EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject_exact:"Market segmentation"
Narrow search

Narrow search

Year of publication
Subject
All
Market segmentation 4,381 Marktsegmentierung 4,026 Consumer behaviour 1,107 Konsumentenverhalten 1,004 Theorie 965 Theory 963 Zielgruppe 554 Target group 539 Marketing management 447 Marketingmanagement 442 market segmentation 434 Relationship marketing 305 Beziehungsmarketing 297 Deutschland 295 Germany 278 Marketing 250 USA 244 Cluster analysis 236 United States 217 Clusteranalyse 214 China 208 Segmentation 181 Holiday behaviour 178 Urlaubsverhalten 178 Financial market 161 Finanzmarkt 161 Marktforschung 156 Pricing strategy 154 Preismanagement 152 Market research 150 segmentation 147 Preisdifferenzierung 136 Price discrimination 136 Market Segmentation 131 Tourism 130 Aktienmarkt 129 Stock market 128 Tourismus 123 Tourism marketing 120 Tourismusmarketing 120
more ... less ...
Online availability
All
Undetermined 1,708 Free 1,202 CC license 65
Type of publication
All
Article 3,185 Book / Working Paper 1,755 Other 8 Journal 2
Subcategories
All
Article in journal 2,791 Working paper 576 Book section 304 Case study 51 Proceedings 28 Review 25 Textbook 14 Handbook 7 Guidebook 3 Literature review 3 Glossary included 2 Government document 2 Reference work 1 Statistics 1
more ... less ...
Language
All
English 4,070 German 570 Undetermined 293 French 6 Spanish 4 Italian 3 Russian 3 Polish 2 Portuguese 2 Dutch 1 Romanian 1
more ... less ...
Author
All
Dolnicar, Sara 33 Dibb, Sally 23 Rundle-Thiele, Sharyn 17 DeSarbo, Wayne 16 DeSarbo, Wayne S. 15 Simkin, Lyndon 15 Jong, Frank de 14 Vayanos, Dimitri 14 Wedel, Michel 14 Gromb, Denis 13 Bauer, Hans H. 12 Bruwer, Johan 12 Kruger, Martinette 12 Leisch, Friedrich 12 Occhino, Filippo 12 Pepels, Werner 12 McDonald, Malcolm 11 Raza, Syed Asif 11 Weill, Pierre-Olivier 11 Atkeson, Andrew 10 Duffie, Darrell 10 Kehoe, Patrick J. 10 Kesting, Tobias 10 Moschis, George P. 10 Rennhak, Carsten 10 Saayman, Melville 10 Tkaczynski, Aaron 10 Bergemann, Dirk 9 Engel, Charles 9 Grün, Bettina 9 Kamakura, Wagner A. 9 Nijkamp, Peter 9 Rogers, John H. 9 Spann, Martin 9 Weinstein, Art 9 Ammann, Paul 8 Bauer, Erich 8 Caporale, Guglielmo Maria 8 Dunbar, Ian 8 Kubacki, Krzysztof 8
more ... less ...
Institution
All
National Bureau of Economic Research 27 International Monetary Fund (IMF) 15 C.E.P.R. Discussion Papers 13 Rutgers University / Department of Economics 6 Agricultural and Applied Economics Association - AAEA 5 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 5 Centre for Social and Economic Research on the Global Environment 4 Tilburg University, Center for Economic Research 4 CESifo 3 European Association of Agricultural Economists - EAAE 3 Faculdade de Economia, Universidade do Porto 3 Springer Fachmedien Wiesbaden 3 Australian Agricultural and Resource Economics Society - AARES 2 Center for Economic Research <Tilburg> 2 Consumers, Health, Agriculture and Food Executive Agency 2 De Gruyter Oldenbourg 2 Deloitte 2 Department of Economics, Faculty of Business and Economics 2 Economic Research Service, Department of Agriculture 2 Economics Institute for Research (SIR), Handelshögskolan i Stockholm 2 Ekonomiska forskningsinstitutet <Stockholm> 2 Fachhochschule Reutlingen / European School of Business 2 Faculdade de Economia, Universidade Nova de Lisboa 2 IPSOS 2 International Monetary Fund 2 London Economics 2 Munich Business School 2 Oesterreichische Nationalbank 2 Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde 2 Schweizerische Nationalbank (SNB) 2 Southern Agricultural Economics Association - SAEA 2 The Wharton Financial Institutions Center 2 USDA, ERS 2 Universität <München> / Fakultät für Betriebswirtschaft 2 World Tourism Organization 2 World Trade Organization 2 Academy of Marketing 1 Academy of Marketing / Special Interest Group in Market Segmentation 1 Agricultural Economics Society - AES 1 Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar 1
more ... less ...
Published in...
All
European Journal of Marketing 76 Journal of Consumer Marketing 75 Marketing Intelligence & Planning 52 Journal of retailing and consumer services 42 International Journal of Bank Marketing 37 International Marketing Review 31 Tourism management : research, policies, practice 28 Journal of travel and tourism marketing 27 NBER working paper series 27 Journal of business research : JBR 25 SpringerLink / Bücher 24 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 23 International Journal of Contemporary Hospitality Management 21 Journal of Services Marketing 21 European journal of operational research : EJOR 20 Europäische Hochschulschriften / 5 20 Working paper / National Bureau of Economic Research, Inc. 20 Journal of revenue and pricing management 19 Management science : journal of the Institute for Operations Research and the Management Sciences 19 Marketing intelligence & planning 19 Discussion paper / Centre for Economic Policy Research 18 International journal of hospitality management 18 Journal of strategic marketing 18 NBER Working Paper 18 Tourism economics : the business and finance of tourism and recreation 18 Tourism analysis : an interdisciplinary tourism & hospitality journal 17 International Journal of Retail & Distribution Management 16 Journal of financial economics 16 Journal of vacation marketing : an international journal 16 Journal of Product & Brand Management 15 Journal of targeting, measurement and analysis for marketing 15 Gabler Edition Wissenschaft 14 International journal of contemporary hospitality management 14 International journal of production economics 14 Journal of marketing analytics : JMA 14 Journal of marketing management : MM 14 CEPR Discussion Papers 13 CESifo working papers 13 European journal of marketing : EJM 13 IMF Working Papers 13
more ... less ...
Source
All
ECONIS (ZBW) 3,894 Other ZBW resources 516 RePEc 290 USB Cologne (EcoSocSci) 140 EconStor 56 BASE 36 USB Cologne (business full texts) 18
more ... less ...
Showing 1 - 50 of 4,351
 
Cover Image
Authenticity-driven motivations in oligopoly : efforts, pricing, and welfare
Semenov, Aggey; Tondji, Jean Baptiste - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015564578
Saved in:
Cover Image
Productivity dispersion and misallocation : industry vs. market
Kim, Seho - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015612420
Saved in:
Cover Image
A market segmentation study of solo travel intentions and constraints
Yang, Elaine Chiao Ling; Liang, Austin Rong Da; Lin, … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015192992
Saved in:
Cover Image
Welfare of competitive price discrimination with captive consumers
Chen, Yanlin; Shi, Xianwen; Zhang, Jun - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015179470
Saved in:
Cover Image
Non-discriminatory personalized pricing
Strack, Philipp; Yang, Kai Hao - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015417535
Saved in:
Cover Image
Local institutional ownership and price discovery around extreme weather events
Bauer, Rob; Broeders, Dirk; De Carolis, Flavio - 2025
In this event study, we analyze the effect of market segmentation on stock returns in Europe amid extreme weather events. We show that local institutional ownership (LIO) mitigates the negative effect of the uncertainty from the occurrence of extreme weather events on stock prices. We assess...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015434031
Saved in:
Cover Image
Demographic capital and the conditional validity of servperf : rethinking tourist satisfaction models in an emerging market destination
Pérez-Campdesuñer, Reyner; Sánchez-Rodríguez, Alexander - 2025
Tourist satisfaction models typically assume that service performance dimensions carry the same weight for all travelers. Drawing on Bourdieu, we reconceptualize age, gender, and region of origin as demographic capital, durable resources that mediate how visitors decode service cues. Using a...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015436046
Saved in:
Cover Image
From consuming food away from home to on-the-go consumption : a multi-study exploration using focus groups and fsQCA
Lim, Weng Marc; Das, Manish; Saha, Victor - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015526543
Saved in:
Cover Image
Monopoly, multi-product quality, consumer heterogeneity, and market segmentation
Gayer, Amit - 2025
This paper introduces a novel ratio-based framework for analyzing how consumer heterogeneity translates into product differentiation in vertically structured monopoly markets. We consider a monopolist facing a continuum of consumers and a strictly convex production cost function and identify...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015475372
Saved in:
Cover Image
Assessment of the global artificial intelligence market in healthcare
Malyshev, Victor; Lipskyi, Yurii; Kovalenko, Viktoriia; … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015547535
Saved in:
Cover Image
Demand for fish in urban Malawi : an almost ideal estimation
Banda, Fredrick Mangwaya; Edriss, Abdi-Khalil; Jere, … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014631789
Saved in:
Cover Image
Online grocery shoppers according to their typical shopping style : a cluster analysis
Eriksson, Niklas; Stenius, Minna - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014513548
Saved in:
Cover Image
Segmentation of the Chinese stock market : a review
Peng, Zhe; Xiong, Kainan; Yang, Yahui - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015154809
Saved in:
Cover Image
Informational nudges to promote preferences for goat meat
Hambaryan, Meri; Lai, John; Kassas, Bachir - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015188109
Saved in:
Cover Image
Assessing long-run price convergence in retailing
Borraz, Fernando; Zipitría, Leandro - 2024
We assess price dispersion in retail markets and its sources over time. Using a product-detailed price database, we document a consistent divergence of prices over time in retail markets in Uruguay: price dispersion increased by 3.1% in fifteen years. Next, we analyze microeconomic and...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014555678
Saved in:
Cover Image
Estimation of the world market and application of nanomaterials in the aerospace industry
Malyshev, Viktor; Gab, Angelina; Kovalenko, Viktoriia; … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015534566
Saved in:
Cover Image
Developing consumer segments in Canada for a shift towards sustainable diets
Mollaei, Sadaf; Dias, Goretty M.; Lynes, Jennifer K. - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015620356
Saved in:
Cover Image
Is Gen Z willing to pay for sustainability? : an advanced market segmentation analysis
Rohm, Andrew; Namin, Aidin; Stefl, Matt - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015620398
Saved in:
Cover Image
Segment and rule : modern censorship in authoritarian regimes
Heo, Kun; Zerbini, Antoine - 2026 - Version February 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015665408
Saved in:
Cover Image
Shopping orientation - defined segments based on store-choice criteria : case of supermarkets in Ho Chi Minh City
Tien Minh Dinh; Vu, Tu Anh; Lai, Thi Hoai Huong; Pham, … - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015620575
Saved in:
Cover Image
Food market segmentation based on consumer preferences using outranking multicriteria approaches
Casas-Rosal, José Carlos; Segura, Marina; Maroto, … - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013473148
Saved in:
Cover Image
How do nutritional warning labels affect prices?
Pachali, Max J.; Kotschedoff, Marco J. W.; Lin, Arjen van; … - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013474554
Saved in:
Cover Image
On the heterogeneity of preferences for disability services
Randle, Melanie; Grün, Bettina; Dolnicar, Sara - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014234434
Saved in:
Cover Image
Analysis of performances and trends of PDO wine producers in large retail chains in Italy
Dominici, Andrea; Gerini, Francesca; Casini, Leonardo - 2023
The large retail chains represent the main distribution channel for wine sales in Italy. Retailers, therefore, define the wine supply of their points-of-sale based on their own commercial strategies, taking into account evolving consumer demand, producer characteristics, and product types. Wine...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015057544
Saved in:
Cover Image
The integrated financial model and the use of growth patterns in Monte Carlo simulation risk analysis
Savvides, Savvakis C. - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015084993
Saved in:
Cover Image
Towards sustainable consumption : consumer behavior and market segmentation in the second-hand clothing industry
Corboș, Răzvan-Andrei; Bunea, Ovidiu-Iulian; … - 2023
In this study, we use bibliometric analysis as a quantitative and systematic approach to assess the scientific landscape and present the existing literature, focusing on the consumer buying behaviour of second-hand clothing in the context of sustainability. We observe a decrease in the number of...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014464446
Saved in:
Cover Image
LCR premium in the federal funds market
Anderson, Alyssa; Tase, Manjola - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014490734
Saved in:
Cover Image
Using conjoint analysis for a value estimation of the consumption attributes of online performances
Bo-Hyun, Baek - 2023
Since online performances are new service, consumer confusion is occurring due to the absence of a product composition strategy. Therefore, this study derived the major attributes of online performance and estimates the value of each consumption attribute. As a result, it was found that the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014506296
Saved in:
Show one more version 1
Cover Image
Using conjoint analysis for a value estimation of the consumption attributes of online performances
Bo-Hyun, Baek - 2023
Article
Cover Image
Product design with attribute dependence
Novo Peteiro, José Antonio - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014326627
Saved in:
Cover Image
Anatomy of the repo rate spikes in September 2019
Kahn, R. Jay; McCormick, Matthew; Nguyen, Vy; Paddrik, Mark - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015403009
Saved in:
Cover Image
Local institutional ownership and price discovery around extreme weather events
Bauer, Rob; Broeders, Dirk; De Carolis, Flavio - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015564417
Saved in:
Cover Image
Revisiting Airbnb's disruption of hotels : uneven impacts across markets, segments, and accommodation types
Yoong, Kimberly; Woltering, René-Ojas; Heo, Cindy Yoonjoung - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015375128
Saved in:
Cover Image
Balancing economic benefits and environmental costs : introducing carbon footprint indicators in tourist market targeting
Gallego, Inmaculada; Font, Xavier; Torres-Delgado, Anna - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015334534
Saved in:
Cover Image
On the return distributions of a basket of cryptocurrencies and subsequent implications
Börner, Christoph J.; Hoffmann, Ingo; Kürzinger, Lars; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015325813
Saved in:
Cover Image
On the drivers of customer needs and satisfaction in insurance : a small enterprises based study
Mussak, Pirmin; Stricker, Lukas - 2025
Das Segment der Kleinunternehmen, dem Unternehmen mit bis zu 49 Mitarbeitern angehören, wird von 70% der befragten Schweizer Schaden- und Lebensversicherungsunternehmen als wichtige strategische Zielgruppe in der Geschäftsentwicklung betrachtet. Trotz dieser Bedeutung wurde bisher...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015419471
Saved in:
Cover Image
Who stays loyal to transit? : Understanding preference-based heterogeneity in service satisfaction
Asharpour, Sina; Askari, Sajad; Mohammadian, Abolfazl Kouros - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015450574
Saved in:
Cover Image
Fragmentation in European equity markets since 2019
Danieli, Lorenzo; Fruzza, Raoul; Le Moign, Caroline - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015455059
Saved in:
Cover Image
Shadow banks on the rise : evidence across market segments
Cramer, Kim Fe; Ghosh, Pulak; Kulkarni, Nirupama; Vats, … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015455149
Saved in:
Cover Image
Arbitrage networks
Rahi, Rohit; Zigrand, Jean-Pierre - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015409210
Saved in:
Cover Image
Consumer preferences for super app services : e-commerce, social media, and banking dominate
Hasselwander, Marc; Weiss, Daniel - 2025
Super apps enable consumers to access multiple services through a single mobile application. Platforms like WeChat, Alipay, KakaoTalk, and LINE have already been widely adopted across many Asian markets. This study aims to develop a greater understanding of consumers' preferences for super app...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015410594
Saved in:
Cover Image
FOMC news and segmented markets
Golez, Benjamin; Kelly, Peter; Matthies, Ben - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015432423
Saved in:
Show one more version 1
Cover Image
FOMC News and Segmented Markets
Golez, Benjamin; Kelly, Peter; Matthies, Ben - 2023
Book / Working Paper
Cover Image
Gaining customer insights in big data for SMEs market segmentation decisions in emerging markets
Olota, Oluwayomi Omotayo; Balogun, Ebenezer Oluwadamilare; … - 2025
Small and medium enterprises around the world, and especially in emerging markets, face challenges when it comes to market segmentation. They have limited knowledge of the importance of big data customer insights for making concrete market segmentation decisions. The purpose of this study was to...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015438769
Saved in:
Cover Image
Evolutions in the financial reporting quality : a comparative analysis of Romanian companies listed on the Bucharest Stock Exchange
Istrate, Costel - 2025
The permanent evolution of accounting and financial reporting standards, in particular for listed companies, is justified by the need to adapt these standards to economic, societal, financial, institutional and technological developments. The main objective of the standard setters is that the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015457830
Saved in:
Cover Image
The influence of a hypothetical eco-score on purchase decisions : empirical evidence on consumer preferences and consumer segments for mobile phones
Jacobs, Kathleen; Bergener, Jens; Gossen, Maike - 2025
Multi-level eco-labels, such as an eco-score, combine various environmental product attributes into one overarching label and have the potential to effectively promote sustainable consumption and business practices. This study uses an adaptive choice-based conjoint analysis based on an online...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015458957
Saved in:
Cover Image
The capital structure of microfinance borrowers : a dynamic market segmentation analysis
Souza, Lucas Lopes Ferreira de; Bassi, Francesca; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015462498
Saved in:
Cover Image
Tailoring customer segmentation strategies for luxury brands in the NFT market : the case of SUPERGUCCI
Chen, Qiuying; Choi, Beom-Jin; Lee, Sang-Joon - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015441209
Saved in:
Cover Image
From consumers to consumption : the socio-technical assemblage of the persona in market segmentation
Syrjälä, Henna; Diaz Ruiz, Carlos; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015425727
Saved in:
Cover Image
Strategic arbitrage in segmented markets
Bryzgalova, Svetlana; Pavlova, Anna; Sikorskaya, Taisiya - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015564576
Saved in:
Cover Image
Differential access to dark markets and execution outcomes
Brugler, James; Comerton-Forde, Carole - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015571161
Saved in:
Cover Image
From market segmentation to consumption growth : how does digital-real integration strengthen the consumption stimulation effect in a unified national market?
Huo, Xiuzhen; Dong, Yuanyuan - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015506526
Saved in:
Show one more version 1
Cover Image
From market segmentation to consumption growth : how does digital-real integration strengthen the consumption stimulation effect in a unified national market?
Huo, Xiuzhen; Dong, Yuanyuan - 2025
Article
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • Next
  • Last
A service of the
zbw
FAQ-Assistent (beta)
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...