, Mulatu Tilahun; Atanaw, Eshetie Berhan; Dadi, … - 2025
Existing research has overlooked predictors of entrepreneurial innovation intention among engineering students in developing countries like Ethiopia. This study aimed to address this gap by investigating the predictors of intention to undertake entrepreneurial innovation (ItoEI) among 322...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015626510
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Role model and entrepreneurial intention in the rural context
Naranjo-Valencia, Julia Clemencia; Quintero-Agudelo, … - 2025
The present study aims to identify the mediating effects of subjective norms, perceived behavioral control, and entrepreneurial attitudes on the relationship between role models and entrepreneurial intentions. It was conducted in a rural context in Colombia, where we analyzed 1037 questionnaires...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015626564
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Understanding consumer fashion circular behavior regarding second hand clothings in Indonesia : an extended theory of planned behavior and value belief norm theory perspective
Sari, Diana Puspita; Wicaksono, Purnawan Adi; Rahmadi, … - 2025
Purpose: This research aims to identify and analyze factors that influence consumer willingness and provide a strategic framework to encourage consumer willingness to engage in circular fashion behaviors.Design/methodology/approach: This research design utilizes a mixed methods approach. The...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015627278
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Recalibrating the compass : what truly matters to travellers after uncertainty
Ambarwati, Maria Francisca Lies; So, Idris Gautama; Sri … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015632837
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A cross-cultural comparison of consumer intention to purchase ethical fashion
Pérez, Andrea; Collado-Agudo, Jesús; Liu, Matthew Tingchi - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015633673
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Pathway to green consumerism : decoding the interplay of affective and cognitive green brand factors
Afifa, Khoula Sadia; Haider, Syed Waqar; Issa, Abbas; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015633762
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Bridging the green gap : examining consumer green perceptions in an extended model of theory of planned behavior
Khan, Shamila Nabi; Minhas, Nayab; Neale, Nathan - 2025
Despite increasing global awareness of environmental issues, a persistent gap exists between positive environmental attitude and their actual green purchasing behavior-a phenomenon widely known as the attitude-behavior gap. This study addresses this gap by drawing on the theory of planned...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015613731
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Perceptions and motivating elements of bank customers for adoption of interest-free banking services : commercial bank of Ethiopia case
Shaiku, Shahida Saheb - 2025
The study explored perceptions and motivating factors for adoption of interest-free banking in Ethiopia. To achieve this objective, a multi-stage sample of 357 interest-free window customers with a questionnaire survey was conducted in 32 Ethiopia Commercial Bank branches in Addis Ababa, for the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015614094
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Determinants of Generation Z consumers' mobile online shopping apps continuance intention to use during COVID-19 and beyond : an empirical study
Shetu, Sabakun Naher - 2025
This study examines the online purchasing patterns of young Generation Z consumers in Bangladesh who employ mobile applications during and after the COVID-19 pandemic. To explore a mixed-method conceptual model, the situational construct fear of COVID-19 was incorporated alongside the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015614444
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Factors shaping green entrepreneurial intentions towards green innovation : an integrated model
Al-Mamary, Yaser Hasan Salem - 2025
The primary objectives of this study are to investigate the key determinants of green entrepreneurial intentions (GEI) and to examine how these intentions influence green innovation (GI). The study also aims to develop a comprehensive model that integrates various factors impacting GEI and their...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015614449
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A model for predicting consumer choice to shop in a new grocery store using the Theory of Planned Behaviour
Küpper, Patrick; Seel, Matthias; Kokorsch, Matthias - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015614941
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Sustainable fashion : modeling consumer perceptions and the relationship between attitudes and buying behaviors in Germany
Von der Assen, Louisa; Schellhaas, Luca - 2025
This study aims to identify and analyze the key factors that influence German consumers' intention to purchase sustainable fashion, with particular attention to the well-documented attitude-behavior gap. The research focuses on the core constructs of the theory of planned behavior (TPB) -...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015636268
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