Search Results - subject_exact:"Fashion"

Sustainability in fashion industry : a view through the top ten multinational strategies

García-Sánchez, Isabel-María; Carnicero-Martínez, Maite - 2026

Climate change threatens the future of the next generations and is already causing widespread destruction in the present through an increasing number of natural disasters. A new model of production and consumption based on sustainability is required, especially in the fashion industry-the second...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015628460

Algorithm fashion designer? : ascribed mind and perceived design expertise of AI versus human

Lee, Garim; Kim, Hye-yŏng - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015372976

Fashion and sustainability : evidence from the consumption of second-hand clothes

Sepe, Fabiana; Valerio, Muto; Anna, Prisco; Mario, Tani - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015333204

Fits like a glove? : Knowledge and use of size finders and high-end fashion retail returns

Patel, Pankaj; Karlsson, Stefan; Oghazi, Pejvak - 2025

With returns imposing a growing burden on retail supply chains, major e-commerce platforms are increasingly implementing size recommendations to curb returns. Based on a fit valence and fit reference framework, we test whether customers using the size finder are more likely or less likely to...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015470852

What drives youth to shop for local fashion online? : extending the planned behavior theory and ethnocentrism

Kartikasari, Dwi; Zuliarni, Sri; Hati, Shinta Wahyu; … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015447487

Clothing brands' sustainability practices : a bibliometric approach

Hasan, Md Abu; Talukder, Saurav Chandra; Lakner, Zoltán; … - 2025

The clothing industry greatly impacts the global economy by producing billions of pieces of clothing and employing millions. However, it negatively impacts the environment, as it is one of the most polluting sectors in the world. This bibliometric review aims to identify influential authors and...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015435418

Investigating gender as a moderator of extreme-context perception effects on behavioural tendencies towards fashion brands on Instagram in West Africa

Mahmoud, Ali B.; Berman, Alexander; Grigoriou, Nicholas; … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015552422

Fading glamour : are Italy's fashion exports in trouble?

Allione, Gloria; Errico, Marco; Giordano, Claire - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015583757

Impact of sales promotion on consumer buying behavior in the apparel industry

Mishra, Manish; Kushwaha, Rohit; Gupta, Nimit - 2024

Sales promotion is a common marketing approach used in the clothing industry to attract customers and increase sales, resulting in the effect of sales promotions on consumer purchasing behavior. Discounts, coupons, flash sales, and loyalty bonuses are all forms of sales promotions. Advertising...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014530242

Non-sustainable buying behavior : how the fear of missing out drives purchase intentions in the fast fashion industry

Bläse, Richard; Filser, Matthias; Kraus, Sascha; … - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014467304

The impact of corporate social responsibility on consumer brand engagement and purchase intention at fashion retailers

Cuesta-Valiño, Pedro; Gutiérrez-Rodríguez, Pablo; … - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014467626

The stepwise artification process in luxury fashion : strategic integration with the arts and collaboration with non-profit institutions

Mion Dalle Carbonare, Piergiacomo; Luchetti, Marco; … - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015210538

Trendy or classic? : increasing sustainability by increasing preference for style durability

Smith, Hannah Elizabeth; Winterich, Karen Page - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015633468

Special issue: E-commerce, physical stores and new technologies in the evolution of fashion retail business models

2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015654353

Corporate communication of sustainability in the fashion industry : a systematic literature review

Llácer-Falcón, Sonia; Vilaplana-Aparicio, María J.; … - 2026

Corporate communication of sustainability within the fashion industry operates in a sector with high reputational exposure and increasing demands for environmental and social accountability. Despite the growing volume of research, the field remains conceptually and methodologically dispersed,...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015627989

Fashion cocreation : cross-cultural insights and strategies

Lorenzo Romero, Carlota; Alarcón-del-Amo, María-del-Carmen - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015638937

Sustainability of second-hand fashion as a business model : countervailing influence of contamination concern and cultural orientation

Zulu, Melissa; Muposhi, Asphat - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015653376

Aligning perspectives : retailers and Generation Z consumers in the second-hand fashion market

Toebast-Wensink, Annuska; Soyer, Mirella; Timmerman, Tijs; … - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015653384

Generative artificial intelligence-powered approach to multiple criteria selection of advertising 4.0 services suppliers : case of sustainable fashion industry

Sorooshian, Shahryar; Syed Radzi Rahamaddulla; Ahmad, … - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015653437

Hand me downs and sustainable choices : a circular economy necessity

D'Souza, Clare; Apaolaza, Vanessa; Hartmann, Patrick; … - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015653606

E-commerce, physical stores and new technologies in the evolution of fashion retail business models

Guercini, Simone; Sádaba, Teresa; Bernal, Pedro Mir - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015653775

The rise of live shopping and immersive technologies in the fashion retail : from an exploratory literature review to a conceptual framework

Capurro, Rosita; Fiorentino, Raffaele; Russo, Benedetta - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015653788

Enabling re-commerce business models in secondhand fashion retail : logistics challenges and resource demands

Dissanayake, Kanchana; Pal, Rudrajeet; Johansson, Ellen; … - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015653800

Why is collaborative fashion so fashion? : exploring drivers and barriers through the segmentation of Generation Z users

Grieco, Cecilia; Capone, Veronica; Sfodera, Fabiola - 2026

Purpose of the paper: Digital platforms have facilitated the development of collaborative fashion consumption models, centered on second-hand trade, vintage, or sharing through rentals, within the sharing economy (SE) paradigm and have seen the rapid engagement of Generation Z. Motivations...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015670793

Squeezed dry: pricing pressure in the global fashion industry : clean clothes campaign

Hachfeld, David; Eckerlein, Christian - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015667802

Sustainable fashion in the digital age : investigating consumer responsiveness to value-driven in-app pre- and post-purchase marketing strategies

Iliashenko, Iuliia; Gazzola, Patrizia; Pezzetti, Roberta; … - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016059214

"I like, comment and share social media fashion innovators' content" : investigating millennial consumers' engagement with native advertising of Facebook brand pages

Ghosh, Mollika; Islam, Abm Shahidul - 2026

Purpose - This study aims to investigate the effects of fashion innovators or micro-social media fashion influencers' (SMFIs) sponsored content characteristics posted from Facebook brand pages (FBPs) in native advertising (NAD) on millennial consumers' engagement (CE) levels by drawing on the...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015675518

The Patagonia vest as a symbol of status and group affiliation : a discussion of brand image, fashion communication and social identity

Schott, Franziska; Meißner, David; Schubart, Constantin - 2026

The Patagonia vest has increasingly moved beyond its original function as outdoor apparel and has become a visible symbol in business contexts, particularly in finance, consulting, and technology-related environments. This discussion paper examines whether the symbolic meaning of the Patagonia...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015676278

Branding sustainability across borders : the role of extension fit, environmental concern, and brand image in Portugal and Turkey

Magano, José; Au-Yong-Oliveira, Manuel - 2026

This study explains how consumers form attitudes toward sustainable fashion line extensions by integrating Brand Extension Theory (BET) with the Theory of Planned Behavior (TPB). Using survey data from 786 consumers in Portugal and Turkey, with H&M Conscious Choice as the focal reference, we...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016083215

Sustainable fashion and sustainable development goals nexus : a thematic and future-oriented review

Das, Payel; Das, Dayana; Raman, Raghu - 2026

This study provides a systematic literature review on the topic of sustainable fashion (SF) research through the lens of the United Nations Sustainable Development Goals (SDGs). The study employs the Theory-Context-Characteristics-Method to analyze 502 peer-reviewed journal articles published...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016083190

Cultural channels in the regional imports of differentiated products : the case of Made in Italy

Maghssudipour, Amir; Donati, Letizia; Bellandi, Marco - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016082475

Drivers of sponsored fashion haul viewers’ purchase intentions: a mixed-methods study of post characteristics, social media influencer characteristics, and haul viewers’ attributes

Mahn, Luisa; Hegner, Sabrina; Piehler, Rico; Schade, Michael - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016077555

The ‘greenfluencer’ effect on consumers’ sustainable behavioral intentions through the lens of the Information Adoption Model

De Keyzer, Freya; Lopes, Ana Isabel; Zwijnenburg, Tamara - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016077558

Ethical trade-offs in fast fashion : exploring social, environmental, and health dimensions in clothing consumption

Boman, Anders; Kataria, Mitesh; Lampi, Elina; Slunge, Daniel - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016085060

Stitching sustainability : untangling IP knots in the fashion upcycling revolution

Choudhary, Latika; Srivastava, Charu; Daga, Hardik - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016085652

Please tell me how sustainable you are, and I'll tell you how much I value you! : the impact of young consumers' motivations on luxury fashion

Brandão, Amélia Maria Pinto da Cunha; Magalhães, … - 2023

This research aims to understand the impact of young consumers' luxury motivations on their attitude towards sustainable luxury (ATSL) and the consequent impact on consumer-based brand equity (CBBE). A cross-cultural quantitative study was conducted to achieve this, and a theoretical model was...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014505234

Unpacking nontarget majority consumers' responses to modest fashion : how market controversy perpetuates marketplace exclusion

Audrezet, Alice; Parguel, Béatrice - 2023

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014427187

The influences of attitude toward responsible fashion consumption and environmental concern on Gen Z's CSR-driven fashion brand choice intention : empirical evidence from Germany

Vogel, Henrik - 2023

The fashion industry is considered one of the most relevant industries worldwide. At the same time, however, it is repeatedly accused of irresponsible behavior toward the environment and society. For fashion brands who identify Generation Z as an attractive customer target group, the increasing...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014420290

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The influences of attitude toward responsible fashion consumption and environmental concern on Gen Z's CSR-driven fashion brand choice intention: Empirical evidence from Germany

Vogel, Henrik - 2023

Book / Working Paper

The disconnect in sustainable fashion marketing : retailers' perceptions of consumer drivers and their marketing tactics

Toebast-Wensink, Annuska; Timmerman, Tijs; Hekkert, Marko P. - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015546315

Scaling circular business models : strategic paths of second-hand fashion retail

Hultberg, Emelie - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015323698

Lean inventory strategy and fashion retailers' profitability : exploring the moderating effects of information technology intensity

Kamada, Naoya - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015323721

The role of immersive spaces on the customer experience : an exploration of fashion metaverses

Alexander, Bethan; Blazquez Cano, Marta; Chrimes, Courtney - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015373139

Demand forecasting new fashion products : a review paper

Anitha S.; Neelakandan R. - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015374020

Nudging towards sustainability : exploring the role of behavioral interventions in circular bio-economy development for the fashion industry

Falcone, Pasquale Marcello; Fiorentino, Raffaele - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015332992

The influence of NGO-corporate relationship on environmental disclosure : evidence from the fashion industry

Crapa, Giuseppe; Roma, Paolo; Bruccoleri, Manfredi - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015333439

Toward D2A : enhancing luxury fashion with seamless and immersive phygital customer experiences

Massi, Marta; Piancatelli, Chiara; Vocino, Andrea; … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015333881

Investigating the customer journey in second-hand fashion platforms : implications for luxury brand management

Murtas, Gabriele; Pedeliento, Giuseppe - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015333957

Navigating spirituality in vegan fashion consumption : purification and transgression tolerance

Makkar, Marian; Yang, Ye; Lamarche-Beauchesne, Rachel - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015340234

Dynamic capabilities for omnichannel transformation in MSMEs : a comparative case study of fashion and furniture sectors

Febriani, Atik; Sopha, Bertha Maya; Wibisono, Muhammad Arif - 2025

Omnichannel is one of the most recent trends in online shopping, retail, and contact centers. It provides a seamless and integrated customer experience across all available communication channels. MSMEs play a crucial role in developing economies, but their journey towards omnichannel...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015358696

How consumer shopping habits affect willingness to embrace sustainable fashion

Colasante, Annarita; D'Adamo, Idiano; Rosa, Paolo; … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015329881