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  • Search: subject_exact:"Low-cost strategy"
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Year of publication
Subject
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Low-cost strategy 625 Niedrigpreisstrategie 623 Airline 226 Fluggesellschaft 226 USA 210 United States 209 Consumer behaviour 111 Konsumentenverhalten 111 Preismanagement 104 Pricing strategy 104 Theorie 104 Theory 104 Air passenger transport 79 Passagierluftverkehr 79 Market entry 48 Markteintritt 48 Einzelhandelspreis 47 Retail price 47 Deutschland 46 Germany 46 Geschäftsmodell 41 Business model 40 Sales promotion 35 Verkaufsförderung 35 Luftverkehr 33 Airport 32 Flughafen 32 Air transport 31 Competitive strategy 30 Preiswettbewerb 30 Price competition 30 Wettbewerbsstrategie 30 Competition 27 EU countries 27 EU-Staaten 27 Wettbewerb 27 Einzelhandel 26 Retail trade 26 Dienstleistungsqualität 24 Revenue management 24
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Online availability
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Free 172 Undetermined 11
Type of publication
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Article 501 Book / Working Paper 139 Journal 1
Type of publication (narrower categories)
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Article in journal 436 Aufsatz in Zeitschrift 436 Graue Literatur 78 Non-commercial literature 78 Aufsatz im Buch 64 Book section 64 Arbeitspapier 56 Working Paper 56 Hochschulschrift 31 Case study 29 Fallstudie 29 Thesis 25 Conference paper 9 Konferenzbeitrag 9 Collection of articles of several authors 7 Sammelwerk 7 Aufsatzsammlung 4 Amtsdruckschrift 2 Collection of articles written by one author 2 Conference proceedings 2 Government document 2 Konferenzschrift 2 Sammlung 2 Systematic review 2 Übersichtsarbeit 2 Bibliografie enthalten 1 Bibliography included 1 CD-ROM, DVD 1 Commentary 1 Company information 1 Dissertation u.a. Prüfungsschriften 1 Elektronischer Datenträger 1 Firmeninformation 1 Kommentar 1 Reprint 1 Statistics 1 Statistik 1
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Language
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English 554 German 82 Undetermined 3 French 2 Japanese 1 Russian 1
Author
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Piga, Claudio A. 9 Groß, Sven 7 Hüschelrath, Kai 7 Müller, Kathrin 7 Alderighi, Marco 6 Grewal, Dhruv 6 Hviid, Morten 6 Schröder, Alexander 6 Shaffer, Greg Eric 6 Arbatskaya, Maria 5 Bilotkach, Volodymyr 5 Murakami, Hideki 5 Biswas, Abhijit 4 Dresner, Martin 4 Francis, Graham 4 Malighetti, Paolo 4 Martinez-Garcia, Esther 4 Oliveira, Alessandro Vinícius Marques de 4 Redondi, Renato 4 Spann, Martin 4 Windle, Robert J. 4 Albers, Sascha 3 Barbot, Cristina 3 Bernhardt, Dan 3 Bogomolova, Svetlana 3 Carolan, Michael 3 Castillo-Manzano, José I. 3 Chang, Yu-Chun 3 Dutta, Sujay 3 Fageda, Xavier 3 Farrell, Joseph 3 Fu, Xiaowen 3 Guha, Abhijit 3 Humphreys, Ian 3 Klemperer, Paul 3 Kukar-Kinney, Monika 3 Misra, Sanjog 3 Moreno, Luis 3 Nair, Harikesh S. 3 Nicolini, Marcella 3
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Institution
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Fachhochschule Jena / Fachbereich Betriebswirtschaft 2 Air Transport Research Society 1 Bahnforum <3, 2005, Köln> 1 Brown University / Department of Economics 1 Charles A. Dice Center for Research in Financial Economics <Columbus, Ohio> 1 Cranfield College of Aeronautics 1 Deutsche Verkehrswissenschaftliche Gesellschaft 1 EHP Edition Humanistische Psychologie 1 Gesellschaft für Ökologische Kommunikation mbH 1 Henley Business School, University of Reading 1 ITD-VERLAG 1 Monopolkommission 1 Nihon Bōeki Shinkōkai 1 Piper Verlag 1 Springer Fachmedien Wiesbaden GmbH 1 University of Bamberg Press 1 University of Nairobi / Housing Research and Development Unit 1
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Published in...
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Journal of air transport management 79 Transportation research / E : an international journal 17 Tourism management : research, policies, practice 16 Journal of retailing 12 Journal of business research : JBR 11 Journal of marketing research : JMR 9 Journal of retailing and consumer services 9 Journal of revenue and pricing management 9 European journal of operational research : EJOR 7 Journal of marketing 7 Management science : journal of the Institute for Operations Research and the Management Sciences 6 Managerial and decision economics : MDE ; the international journal of research and progress in management economics 6 Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences 6 Review of industrial organization : RIO 6 The international journal of human resource management 6 Marketing letters : a journal of research in marketing 5 Tourism economics : the business and finance of tourism and recreation 5 Harvard business review : HBR 4 International journal of industrial organization 4 Journal of consumer behaviour : an international research review 4 Journal of consumer research : JCR ; an interdisciplinary bimonthly 4 Journal of transport economics and policy 4 Retail supply chain management : quantitative models and empirical studies 4 ZEW discussion papers 4 Competition policy and antitrust 3 Das Discount-Phänomen : eine 360-Grad-Betrachtung 3 Harvard-Business-Manager : das Wissen der Besten 3 International journal of hospitality management 3 International journal of production research 3 Journal of business strategy 3 Journal of the Academy of Marketing Science 3 Journal of travel and tourism marketing 3 Manufacturing & service operations management : M & SOM 3 Psychology & marketing 3 Quantitative marketing and economics : QME 3 Strategy & leadership : a publication of Strategic Leadership Forum 3 The international review of retail, distribution and consumer research 3 The journal of product & brand management 3 Tourism analysis : an interdisciplinary journal 3 Applied economics letters 2
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Source
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ECONIS (ZBW) 635 RePEc 4 USB Cologne (EcoSocSci) 2
Showing 1 - 50 of 641
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Evaluating the strategic design parameters of airports in Thailand to meet service expectations of Low-Cost Airlines using the Fuzzy-based QFD method
Mukesh Mohan Pandey - In: Journal of air transport management 82 (2020), pp. 1-9
Persistent link: https://ebtypo.dmz1.zbw/10012253053
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Low cost carriers in Southeast Asia : how does ticket price change the way passengers make their airline selection?
Truong Dothang; Pan, Jing Yu; Thapanat Buaphiban - In: Journal of air transport management 86 (2020), pp. 1-12
Persistent link: https://ebtypo.dmz1.zbw/10012253198
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Low cost strategy as a remedial prescription for resuscitating Nigeria's ailing domestic airline industry : the customers' perspective
Ajeyalemi, Oladipupo; Olarewaju, Adeniyi - In: Consumer behavior review : CBR 4 (2020) 2, pp. 66-83
Persistent link: https://ebtypo.dmz1.zbw/10012285273
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Linking Porter's generic strategies to firm performance
Islami, Xhavit; Mustafa, Naim; Topuzovska Latkovikj, Marija - In: Future Business Journal 6 (2020) 3, pp. 1-15
In this study, the significance of using Porter's generic strategies in firms that operate in competitive environments is investigated. The aim is to indicate the effects of Porter's generic strategies (low-cost strategy, differentiation strategy, and focus strategy) on firm performance. The...
Persistent link: https://ebtypo.dmz1.zbw/10012169780
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Airport selection criteria of low-cost carriers : a fuzzy analytical hierarchy process
Hui Shan Loh; Yuen, Kum Fai; Wang, Xueqin; … - In: Journal of air transport management 83 (2020), pp. 1-10
Persistent link: https://ebtypo.dmz1.zbw/10012170248
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The influence of sharing versus self-use on the preference for different types of promotional offers
Yu, Annie Pei-I; Chuang, Shih-Chieh; Cheng, Yin-Hui; … - In: Journal of retailing and consumer services 54 (2020), pp. 1-10
Persistent link: https://ebtypo.dmz1.zbw/10012238338
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High price or low price? : an experimental study on a markdown pricing policy
Chen, Junlin; Zhao, Yingshuai - In: European journal of operational research : EJOR 284 (2020) 1, pp. 240-254
Persistent link: https://ebtypo.dmz1.zbw/10012238662
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Unlocking low cost renewables in South East Europa : case studies on de-risking onshore wind investment
Lütkehermöller, Katharina; Emmerich, Julie; Röser, Frauke - 2019
Persistent link: https://ebtypo.dmz1.zbw/10012292079
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The effect of services, price discount and brand equity on consumer purchase decisions in Go-Jek a technology start-up transport
Aditi, Bunga; Hafizah; Muda, Iskandar - In: Academic journal of economic studies 5 (2019) 2, pp. 21-31
Persistent link: https://ebtypo.dmz1.zbw/10012038956
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Why markdown as a pricing modality?
Adida, Elodie; Özer, Özalp - In: Management science : journal of the Institute for … 65 (2019) 5, pp. 2161-2178
Persistent link: https://ebtypo.dmz1.zbw/10012039743
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Good discounts earn good reviews in return? : effects of price promotion on online restaurant reviews
Zhu, Dong Hong; Zhang, Zhi Jie; Chang, Ya Ping; Liang, … - In: International journal of hospitality management 77 (2019), pp. 178-186
Persistent link: https://ebtypo.dmz1.zbw/10011988504
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Using consumer empowerment to increase the effectiveness of price discounts
Aigner, Andreas; Wilken, Robert; Geisendorf, Sylvie - In: Marketing : ZFP ; journal of research and management 41 (2019) 2, pp. 48-63
Persistent link: https://ebtypo.dmz1.zbw/10012003368
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Do price promotions drive consumer spending on luxury hotel services? : the moderating roles of room price and user-generated content
Jang, Seongsoo; Moutinho, Luiz - In: International journal of hospitality management 78 (2019), pp. 27-35
Persistent link: https://ebtypo.dmz1.zbw/10012012691
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Behinderungsmissbrauch durch marktbeherrschende Unternehmen : Kartellrechtswidrigkeit von Kosten-Preis-Scheren in der EU, den USA und Korea
You, Young Gug - 2019
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Persistent link: https://ebtypo.dmz1.zbw/10011953914
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Are low price and price matching guarantees equivalent? : the effects of different price guarantees on consumers' evaluations
Verma, Swati; Guha, Abhijit; Biswas, Abhijit; Grewal, Dhruv - In: Journal of retailing 95 (2019) 3, pp. 99-108
Persistent link: https://ebtypo.dmz1.zbw/10012130013
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The airfare pricing and seat allocation problem in full-service carriers and subsidiary low-cost carriers
Ko, Young Dae - In: Journal of air transport management 75 (2019), pp. 92-102
Persistent link: https://ebtypo.dmz1.zbw/10012112369
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Is low-cost carriers' revenue management a firm capability?
Alderighi, Marco; Nicolini, Marcella; Piga, Claudio A. - In: Journal of air transport management 78 (2019), pp. 15-22
Persistent link: https://ebtypo.dmz1.zbw/10012112640
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Consumer reactions to price discounts across online shopping experiences
Sheehan, Daniel; Hardesty, David M.; Ziegler, Alexander H. - In: Journal of retailing and consumer services 51 (2019), pp. 129-138
Persistent link: https://ebtypo.dmz1.zbw/10012115057
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Dynamic and targeted bundle pricing of two independently valued products
Gökgür, Burak; Karabati, Selcuk - In: European journal of operational research : EJOR 279 (2019) 1, pp. 184-198
Persistent link: https://ebtypo.dmz1.zbw/10012102735
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Can attempts to delight customers with surprise gains boomerang? : a test using low-price guarantees
Dutta, Sujay; Guha, Abhijit; Biswas, Abhijit; Grewal, Dhruv - In: Journal of the Academy of Marketing Science 47 (2019) 3, pp. 417-437
Persistent link: https://ebtypo.dmz1.zbw/10012107171
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Low price anomaly in M&A transactions
Pastusiak, Radosław; Jasiniak, Magdalena; Pluskota, Anna - In: Ekonomický časopis : časopis pre ekonomickú … 67 (2019) 2, pp. 195-241
Persistent link: https://ebtypo.dmz1.zbw/10012149907
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Assessing the stock market performances of EU low-cost airlines
Barrows, Samuel D. - In: International journal of economics and financial issues … 9 (2019) 4, pp. 95-100
Persistent link: https://ebtypo.dmz1.zbw/10012150119
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The impact of different price promotions on customer retention
Kim, Jungkeun - In: Journal of retailing and consumer services 46 (2019), pp. 95-102
Persistent link: https://ebtypo.dmz1.zbw/10011980803
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Making sense of (ultra) low-cost flights vertical differentiation in two-sided markets
Serio, Luigi; Tedeschi, Piero; Ursino, Giovanni - In: Management science : journal of the Institute for … 64 (2018) 1, pp. 401-420
Persistent link: https://ebtypo.dmz1.zbw/10011819591
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Relational price discounts : consumers’ metacognitions and nonlinear effects of initial discounts on customer retention
Rio Olivares, M. J. del; Wittkowski, Kristina; Aspara, … - In: Journal of marketing 82 (2018) 1, pp. 115-131
Persistent link: https://ebtypo.dmz1.zbw/10011804107
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Estimating strategic responses to the march of a low cost carrier to primary airports
Bettini, Humberto F. A. J.; Silveira, José Maria F. J. da - In: Transportation research / E : an international journal 109 (2018), pp. 190-204
Persistent link: https://ebtypo.dmz1.zbw/10011805719
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Investigating discounting of discounts in an online context : the mediating effect of discount credibility and moderating effect of online daily deal promotions
Carlson, Jeffrey R.; Kukar-Kinney, Monika - In: Journal of retailing and consumer services 41 (2018), pp. 153-160
Persistent link: https://ebtypo.dmz1.zbw/10011808572
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How business strategy in non-financial firms moderates the curvilinear effects of corporate social responsibility and irresponsibility on corporate financial performance
Chen, Chung-jen; Guo, Ruey-Shan; Hsiao, Yung-Chang; … - In: Journal of business research : JBR 92 (2018), pp. 154-167
Persistent link: https://ebtypo.dmz1.zbw/10011925334
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From tool-making to tool-using - and back : rationales for adoption and use of LCC
Gluch, Pernilla; Gustafsson, Mathias; Baumann, Henrikke; … - In: International journal of strategic property management 22 (2018) 3, pp. 179-190
Persistent link: https://ebtypo.dmz1.zbw/10011996758
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Outsourcing and price competition : an empirical analysis of the partnerships between legacy carriers and regional airlines
Tan, Kerry M. - In: Review of industrial organization : RIO 53 (2018) 2, pp. 275-294
Persistent link: https://ebtypo.dmz1.zbw/10012008100
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Positioning and pricing strategies in a market with switching costs and staying costs
Jeong, Yuncheol; Maruyama, Masayoshi - In: Information economics and policy : IEP 44 (2018), pp. 47-57
Persistent link: https://ebtypo.dmz1.zbw/10012013127
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The dynamic impacting study of competitive strategies to import retail e-commerce sellers
Zhang, Xuanxuan - In: Journal of electronic commerce in organizations : the … 16 (2018) 4, pp. 53-66
Persistent link: https://ebtypo.dmz1.zbw/10011941251
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Optimal markdown pricing for holiday basket with customer valuation
Wang, Haijun; Li, Shanling; Luo, Jianwen - In: International journal of production research 56 (2018) 18, pp. 5982-5996
Persistent link: https://ebtypo.dmz1.zbw/10011946779
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The effect of post-purchase discount format on consumers' perception of loss and willingness to return
Luo, Xueqing; Lee, Jennifer J. - In: Journal of Asian finance, economics and business : JAFEB 5 (2018) 4, pp. 101-105
Persistent link: https://ebtypo.dmz1.zbw/10011963928
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Factors that determine the capital structure : an empirical study on low-cost airlines
Kiracı, Kasım; Aydin, Nurhan - In: Scientific Annals of Economics and Business 65 (2018) 3, pp. 227-246
Persistent link: https://ebtypo.dmz1.zbw/10012127770
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The anomaly of airline passenger behavioral intention : a comparison between low-cost and full-service airlines
Auryn Rachma Maulisa; Rahayu Hijrah Hati - In: ASEAN marketing journal : Association of Southeast … 10 (2018) 2, pp. 75-90
Persistent link: https://ebtypo.dmz1.zbw/10012106923
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Double mental discounting : when a single price promotion feels twice as nice
Cheng, Andong; Cryder, Cynthia - In: Journal of marketing research : JMR 55 (2018) 2, pp. 226-238
Persistent link: https://ebtypo.dmz1.zbw/10011845001
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Passengers' intentions to use low-cost carriers : an extended theory of planned behavior model
Pan, Jing Yu; Truong Dothang - In: Journal of air transport management 69 (2018), pp. 38-48
Persistent link: https://ebtypo.dmz1.zbw/10011865561
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Can low-cost long-haul carriers replace Charter airlines in the long-haul market? : a European perspective
Rodríguez, Andrea Martín; O'Connell, John F. - In: Tourism economics : the business and finance of tourism … 24 (2018) 1, pp. 64-78
Persistent link: https://ebtypo.dmz1.zbw/10011873345
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Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit; Biswas, Abhijit; Grewal, Dhruv; Verma, Swati - In: Journal of marketing research : JMR 55 (2018) 3, pp. 339-351
Persistent link: https://ebtypo.dmz1.zbw/10011878689
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Optimal depth and timing of price promotions in a vertically differentiated product line
Zhang, Zelin; Dong, Xiaodan; Mantrala, Murali K.; … - In: Journal of business research : JBR 83 (2018), pp. 215-228
Persistent link: https://ebtypo.dmz1.zbw/10011802570
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Revenue characteristics of long-haul low cost carriers (LCCs) and differences to full-service network carriers (FSNCs)
Soyk, Christian; Ringbeck, Jürgen; Spinler, Stefan - In: Transportation research / E : an international journal 112 (2018), pp. 47-65
Persistent link: https://ebtypo.dmz1.zbw/10011849037
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Towards new industry-standard specifications for air dynamic pricing engines
Dezelak, Melanie; Ratliff, Richard - In: Journal of revenue and pricing management 17 (2018) 6, pp. 394-402
Persistent link: https://ebtypo.dmz1.zbw/10011978614
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Ambidexterity between low cost strategy and CSR strategy : contingencies of competition and regulation
Liu, Yi; Li, Wenqian; Li, Yuan - In: Asia Pacific journal of management 37 (2020) 3, pp. 633-660
Persistent link: https://ebtypo.dmz1.zbw/10012271761
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Pricing policies that protect your brand : how to prevent unauthorized discounting
Israeli, Ayelet; Zelek, Eugene F. <Jr.> - In: Harvard business review : HBR 98 (2020) 2, pp. 76-83
Persistent link: https://ebtypo.dmz1.zbw/10012288872
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Flying on the clouds : how mobile applications enhance impulsive buying of low cost carriers
Ku, Edward C. S.; Chen, Chun-Der - In: Service business 14 (2020) 1, pp. 23-45
Persistent link: https://ebtypo.dmz1.zbw/10012172752
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A model of dynamic limit pricing with an application to the airline industry
Sweeting, Andrew; Roberts, James W.; Gedge, Chris - In: Journal of political economy 128 (2020) 3, pp. 1148-1193
Persistent link: https://ebtypo.dmz1.zbw/10012196522
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The low-quality advantage in vertical product differentiation
Schubert, Stefanie - In: Managerial and decision economics : MDE ; the … 38 (2017) 7, pp. 923-928
Persistent link: https://ebtypo.dmz1.zbw/10011816427
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Consumer risk-reduction behavior and new product purchases
Yonezawa, Koichi; Richards, Timothy J. - In: Managerial and decision economics : MDE ; the … 38 (2017) 7, pp. 1003-1016
Persistent link: https://ebtypo.dmz1.zbw/10011816698
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Quality competition and entry deterrence : when to launch a second brand
Müller, Stephan; Goetz, Georg - In: Managerial and decision economics : MDE ; the … 38 (2017) 8, pp. 1201-1215
Persistent link: https://ebtypo.dmz1.zbw/10011820183
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