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Year of publication
Subject
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Social Web 25,146 Social web 25,115 Online-Marketing 7,636 Internet marketing 7,550 Konsumentenverhalten 7,397 Consumer behaviour 7,395 Soziales Netzwerk 3,073 Online-Handel 3,016 Online retailing 3,014 Social network 2,916 Beziehungsmarketing 2,804 Relationship marketing 2,802 Viral marketing 2,715 Virales Marketing 2,715 Electronic Commerce 2,623 E-commerce 2,546 Markenführung 2,180 Brand management 2,177 Social media 2,091 social media 2,004 Internet 1,805 Customer integration 1,561 Kundenintegration 1,561 Web 2.0 technologies 1,457 Web 2.0-Technologien 1,457 Digitale Plattform 1,370 Digital platform 1,369 Marketingmanagement 1,321 Marketing management 1,315 Markenimage 1,278 Brand image 1,273 Brand 1,161 Markenartikel 1,156 Soziale Beziehungen 1,014 Social relations 1,013 Digitalisierung 977 Werbewirkung 957 Advertising effects 956 Digitization 944 Wissensmanagement 888
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Online availability
All
Undetermined 11,394 Free 6,087 CC license 722
Type of publication
All
Article 18,369 Book / Working Paper 7,227 Journal 6
Type of publication (narrower categories)
All
Article in journal 15,029 Aufsatz in Zeitschrift 15,029 Aufsatz im Buch 3,106 Book section 3,106 Graue Literatur 1,238 Non-commercial literature 1,238 Working Paper 987 Arbeitspapier 972 Hochschulschrift 473 Collection of articles of several authors 465 Sammelwerk 465 Aufsatzsammlung 362 Case study 353 Fallstudie 353 Thesis 259 Conference paper 225 Konferenzbeitrag 225 Ratgeber 134 Konferenzschrift 131 Guidebook 121 Conference proceedings 54 Lehrbuch 52 Collection of articles written by one author 51 Sammlung 51 Dissertation u.a. Prüfungsschriften 42 Textbook 35 Handbook 26 Handbuch 26 Forschungsbericht 20 Glossar enthalten 19 Glossary included 19 Amtsdruckschrift 12 Government document 12 Reprint 12 Interview 10 Mehrbändiges Werk 7 Multi-volume publication 7 Research Report 7 Systematic review 7 Übersichtsarbeit 7
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Language
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English 23,328 German 2,263 French 23 Polish 12 Spanish 8 Undetermined 5 Italian 3 Portuguese 3 Russian 3 Bosnian 1 Swedish 1
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Author
All
Law, Rob 50 Dwivedi, Yogesh K. 42 Tan, Yong 40 Qiu, Liangfei 39 Kuchler, Theresa 38 Stroebel, Johannes 38 Whinston, Andrew B. 36 Filieri, Raffaele 34 Bailey, Michael 32 Füller, Johann 32 Ozuem, Wilson 29 Hajli, Nick 28 Gu, Bin 26 Loureiro, Sandra Maria Correia 26 Martínez-López, Francisco J. 26 Saxton, Gregory D. 26 Hollebeek, Linda D. 25 Stephen, Andrew T. 24 Allcott, Hunt 22 Gentzkow, Matthew Aaron 22 Kummer, Michael E. 22 Sabatini, Fabio 22 Vrontis, Demetris 22 Flavián Blanco, Carlos 21 Harrigan, Paul 21 Hinz, Oliver 21 Leimeister, Jan Marco 21 Petrova, Maria 21 Rita, Paulo 21 Dennis, Alan 20 Haenlein, Michael 20 Pitt, Leyland F. 20 Rana, Nripendra P. 20 Thaichon, Park 20 Agnihotri, Raj 19 Walsh, Gianfranco 19 Dhir, Amandeep 18 Enikolopov, Ruben 18 Ghose, Anindya 18 Hong, Yili 18
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Institution
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IGI Global 146 Springer Fachmedien Wiesbaden 80 National Bureau of Economic Research 65 European Commission / Joint Research Centre 21 Consumers, Health, Agriculture and Food Executive Agency 15 GFK 15 Center Data 14 Wageningen Economic Research 14 Books on Demand GmbH <Norderstedt> 10 Information Resources Management Association 10 Nomos Verlagsgesellschaft 10 European Commission / Directorate-General for Communications Networks, Content and Technology 9 American Marketing Association 8 European Commission / Directorate-General for Education, Youth, Sport and Culture 8 European Institute for Gender Equality 8 OECD 8 European Commission / Directorate-General for the Information Society and Media 7 European University Institute / Robert Schuman Centre for Advanced Studies 7 Friedrich-Schiller-Universität Jena 7 Springer-Verlag GmbH 7 India Centre for Migration (ICM) 6 Institut für Angewandte Informatik <Dresden> / Privat-Dozentur Angewandte Informatik 6 Springer Gabler <Firma> 6 Technische Universität Dresden 6 Verlag Dr. Kovač 6 Edward Elgar Publishing 5 European Centre for Disease Prevention and Control 5 European Commission / Directorate-General for Employment, Social Affairs and Inclusion 5 International Telecommunications Society 5 Springer International Publishing 5 epubli GmbH 5 mitp Verlags GmbH & Co. KG 5 Eric Cuvillier <Firma> 4 European Commission / Statistical Office of the European Union 4 European Parliament / Directorate-General for Internal Policies of the Union 4 Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart> 4 Technische Universität Dresden / Fakultät für Informatik 4 Universität Mannheim 4 Wiley-VCH 4 AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online> 3
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Published in...
All
Journal of business research : JBR 562 Journal of retailing and consumer services 360 Technological forecasting & social change : an international journal 264 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 262 International journal of internet marketing and advertising : IJIMA 199 Information systems research : ISR 188 SpringerLink / Bücher 173 Tourism management : research, policies, practice 163 Journal of management information systems : JMIS 150 Journal of research in interactive marketing : interactive marketing and computer-mediated communication 142 Psychology & marketing 138 International journal of hospitality management 136 Electronic commerce research 114 International journal of business information systems : IJBIS 114 Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation 114 Management science : journal of the Institute for Operations Research and the Management Sciences 112 Business horizons 109 Industrial marketing management : the international journal for industrial and high-tech firms 106 Cogent business & management 105 Journal of marketing communications 104 Journal of internet commerce 98 International journal of advertising : the review of marketing communications 96 Journal of promotion management : innovations in planning and applied research 94 Marketing science 90 International journal of networking and virtual organisations : IJNVO 87 International journal of electronic marketing and retailing : IJEMR 85 International journal of consumer studies 84 Journal of travel and tourism marketing 84 Management information systems : mis quarterly 84 The journal of product & brand management 84 Springer eBook Collection 83 International journal of contemporary hospitality management 82 Journal of electronic commerce research : JECR 80 Journal of marketing 79 Journal of marketing management : MM 78 The journal of brand management : an international journal 76 Asia Pacific journal of marketing and logistics 75 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 74 Journal of hospitality marketing & management 71 Journal of open innovation : technology, market, and complexity 70
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Source
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ECONIS (ZBW) 25,344 USB Cologne (EcoSocSci) 215 EconStor 32 Other ZBW resources 7 OLC EcoSci 2 BASE 1 RePEc 1
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Showing 1 - 50 of 25,602
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Navigating through the digital workplace : measuring leader digital competence
Roodt, Helen op 't; Bracht, Eva; Dick, Rolf van; … - In: Journal of business and psychology 40 (2025) 1, pp. 179-205
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015339700
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How virtual are we? : introducing the team perceived virtuality scale
Handke, Lisa; Costa, Patricia; Feitosa, Jennifer - In: Journal of business and psychology 40 (2025) 2, pp. 455-478
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015339810
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The hybrid authenticity of virtual pilgrimage
Tran, Mai Khanh; Davies, Andrew - In: Marketing theory 25 (2025) 1, pp. 139-163
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015340254
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Measuring consumer perceptions towards S-commerce : scale development and validation
Vij, Sandeep; Kaur, Balpreet - In: Rajagiri management journal 19 (2025) 1, pp. 30-43
Purpose - This paper aims to develop and validate a comprehensive scale for measuring consumer perceptions towards social commerce (S-Commerce). With the growing prominence of social media platforms in electronic commerce (e-commerce), understanding consumer perceptions and attitudes is...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015357639
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Exploring consumer sentiments in telemedicine and telehealth services : towards an integrated framework for innovation
Binsar, Faisal; Arief, Mts; Tjhin, Viany Utami; … - In: Journal of open innovation : technology, market, and … 11 (2025) 1, pp. 1-12
This study explores consumer sentiments towards telemedicine and telehealth services using data from various digital platforms. Leveraging Brand24 for real-time data collection and NVivo 14 for in-depth content analysis, the research examines netizen reviews to reveal their perceptions,...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358545
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Sustainable design and repair : leveraging circular economy and machine learning for product development
Mohammadian, Noushin; Valilai, Omid Fatahi; Schlüter, … - In: Journal of open innovation : technology, market, and … 11 (2025) 1, pp. 1-12
Optimising resource efficiency is essential for sustainable product lifecycle management (PLM). This motivates the use of novel methodologies such as sustainable design, circular economy concepts, and causal machine learning algorithms. This study focuses on repair as one of the circular economy...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358592
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Political socialization and social networks
Feldman, Stanley; Hjerm, Mikael; Nilsson, Jan Olof William - 2025
The literature on political socialization highlights the importance of parents and friends, but it is rare to find studies analyzing these socializing agents in the same model. In contrast, friends are often limited to one or a few friends that may not account for the actual effect of friends....
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358610
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Customer value co-creation practices for community well-being in e-commerce platform : an information-based perspective
Nguyen Minh Tuan; Thai-Doan Dang - In: Journal of open innovation : technology, market, and … 11 (2025) 1, pp. 1-14
The paper investigates the role of customer value co-creation practices within e-commerce platforms, drawing on service dominant logic, practice theory and institutional work. From the customer view, this study proposes an integrated model in which social expertise, organizational socialization,...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015358671
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What makes peer fundraisers successful? : examining peer-to-peer fundraising success in the context of peer-to-peer nonprofit-business collaboration
Hesse, Laura; Boenigk, Silke - In: Nonprofit management & leadership 35 (2025) 3, pp. 571-592
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015359161
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Virtual influencers in consumer behaviour : a social influence theory perspective
Davlembayeva, Dinara; Chari, Simos; Papagiannidis, Savvas - In: British journal of management 36 (2025) 1, pp. 202-222
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Wirtschaft während der Wahl : eine Analyse von Bluesky-Posts zur Bundestagswahl 2025
Schildknecht, Jacob - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015371490
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A bibliometric analysis of virtual influencers in the Web of Science
Vila-López, Natalia; Küster, Inés; Mora-Pérez, Elisabet - In: Journal of marketing analytics : JMA 13 (2025) 1, pp. 145-161
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015371497
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Political socialization and social networks
Feldman, Stanley; Hjerm, Mikael; Nilsson, Jan Olof William - 2025
The literature on political socialization highlights the importance of parents and friends, but it is rare to find studies analyzing these socializing agents in the same model. In contrast, friends are often limited to one or a few friends that may not account for the actual effect of friends....
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015371970
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Social media impact on international sports events related to the brand Spain : a comparison between inner versus outside events
Küster, Inés; Vila-Lopez, Natalia; Mora, Elisabet; … - In: European journal of management and business economics : … 34 (2025) 2, pp. 121-132
Purpose This study analyzes the impact of sports social media on a country regarding three international events connected to the brand Spain. It examines (1) the use and importance of various social media platforms in sports events and (2) identifies the countries generating the most social...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372663
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The nexus between management control systems, firm performance, green innovation and social media networking in Indonesian real estate companies
Farida, Ida; Setiawan, Doddy - In: Innovation & management review 22 (2025) 1, pp. 47-62
Purpose - This study aims to explore the correlation between Management Control Systems, Green Innovation, Social Media Networks, and Company Performance in medium-sized construction and real estate firm in Indonesia. Design/methodology/approach - This research method uses quantitative approach....
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Unfolding crowd-based accountability of a charity fund during the war
Melnyk, Valeriia; Iermolenko, Olga; Cordery, Carolyn - In: Financial accountability and management 41 (2025) 1, pp. 136-158
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372882
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Introduction to the special issue on content moderation on digital platforms
Badouard, Romain; Bellon, Anne - In: Internet policy review : journal on internet regulation 14 (2025) 1, pp. 1-24
In this special issue, we refer to "content moderation" as the multi-dimensional process through which content produced by users is monitored, filtered, ordered, enhanced, monetised or deleted on social media platforms. This process encompasses a great diversity of actors who develop specific...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372883
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The role of civil society organisations in co-regulating online hate speech in the EU : a bounded empowerment
Michalon, Barthélémy - In: Internet policy review : journal on internet regulation 14 (2025) 1, pp. 1-29
Civil society organisations (CSOs) have been gradually expanding their role in monitoring the Code of Conduct jointly developed in 2016 by the European Commission and four large social media platforms to counter online hate speech. While their function was initially limited to collecting data...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372897
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Aspirational platform governance : how creators legitimise content moderation through accusations of bias
Hallinan, Blake; Reynolds, C. J.; Kuperberg, Yehonatan; … - In: Internet policy review : journal on internet regulation 14 (2025) 1, pp. 1-28
While content moderation began as a solution to online abuse, it has increasingly been framed as a source of abuse by a diverse coalition of users, civil society organisations, and politicians concerned with platform bias. The resulting crisis of legitimacy has motivated interest in more...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372928
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The effects of advertising disclosure regulations on social media : evidence from Instagram
Ershov, Daniel; Mitchell, Matthew F. - In: The Rand journal of economics 56 (2025) 1, pp. 74-90
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The realm of digital content regulation as a social space : sociogenesis of moderation norms and policies on Twitch platform
Ferret, Nathan - In: Internet policy review : journal on internet regulation 14 (2025) 1, pp. 1-25
This article seeks to explore the socio-demographic determinants underlying the engagement of moderators and the production of content moderation norms in the French Twitch scene. Using a mixed-method approach, it highlights gender, politicisation, social class, and social vulnerability...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372961
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From impression to expression : how warmth and competence in relaxing and challenging activities shape pleasure and eWOM
Su, LuJun; Wang, Xiushan; Lin, Zhibin; Xiao, Sarah Hong - In: Psychology & marketing 42 (2025) 1, pp. 64-79
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372964
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What motivates crypto likes? : how assessment regulatory mode increases social media engagement with crypto assets
Mathmann, Frank; Chrysochou, Polymeros; Tiganis, Antonios; … - In: Psychology & marketing 42 (2025) 1, pp. 80-96
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Rating with the senses : how sensory encounters are reflected on online review ratings?
Hallikainen, Heli; Halinen, Marianna; Tervonen, Hannes; … - In: Psychology & marketing 42 (2025) 1, pp. 159-174
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372971
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Special issue on content moderation on digital platforms
2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015372977
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Different roles, different strokes : disseminating e-WOM in industrial Internet platform through multi-actor value co-creation
Liu, Yue; Zhu, Xiumei; Zhang, Mengyao; Fu, Jiaying; … - In: Psychology & marketing 42 (2025) 2, pp. 359-373
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Into the virtual worlds : conceptualizing the consumer-avatar journey in virtual environments
Peng, Yue; Cowan, Kirsten; Ribeiro, Joel Lo - In: Psychology & marketing 42 (2025) 2, pp. 374-394
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Rainbows and laughter : how humor boosts e-Word-of-Mouth for LGBT+ brands on social media
O'Rourke, Anne-Maree; Belli, Alex; Mathmann, Frank; … - In: Psychology & marketing 42 (2025) 2, pp. 395-411
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373126
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Self-comparing with virtual influencers : effects on followers' wellbeing
Nasr, Lina I.; Mousavi, Sahar; Michaelidou, Nina - In: Psychology & marketing 42 (2025) 3, pp. 780-798
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373257
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From virtual trainers to companions? : examining how digital agency types, anthropomorphism, and support shape para-social relationships in online fitness
Feng, Ying; Meng, Jie; Cheah, Jun-Hwa - In: Psychology & marketing 42 (2025) 3, pp. 842-865
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373261
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When did they post it? : how temporal markers influence the persuasiveness of online reviews
Hagen, Linda; O'Brien, Ed - In: Psychology & marketing 42 (2025) 4, pp. 1035-1050
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373304
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The dark side of social media influencers : a research agenda for analysing deceptive practices and regulatory challenges
Ekinci, Yuksel; Dam, Shubhankar; Buckle, Georgia - In: Psychology & marketing 42 (2025) 4, pp. 1201-1214
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373346
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Online advertising, content moderation, and corporate accountability : a civil society perspective
Rochefort, Alex - In: Internet policy review : journal on internet regulation 14 (2025) 1
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373758
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Examining corporate social irresponsibility in manufacturing : an eye-tracking study of social media news
Li, Xinwei; Tse, Ying Kei; Bu, Xiangzhi - In: International journal of production economics 281 (2025), pp. 1-17
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373767
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How knowledge spillover entrepreneurship influences the adoption of social media and customer relationship management
Qalati, Sikandar Ali; Tajeddini, Kayhan; Gamage, … - In: Knowledge and process management : the journal of … 32 (2025) 1, pp. 3-15
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373794
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Media tone : the role of news and social media on heterogeneous inflation expectations
Heikkinen, Joni; Heimonen, Kari - In: Journal of forecasting 44 (2025) 3, pp. 881-921
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015374189
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How greenfluencers boost climate action : why inspirational green leadership matters
Hartmann, Patrick; Apaolaza, Vanessa; Paredes, Mario R.; … - In: International journal of consumer studies 49 (2025) 3, pp. 1-19
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CEO (in)activism and investor decisions
Durney, Michael T.; Johnson, Joseph A.; Sinha, Roshan K.; … - In: Contemporary accounting research : the journal of the … 42 (2025) 1, pp. 525-552
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015376048
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The mediatedness of interorganizational collaboration : how collaboration materializes through affordances, chains, and switches
Berglez, Peter; Hedenmo, Otto - In: Organization : the interdisciplinary journal of … 32 (2025) 1, pp. 9-29
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015376570
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Technology readiness and technology acceptance in virtual reality tourism : an integration of TOE and TAM frameworks
Tuyen Tran; Nguyen Thi Van Hanh - In: Pakistan journal of commerce and social sciences 19 (2025) 1, pp. 102-125
Virtual reality (VR) tourism presents a creative way to improve travel experiences and offers smart travel. On the other hand, compared to wealthy nations with sophisticated information infrastructure and smart tourism support, the exploitation of VR tourism in emerging tourism economies looks...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015376596
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Cross-pollination dynamics of webbased social media : an application of insect-mediated pollen transfer
Barreto, Raul A.; Flavel, Angus G. - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015420429
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The many socials : how a social enterprise uses social media to communicate social capital-based social value : a case study
Wang, Qian; Hallin, Anette; Lång, Stefan; … - In: Social enterprise journal 21 (2025) 1, pp. 22-45
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015420705
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Identifying online user discourses triggered by destination stakeholder reactions
Pikkemaat, Birgit; Pachucki, Christoph; … - In: Tourism review 80 (2025) 2, pp. 586-600
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015421772
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Communication accommodation for de-escalating consumer tensions in online brand communities
Dineva, Denitsa; Daunt, Kate L.; Bacile, Todd J. - In: Journal of business research : JBR 192 (2025), pp. 1-15
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015422166
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Digital brand equity : the concept, antecedents, measurement, and future development
France, Stephen L.; Davčik, Nebojša; Kazandjian, Brett J. - In: Journal of business research : JBR 192 (2025), pp. 1-13
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015422233
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Leveraging livestreaming to enrich influencer marketing
Buckley, Oliver; Ashman, Rachel; Haenlein, Michael - In: California management review 67 (2025) 2, pp. 111-140
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Politics in the facebook era. Evidence from the 2016 US presidential elections
Liberini, Federica; Redoano, Michela; Russo, Antonio; … - In: European journal of political economy 87 (2025), pp. 1-22
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Social media campaigning and voter behavior-evidence for the German federal election 2021
Aziz, Abeer Ibtisam; Bischoff, Ivo - In: European journal of political economy 87 (2025), pp. 1-18
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Social media campaigning and voter behavior-evidence for the German federal election 2021
Aziz, Abeer Ibtisam; Bischoff, Ivo - In: European journal of political economy 88 (2025), pp. 1-18
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A replication report on "Political polarization of news media and influencers on Twitter in the 2016 and 2020 US presidential elections" by Flamino et al. 2023
Knöpfle, Philipp; Haim, Mario; Breuer, Johannes - 2025
Flamino et al. (2023) estimate the levels of ideological polarization and echo chamber behavior for Twitter (now X) users during the 2016 and 2020 U.S. presidential elections using political bias classification and network analysis methods. Using 873 million tweets, they find a decline in the...
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