Search Results - subject_exact:"Generation Y"

Social Media als Employer Branding Strategie: Einfluss von Employer-Branding-Maßnahmen auf Instagram und TikTok auf die Arbeitgeberattraktivität

Perst, Florian; Schubart, Constantin; Winter, Hannah - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015590523

Social Media als Employer Branding Strategie : Einfluss von Employer-Branding-Maßnahmen auf Instagram und TikTok auf die Arbeitgeberattraktivität

Perst, Florian; Schubart, Constantin; Winter, Hannah - 2026

The ongoing shortage of skilled workers and the increasing "war for talents" present companies with the challenge of positioning themselves as an attractive employer in order to attract qualified talent. External employer branding activities in social media are increasingly important,...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015577213

What burns out young generations? : part I, professional burnout among employees from Generations Y and Z : problem analysis

Kowalczyk-Kroenke, Anna - 2026

Professional burnout is one of the most toxic phenomena affecting employees in contemporary organisations. Previously researchers focused on the professional burnout syndrome in the context of professions involving severe stress in the workplace. However, the changing realities of the modern...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016088935

Unlocking WFA potential : how trust and performance measurement systems drive success across generations X, Y, and Z

Kuswanto, Arif; Wibisono, Dermawan; Wandebori, Harimukti - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016085687

The role of a luxury brand for the professional competitiveness of Brazilian business women

Troccoli, Irene; Leite, Patricia; Altaf, Joyce - 2025

This qualitative article explores the significance of a luxury women's shirt brand in fostering the professional competitiveness of Brazilian Generation Y women. It does this by identifying the personal values that motivate women to wear these shirts, based on the Means-End Theory. This theory...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015655187

Generationen-Management : Konzepte, Instrumente, Good-Practice-Ansätze

2026 - 4., aktualisierte und überarbeitete Auflage

Erfolgsfaktor Generationen-Management -- Baby Boomer und Generation X -- Millennials und Generation Z -- Arbeits- und Beschäftigungsfähigkeit -- Mitarbeiterengagement -- Gesundheitsmanagement -- Generationen-sensible Personal- und Karriereentwicklung -- Arbeitszeiten flexibel gestalten -- New...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015651982

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Generationen-Management : Konzepte, Instrumente, Good-Practice-Ansätze

2021 - 2. Auflage

Edition: 2. Auflage

Book / Working Paper

Generationen-Management : Konzepte, Instrumente, Good-Practice-Ansätze

2021 - 2. Auflage

Edition: 2. Auflage

Book / Working Paper

Sustainable food consumption behaviors of generations Y and Z : a comparison study

My Hanh Doan; Drossel, Anna-Lena; Sassen, Remmer - 2025

This study examines the differences in food consumption behaviors between generations Y and Z to support the strategy development for a generational transition towards sustainable food consumption. Empirical data for the study is collected through an online survey with the participation of 175...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015455823

Mitarbeitermotivation, Mitarbeiterbindung : Was erwarten Arbeitnehmer?

Sass, Enrico - 2026 - 2., erweiterte Auflage.

Mitarbeitermotivation als königliche Disziplin -- Welche Bedeutung hat eine langfristige Bindung an einen Arbeitgeber? -- Welche Bedeutung hat Geld als Anreiz? .-Was ein Arbeitgeber neben dem Gehalt fördern sollte -- Gestaltung des Arbeitsinhaltes -- Arbeitsplatzgestaltung -- Arbeitszeit --...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015651995

Sustainable customer retention : a study on social media marketing activities, brand equity and smartphone purchase intention among Generation Y

Che Nawi, Noorshella; Al Mamun, Abdullah; Naeem Hayat; … - 2026

Persistent link: https://ebvufind01.dmz1.zbw.eu/10016073279

Generation Y entrepreneurial competitiveness : an empirical analysis of determining factors

Khalid, Bilal; Singha Chaveesuk; Wornchanok Chaiyasoonthorn - 2025

Objective: The research aimed to identify the determining factors that influence Generation Y entrepreneurial competitiveness. The study was motivated by this Generation's significant impact on the global economy, as they comprise a quarter of the global population, and the fact that they grew...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015606029

Online grocery shopping e-service quality : a generational comparison

Cunningham, Nicole; Roberts-Lombard, Mornay; Mbeya, Steven - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015624620

A decade of digital literacy : comparing business economics students' competencies from generation Y to Z

Vugec, Dalia Suša - 2025

Digital literacy is a necessity in today's global environment, represented by a digital and data-driven economy. In such settings, being able to use digital technology effectively and efficiently is nowadays a key part of educational and career success. As each new generation of students enrolls...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015627370

Understanding turnover of Generation Y early-career workers : the influence of values and field of study

Rueff-Lopes, Rita; Velasco, Ferran; Sayeras, Josep; … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015396038

El papel de la orientación y la confianza en las compras electrónicas en la predicción del comportamiento de compra impulsiva: Un estudio basado en miembros de la Generación Y en la India

John, Annie; Mathew, Jain; Nair, Sridevi - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015324882

Mediating role of learning goal orientation between organizational career management and career adaptability: Moderating role of generation X and generation Y

2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015096874

Investigating job characteristics of generations Y and Z : a latent profile analysis

Plakhotnik, Maria; Volkova, Natalia V.; Shahzad, … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015332427

Positive affect and normative evaluation as mediators in the impulsiveness and Gen-Y impulse purchase urges

Lee, Yi Yong; Gan, Chin Lay - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015359153

El papel de la orientación y la confianza en las compras electrónicas en la predicción del comportamiento de compra impulsiva : un estudio basado en miembros de la Generación Y en la India

John, Annie; Mathew, Jain; Nair, Sridevi - 2024

Impulse Buying and the drivers of similar consumer behaviours have captured the interest of researchers for quite some time now. The construct was first explored in the context of offline or brick and mortar stores. However, with the growing popularity of online retail stores has led to the...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014635523

Work motivation is not generational but depends on age and period

Schröder, Martin - 2024

Many argue that work motivation varies with year of birth, suggesting the utility of generational labels such as Z, Y, X, or Baby Boomer. This article tests this generational hypothesis by using multilevel regressions with data from 584,217 individuals sampled by the Integrated Values Survey in...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015084010

Show 2 more versions 2

Work Motivation Is Not Generational but Depends on Age and Period

Schröder, Martin - 2023

Article

Work Motivation Is Not Generational but Depends on Age and Period

Schröder, Martin - 2023

Article

Generational cohorts and their predisposition toward entrepreneurship in an emerging economy

Arkorful, Helen; Hilton, Sam Kris; Awaah, Fred - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015416549

Effects of paradoxical leadership on generation Y employees' voice behavior : exploring the chain mediating role of employees' psychological safety and job crafting

Yu, Yanping; Kim, Haemi; Lu, Qing; Qu, Hailin - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015418444

Mediating role of learning goal orientation between organizational career management and career adaptability : moderating role of generation X and generation Y

Bussakorn Khumhome; Comtas Tassawa - 2024

Career adaptability exerts a positive impact on both employees and organizations. Therefore, organizations should promote and cultivate career adaptability among their employees. There are few studies on the factors influencing career adaptability in Thailand. Additionally, there is a dearth of...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015075879

The "why" behind generation Y amateur gamers' ongoing eSports gameplay intentions

Hattingh, Woulan; Van den Berg, Liandi; Bevan-Dye, Ayesha - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014504946

How service encounter tempo shapes emotions and satisfaction among Taiwanese Gen Y diners in luxury restaurants

Liu, Kuo-Ning; Hu, Clark; Hsu, Meng-Jun - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015421413

Exploring Generation Y's perception of family-run hotels : the perceived family firm image

Schönherr, Sarah; Raich, Frieda; Zehrer, Anita; … - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015159468

High-performance work practices and Generation Y employee engagement : a pathway to innovation and retention

Singh, Rakhi - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015461925

Social media addiction and stress : insights from US Facebook and TikTok consumers

Coker, Kesha K.; Hale, Dena; AlSaleh, Dhoha A.; Thakur, … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015620170

Generationen-Management : Konzepte, Instrumente, Good-Practice-Ansätze

2026 - 4., aktualisierte und überarbeitete Auflage

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015651982

Show 2 more versions 2

Generationen-Management : Konzepte, Instrumente, Good-Practice-Ansätze

2021 - 2. Auflage

Edition: 2. Auflage

Book / Working Paper

Generationen-Management : Konzepte, Instrumente, Good-Practice-Ansätze

2021 - 2. Auflage

Edition: 2. Auflage

Book / Working Paper

Favourableness of reverse mentoring across Generation X, Y and Z in the automobile industry

Malhotra, Preeti - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015625333

Travel behaviour differences among Indonesian youth in Generations Y and Z: pre-, during and post-travel

Damanik, Janianton; Priyambodo, Tri Kuntoro; Wibowo, Moh Edi - 2023

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014691329

Examining the effect of workforce agility on innovative organisational practices of Generation Y and Z workers : the moderating effect of employee generation

Yuvasree, S.; Rajeswari, P. S. - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015628055

Wirkung von Dark Patterns auf die Customer Experience und das Vertrauen der Generation Y

Pörtner, Max; Weber, Carsten; FOM Hochschule für … - 2023

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014000478

Empowering leadership and innovative behaviour in the context of the hotel industry: Knowledge sharing as mediator and generational differences as moderator

Jabid, Abdullah W.; Abdurrahman, Ahmad Yani; Amarullah, Dudi - 2023

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014527903

The impact of employer brand on job seekers' attitudes and intentions : the moderating role of value congruence and social media

Ammari, Nedra Bahri; Soliman, Mohammad; Ben Salah, Ons - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015509268

Psychological contract and young talent retention in Vietnam: Development and validation of a hierarchical reflective structural model

Dam, Ngan; Hack-Polay, Dieu; Rahman, Mahfuzur; Mahmoud, … - 2023

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015617829

Evaluation of consumer masstige brand relationship between generations

Rodrigues, Paula Cristina Lopes; Sousa, Ana; Borges, … - 2025

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015667458

Wirkung von Dark Patterns auf die Customer Experience und das Vertrauen der Generation Y

Pörtner, Max; Weber, Carsten - 2023

Dark Patterns sind Designmuster, die auf Webseiten oder auch in mobilen Applikationen verwendet werden. Sie sollen Menschen dazu bringen, entgegen dem ursprünglich intendierten Verhalten, bestimmte Aktionen oder Handlungen auszuführen, um beispielsweise etwas zu kaufen. Dark Patterns sind in...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10013473641

Work motivation is not generational but depends on age and period

Schröder, Martin - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015084010

Show 2 more versions 2

Work Motivation Is Not Generational but Depends on Age and Period

Schröder, Martin - 2023

Article

Work Motivation Is Not Generational but Depends on Age and Period

Schröder, Martin - 2023

Article

Generation Y’s behavioural usage of small businesses’ retail websites: gender difference

Lim, Allen; Goi, Chai Lee; Dell, Peter; Goi, Mei Teh - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015352837

Empowering leadership and innovative behaviour in the context of the hotel industry : knowledge sharing as mediator and generational differences as moderator

Jabid, Abdullah W.; Abdurrahman, Ahmad Yani; Amarullah, Dudi - 2023

Establishing employee innovative behaviour (IB) is essential to achieve competitive advantage. Thus, in the context of Indonesia's hotel industry, this study examines generational differences in the relationship between empowering leadership (EL) and IB, with knowledge sharing (KS) as the...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014505838

Work motivation of social workers in the context of management innovations

Gallo, Peter; Mihalcova, Bohuslava; Balogová, Beáta - 2023

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014281989

Does generation cohort matter for teleworking? : diving into challenges and advantages of teleworking concerning Gen Y and Gen Z

Çera, Elona; Ndreca, Pjeter; Çera, Gentjan; Asamoah, … - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014574185

Factors influencing online luxury purchase intentions : the moderating role of bandwagon luxury consumption behavior

Jain, Sheetal - 2024

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014526790

Psychological contract and young talent retention in Vietnam : development and validation of a hierarchical reflective structural model

Dam, Ngan; Hack-Polay, Dieu; Rahman, Mahfuzur; Mahmoud, … - 2023

This research investigates the relationship between relational psychological contract and the retention of young talents in Vietnam. The study surveyed young employees pertaining to (Generations Y and Z) at BBB Company. The results show an equal weight of transactional and relational...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014282768