Studies have frequently found that women are more risk averse than men. In this paper, we depart from usual practice in economics that treats risk attitude as a primitive, and instead adopt a neuroeconomic approach where risk attitude is determined by the reference point which can be easily...

An expansive range of scholarly disciplines seek to investigate incentive - based economic decision making. Each of these conducts research from relatively narrow paradigms, and with that emerge limitations attendant with pure disciplinary research. Emerging field of behavioural sciences appears...

In June of 2010, a special issue in the Journal of Economic Methodology was introduced with the question: “Neuroeconomics: hype or hope?” (Marchionni and Vromen, 2010). More than ten years later, it is time to provide an answer. Using a variety of sources ranging from Web of Science to...

"Given the stress of interacting with healthcare systems, be it a result of fear, expense, or confusion, individuals may make decisions that are not in their best interest. There exists an intricate interplay between behavioral economics, neuro economics, health, and healthcare. Until recently,...

1 Introduction to Cognitive Economics -- 2 Cognitive Household Finance -- 3 Measuring and Minimizing Mistakes -- 4 Cognitive Economics at Work -- 5 Cognitive Capital and Human-AI Interactions -- 6 Work Skills for the Cognitive Economy -- 7 Cognitive Economics in Teaching -- 8. Cognitive...

This paper analyzes user interactions on the public-access online forum of the Human Brain Project (HBP), a major European Union-funded neuroscience research initiative, to understand the utility of the Forum for collaborative problem solving. We construct novel data using discussion forum posts...

"What makes a great leader?" This question has been on the minds of scientists, philosophers, professionals, and others around the globe for centuries. Many theories and models have been proposed to answer the question, but none has fully captured leadership as a dynamic and constantly evolving...

"Over the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally...

Rapid progress has been made in identifying links between human genetic variation and social and behavioral phenotypes. Applications in mainstream economics are beginning to emerge. This review aims to provide the background needed to bring the interested economist to the frontier of...

Behavioral economics provides insights into how people process information and make decisions. It also helps to explain why and how people tend to make decisions that are not in their best interest, as opposed to what rational choice theory would suggest. This chapter provides an introduction to...

We introduce a neureconomic "autopilot" model of habit, based on many studies of animal learning and human habituation. In this approach, there are two systems for valuation-- habit and goal-directed. The habitual system recalls the previous choice (which can be dependent on a contextual state),...

When an economic agent makes a choice, stochastic models predicting those choices can be updated. The structural assumptions embedded in the prior model condition the updated one, to the extent that the same evidence produces different predictions even when previous ones were identical. We...

The economic models of tax compliance predict that individuals should evade taxes when the expected benefit of cheating is greater than its expected cost. When this condition is fulfilled, the high compliance however observed remains a puzzle. In this paper, we investigate the role of emotions...

This paper discusses recent neuroeconomic evidence related to other- regarding behaviors and the decision to trust in other people's other-regarding behavior. This evidence supports the view that people derive nonpecuniary utility (i) from mutual cooperation in social dilemma (SD) games and (ii)...

Has economics an unconscious base? Sigmund Freud was one of the greatest intellectual figures of the 20th century, an Austrian neurological doctor of Jewish origin. Much of his work remains, to this day, highly controversial, where some point to his as a genius, while others highlight his...

Gibt es einen Kauf-Knopf im Gehirn des Konsumenten? Und wenn ja, wie betätigt man diesen? Die Antworten auf diese Fragen könnte das Neuromarketing liefern. Das Neuromarketing ist Bestandteil der Neuroökonomie und eine relativ junge Disziplin an der Schnittstelle von Kognitionswissenschaften,...

People tend to attach less value to a good if they know a delay will occur before they obtain it. For example, people value receiving $100 tomorrow more than receiving $100 in 10 years. We explored one reason for this tendency (due to Parfit, 1984): In terms of psychological properties, such as...

Asset-price bubbles challenge the explanatory and predictive power of standard economic theory, so neuroeconomic measures should be explored as potential tools for improving the predictive power of standard theory. This exploration is begun by reviewing results from functional magnetic resonance...

There is nowadays an extensive literature about irrationality of the economic human decision making. Economic Psychology and Behavioral Finances attempt to provide better models of the economic and financial human reasoning, using knowledge provided by Psychology and Behavioral Sciences....

Gibt es einen Kauf-Knopf im Gehirn des Konsumenten? Und wenn ja, wie betätigt man diesen? Die Antworten auf diese Fragen könnte das Neuromarketing liefern. Das Neuromarketing ist Bestandteil der Neuroökonomie und eine relativ junge Disziplin an der Schnittstelle von Kognitionswissenschaften,...

I present a theoretical framework that shows how self-control could have evolved as a mechanism to make humans behave against their own self-interest. I analyze the evolution of self-control in a principal-agent framework, in which the agent has access to private information, but his utility...