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Year of publication
Subject
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Kundenintegration 6,100 Customer integration 6,070 Beziehungsmarketing 2,338 Relationship marketing 2,334 Consumer behaviour 1,875 Konsumentenverhalten 1,875 Social Web 1,637 Social web 1,637 Betriebliche Wertschöpfung 1,483 Value creation 1,482 Innovationsmanagement 1,341 Innovation management 1,333 Innovation 1,172 Produktentwicklung 714 Internet marketing 696 Online-Marketing 696 New product development 688 Brand management 623 Markenführung 623 Kundenwert 533 Customer value 531 Service-Dominant Logic 519 Service-dominant logic 519 Value co-creation 511 Customer satisfaction 468 Kundenzufriedenheit 468 Dienstleistungsqualität 467 Service quality 467 Lieferantenmanagement 421 Supplier relationship management 421 Co-creation 388 Viral marketing 371 Virales Marketing 371 Brand 363 Markenartikel 360 Brand image 339 Markenimage 339 Online retailing 296 Online-Handel 296 Open Innovation 296
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Online availability
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Undetermined 3,146 Free 1,030 CC license 193
Type of publication
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Article 5,171 Book / Working Paper 928 Journal 1
Type of publication (narrower categories)
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Article in journal 4,313 Aufsatz in Zeitschrift 4,313 Aufsatz im Buch 784 Book section 784 Hochschulschrift 189 Graue Literatur 161 Non-commercial literature 161 Case study 121 Fallstudie 121 Thesis 113 Working Paper 102 Arbeitspapier 99 Collection of articles of several authors 99 Sammelwerk 99 Aufsatzsammlung 72 Conference paper 42 Konferenzbeitrag 42 Konferenzschrift 17 Collection of articles written by one author 15 Sammlung 15 Conference proceedings 9 Forschungsbericht 9 Lehrbuch 8 Guidebook 7 Ratgeber 7 Handbook 6 Handbuch 6 Textbook 6 Bericht 4 Interview 4 Article 3 Bibliografie enthalten 3 Bibliography included 3 Festschrift 3 Accompanied by computer file 2 Elektronischer Datenträger als Beilage 2 Research Report 2 Checkliste 1 Fallstudiensammlung 1 Glossar enthalten 1
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Language
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English 5,547 German 554 French 3 Danish 2 Finnish 1 Italian 1 Polish 1 Russian 1
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Author
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Hollebeek, Linda D. 45 Herstatt, Cornelius 42 Hippel, Eric von 39 Piller, Frank T. 34 Edvardsson, Bo 30 Füller, Johann 25 Bruhn, Manfred 19 De Jong, Jeroen P. J. 19 Reichwald, Ralf 19 Schreier, Martin 19 Brodie, Roderick J. 18 Büttgen, Marion 18 Conduit, Jodie 18 Witell, Lars 18 Franke, Nikolaus 17 Brem, Alexander 16 Bilgram, Volker 15 Bretschneider, Ulrich 15 Oliveira, Pedro 15 Jacob, Frank 14 Leimeister, Jan Marco 14 Raasch, Christina 14 Ramaswamy, Venkatram 14 Schweisfurth, Tim 14 Hyysalo, Sampsa 13 Ihl, Christoph 13 Kristensson, Per 13 Kumar, V. 13 Lettl, Christopher 13 Rahman, Zillur 13 Fließ, Sabine 12 Grönroos, Christian 12 Gustafsson, Anders 12 Hienerth, Christoph 12 Jaakkola, Elina 12 Kleinaltenkamp, Michael 12 Lüthje, Christian 12 Polese, Francesco 12 Ranjan, Kumar Rakesh 12 Rather, Raouf Ahmad 12
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Institution
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Springer Fachmedien Wiesbaden 18 IGI Global 6 European Commission / Directorate-General for Research and Innovation 2 European Commission / Directorate-General for the Information Society and Media 2 European Commission / Joint Research Centre 2 Technische Universität Berlin 2 Technische Universität Braunschweig 2 Verlag Dr. Kovač 2 Arbeitsgemeinschaft für Marketing 1 Books on Demand GmbH <Norderstedt> 1 Business School Lausanne 1 Campus Verlag 1 Center of Market Oriented Product and Production Management 1 Daimler und Benz Stiftung 1 Deutschland / Bundesministerium für Bildung und Forschung 1 Dr. Rainer Hampp <Firma> 1 European Commission / Directorate-General for Communication 1 European Commission / Directorate-General for Health and Food Safety 1 Evangelische Akademie Loccum 1 Fachhochschule Salzburg / Studiengang Betriebswirtschaft 1 Fachhochschule für Technik und Wirtschaft Berlin 1 Fakultät Wirtschaftswissenschaften, Technische Universität Bergakademie Freiberg 1 Fraunhofer-Institut für Arbeitswirtschaft und Organisation 1 Freie Universität Berlin 1 Förderverein des Centers for Digital Technology and Management e.V. 1 Großbritannien / Department for Business, Energy & Industrial Strategy 1 Handelshochschule Leipzig 1 Hochschule für Wirtschaft <Luzern> / Institut für Betriebs- und Regionalökonomie 1 ICServ <5., 2017, Wien> 1 Innovation Symposium <2, 2009, New York, NY> 1 Innovationsforum <Daimler und Benz Stiftung> <10., 2014, Berlin> 1 Instituttet for Industriøkonomi og Virksomhedsstrategi <Kopenhagen> 1 International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford> 1 International Conference on Advances in National Brand and Private Label Marketing <12., 2025, Dallas> 1 International Society for Professional Innovation Management 1 International Telecommunications Society 1 Johannes Gutenberg-Universität Mainz 1 John Wiley and Sons <Hoboken, NJ> 1 Josef Eul Verlag GmbH 1 Kantar Public 1
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Published in...
All
Journal of business research : JBR 245 Journal of retailing and consumer services 120 Industrial marketing management : the international journal for industrial and high-tech firms 111 Journal of service management 74 The journal of business & industrial marketing 72 The journal of services marketing 65 International journal of hospitality management 54 SpringerLink / Bücher 54 Technological forecasting & social change : an international journal 54 The journal of product innovation management : an international publication of the Product Development & Management Association 52 International journal of innovation management 51 The service industries journal 50 Public management review 49 Research policy : policy, management and economic studies of science, technology and innovation 43 International journal of contemporary hospitality management 38 Journal of strategic marketing 38 The journal of brand management : an international journal 37 Journal of marketing management : MM 35 Journal of open innovation : technology, market, and complexity 35 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 35 Asia Pacific journal of marketing and logistics 33 Journal of the Academy of Marketing Science 32 Service business 32 Journal of service research : JSR 31 Marketing theory 31 Psychology & marketing 31 European journal of marketing 30 Marketing intelligence & planning 30 The journal of product & brand management 30 International journal of technology marketing : IJTMkt 29 Journal of research in interactive marketing : interactive marketing and computer-mediated communication 29 Tourism management : research, policies, practice 29 Journal of service theory and practice : JSTP 28 Administrative Sciences : open access journal 27 Journal of marketing 27 Technology analysis & strategic management 27 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 26 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 25 Marketing science 24 Electronic commerce research 23
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Source
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ECONIS (ZBW) 6,087 EconStor 9 OLC EcoSci 3 RePEc 1
Showing 1 - 50 of 6,100
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Business perspectives on value co-creation as a mediator for entrepreneurial performance in educational contexts
Indira, Syahda Sukma; Sasmoko, Sasmoko; Bandur, Agustinus; … - In: International journal of business innovation and … 39 (2026) 8, pp. 1-24
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015632967
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Co-creation of cheese tourism as a business development strategy : perspectives from hoteliers
Spilioti, Maria; Marinakos, Konstantinos - In: Administrative Sciences : open access journal 16 (2026) 3, pp. 1-34
This research aims to record hotel owners' perceptions as subjective measures of the degree of integration of local traditional cheese varieties in the hospitality sector. Within the context of cheese tourism, this specific type of alternative tourism is operationalized through B2B co-creation...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015633622
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Value co-creation roadmapping with stakeholders for creating innovative technologies
Ateetanan, Pornprom; Supnithi, Thepchai; Shirahada, Kunio; … - In: Administrative Sciences : open access journal 16 (2026) 3, pp. 1-29
Roadmapping is widely used as a collaborative management tool for innovation planning; however, how stakeholders co-create value throughout the roadmapping process remains insufficiently evidenced and operationalized. Drawing on service-dominant (S-D) logic and stakeholder integration, this...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015634058
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Mapping co-creation and co-production in public administration : a scientometric study
Hržica, Rok - In: Administrative Sciences : open access journal 16 (2026) 1, pp. 1-34
This study presents a comprehensive bibliometric and science mapping analysis of research on co-creation and co-production in public administration, based on 819 publications indexed in theWeb of Science (WoS). The analysis of scientific production in this field shows sparse early contributions...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015615457
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Apps and knowledge contributing to creating value for ehealth solutions
Grijalvo, Mercedes; Ordieres-Meré, Joaquín; … - In: Journal of innovation & knowledge : JIK 12 (2026), pp. 1-21
Mobile applications for multiple sclerosis (MS) hold growing potential for self-management and remote monitoring. However, research on how they generate value for patients and other stakeholders remains limited. Existing studies emphasize usability or adoption, while overlooking their role...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015607856
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Ongoing value co-creation amidst service encounter setbacks in the banking environment : a viewpoint and call to action
Van Tonder, Estelle - In: International journal of bank marketing 44 (2026) 1, pp. 140-145
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015592804
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Sound in mode on : how sound stimuli influence customer engagement?
Valenzuela-Gálvez, E. Sophía; González-Benito, Óscar; … - In: Electronic commerce research 26 (2026) 1, pp. 783-804
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015595714
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Managing multi-stakeholder co-creation to address grand challenges : the role of paradox management capabilities
Silva, Muthu de; Rossi, Federica; Paunov, Caroline - In: Research policy : policy, management and economic … 55 (2026) 2, pp. 1-18
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015573375
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Unveiling AI deployment and social support on customer value co-creation and stickiness in social commerce : a PLS-SEM and NCA approach
Catacutan, Zandro M.; Perlado, Christian Edwin M. - In: The South East Asian journal of management 20 (2026) 1, pp. 97-124
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015638852
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Fostering value cocreation using an agency-style client project in marketing education
Ishida, Chiharu; Kaufman, Peter; Hunter, Gary L. - In: Journal of marketing education : JME 48 (2026) 1, pp. 110-123
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015638247
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Co-creation in cultural industries : Developing art toys for youth tourism through theoretical integration
Kittichai Kasemsarn; Nickpour, Farnaz - In: Journal of open innovation : technology, market, and … 12 (2026) 1, pp. 1-13
This research addresses two key challenges in cultural tourism. First, youths aged 18-25 show limited interest in cultural tourism due to outdated presentation methods and cultural products. Second, there is insufficient understanding of how to create culturally authentic products for youths...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015639617
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Systemic digital co-creation framework for unified electronic health record implementation : a case study in Indonesia
Yudoko, Gatot; Basri, Mursyid Hasan; Novani, Santi - In: Journal of open innovation : technology, market, and … 12 (2026) 1, pp. 1-13
Implementing a unified Electronic Health Record (EHR) system is critical for modernizing healthcare services, yet involves complexities extending far beyond technological considerations. This study examines Indonesia's national EHR initiative, Satu Sehat, employing Soft Systems Methodology (SSM)...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015639735
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How ephemeral content marketing fosters brand love and customer engagement
Khoi Minh Nguyen; Ngan Thanh Nguyen; Pham, Thao Thi Xuan; … - In: Spanish journal of marketing 30 (2026) 1, pp. 2-30
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015638925
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Fashion cocreation : cross-cultural insights and strategies
Lorenzo Romero, Carlota; Alarcón-del-Amo, María-del-Carmen - In: Spanish journal of marketing 30 (2026) 1, pp. 31-53
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015638937
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The paradox of customer participation : the role of perceived risk in technology-based innovation
Yuk, Hyeyeon; Hwang, Euejung; Garrett, Tony C.; Lee, Jong-Ho - In: International journal of consumer studies 49 (2025) 3, pp. 1-17
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015374815
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Conceptualising SME brand co-creation
Juntunen, Mari - In: International journal of management reviews 27 (2025) 2, pp. 261-282
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015374867
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Antecedents of customer participation on sharing platforms : a meta-analysis
Blut, Markus; Wang, Cheng - In: British journal of management 36 (2025) 2, pp. 781-809
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015371161
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The co-evolution of actor engagement and value co-creation on digital platforms
Hendricks, Leeya; Matthyssens, Paul; Kowalkowski, Christian - In: International journal of production economics 279 (2025), pp. 1-17
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015371651
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Different roles, different strokes : disseminating e-WOM in industrial Internet platform through multi-actor value co-creation
Liu, Yue; Zhu, Xiumei; Zhang, Mengyao; Fu, Jiaying; … - In: Psychology & marketing 42 (2025) 2, pp. 359-373
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015373119
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Prosumer : a new approach to conceptualisation
Ertz, Myriam; Maravilla, José María Barragán; Cao, … - In: Journal of innovation & knowledge : JIK 10 (2025) 1, pp. 1-21
The prosumer concept has become increasingly relevant in the current economy, necessitating the development of resilient and adaptive business models. Given the lack of a systematic framework for evaluating prosumers, the present study aimed to develop a framework of reference for assessing the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015211892
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Pumping up customer value with convenience and personalisation strategies in e-retailing : an analysis of the engagement connection
Rodríguez-Ardura, Inma; Meseguer Artola, Antoni; … - In: Journal of research in interactive marketing : … 19 (2025) 1, pp. 35-58
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015324475
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Battle of influence : analysing the impact of brand-directed and influencer-directed social media marketing on customer engagement and purchase behaviour
Kumar, Ashish; Rayne, Daniel; Salo, Jari; Yiu, Ching Sophia - In: Australasian marketing journal : AMJ ; official journal … 33 (2025) 1, pp. 87-95
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015327218
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Unpacking brand co-creation : a single-case study and empirical consolidation of brand co-creation performances following qualitative meta-synthesis
Brand, Lars; Anderski, Matthias; Ströbel, Tim - In: The journal of brand management : an international journal 32 (2025) 2, pp. 150-165
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015330590
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The nature of underground innovation : missionary, user, and exploratory orientation
De Jong, Jeroen P. J.; Mulhuijzen, Max; Schemmann, Brita - In: Long range planning : LRP ; international journal of … 58 (2025) 1, pp. 1-19
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015331197
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Multi-level value creation in the sharing economy : a configurational co-creation approach to business model development
Clemens, Valentin; Wilden, Ralf; Akaka, Melissa Archpru; … - In: Industrial marketing management : the international … 125 (2025), pp. 272-289
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015331658
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Key characteristics and role of lead users in medical device innovations : an exploratory study
Venesz, Béla; Dőry, Tibor - In: Journal of innovation & knowledge : JIK 10 (2025) 2, pp. 1-18
Developing medical device innovations is a lengthy and costly endeavor, so engaging the right participants early in the process is crucial. While much of the existing literature focuses on procedural aspects of innovation, the human factors that influence success are often overlooked. The Lead...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015331669
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How B2B social media content strategies generate engagement across different social media platforms
Bourguignon, Benoit; Terho, Harri; Hajjem, Ahlem - In: Industrial marketing management : the international … 125 (2025), pp. 413-430
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015331938
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Harnessing community value co-creation : reactivating an external operant actor's sense of self-improvement
Trim, Peter R. J.; Lee, Yangim - In: Businesses 5 (2025) 1, pp. 1-23
Since COVID-19, there has been an increase in the utilization of food banks owing to a number of factors, including a reduction in household income due to job losses and an increase in the cost of living, which has affected people on low incomes. In this paper, we explain how people that are in...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015334416
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Harnessing technology to drive coopetition and value co-creation : a service-dominant perspective
Silva, Agostinho da; Cardoso, Antonio J. Marques - In: Administrative Sciences : open access journal 15 (2025) 2, pp. 1-29
Coopetition, the strategic blend of competition and collaboration, has emerged as a critical strategy for firms navigating today's interconnected and resource-constrained global economy. While coopetition networks offer substantial benefits, such as fostering innovation, market expansion, and...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015337359
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From value creation to value capture practices in healthcare innovation collaborations
Alalääkkölä, Timo; Torvinen, Hannu; … - In: Innovation: organization & management : IOM 27 (2025) 1, pp. 21-42
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015338082
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Empowering value co-creation : product and technology development in power asymmetric buyer-supplier relationships from the perspective of a weaker supplier
Siemieniako, Dariusz; Makkonen, Hannu; Kwiatek, Piotr; … - In: Industrial marketing management : the international … 124 (2025), pp. 128-149
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015173281
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Integration of traditional, transitioning & transformative digital technologies for value co-creation in B2B : a process model
Shankaranarayana, Rajesh; Narayanamurthy, Gopalakrishnan; … - In: Industrial marketing management : the international … 124 (2025), pp. 304-324
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015173335
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Satisfaction and dissatisfaction in wine tourism : a user-generated content analysis
Meneses, Raquel; Brito, Carlos Henrique Figueiredo e Melo de - In: Tourism and hospitality research : THR 25 (2025) 1, pp. 120-134
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015176724
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Toxic content and user engagement on social media : evidence from a field experiment
Beknazar-Yuzbashev, George; Jiménez Durán, Rafael; … - 2025 - This draft: January 19, 2025
Most social media users have encountered harassment online, but there is scarce evidence of how this type of toxic content impacts engagement. In a pre-registered browser extension field experiment, we randomly hid toxic content for six weeks on Facebook, Twitter, and YouTube. Lowering exposure...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015191566
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Customer engagement, innovation, and sustainable consumption : analyzing personalized, innovative, sustainable phygital products
Anwar, Rana Salman; Ahmed, Rizwan Raheem; … - In: Journal of innovation & knowledge : JIK 10 (2025) 1, pp. 1-14
Purpose - This research explores the relationship between factors that play a crucial role in e-commerce. This research aimed to check the direct relationship between customer engagement, innovation, and behavior of consumers towards phygital products on patronage intention. Furthermore, this...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015192368
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Influencer marketing unlocked : understanding the value chains driving the creator economy
Libai, Barak; Rosario, Ana Babić; Beichert, Maximilian; … - In: Journal of the Academy of Marketing Science 53 (2025) 1, pp. 4-28
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015192976
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The co-existence of brand value co-creation and co-destruction across the customer journey in a complex higher education brand
Hardcastle, Kimberley; Edirisingha, Prabash Aminda; … - In: Journal of business research : JBR 186 (2025), pp. 1-15
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015154312
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Value co-creation in tourism live shopping
Zhang, Yaozhi; Prebensen, Nina K. - In: Journal of business research : JBR 186 (2025), pp. 1-14
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015157990
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Empowering radical innovation : how digital technologies drive knowledge transfer and co-creation in innovation ecosystems
Zheng, Jianwen; Zhang, Zuopeng; Kamal, Muhammad Mustafa; … - In: R & D management 55 (2025) 5, pp. 1444-1458
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015481673
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Welcome, new brand colleague! : a conceptual framework for efficient and effective human-AI co-creation for creative brand voice
Kirkby, Alexandra; Baumgarth, Carsten; Henseler, Jörg - In: The journal of brand management : an international journal 32 (2025) 5, pp. 385-399
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015486102
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A place to remember? : exploring perceived destination sustainability effects on memory and place attachment : the role of tourism experience and value co-creation
Cavalcante, William Quezado F.; Coelho, Arnaldo; … - In: Corporate social responsibility and environmental management 32 (2025) 4, pp. 5222-5237
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015455855
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How can value-added intermediary service providers and exporting firms co-create value in bottom of the pyramid markets?
Khan, Huda; Zahoor, Nadia; Tarba, Shlomo Yedidia; … - In: Management international review : MIR ; journal of … 65 (2025) 3, pp. 513-537
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015458200
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Generating value by working with user communities : an analysis of financial market returns to corporate open source code contributions
Aksoy-Yurdagul, Dilan - In: R & D management 55 (2025) 4, pp. 1217-1233
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015458543
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Not just cocreation : exploring the shifting interaction logics in sustainable innovation
Perriton, Emma; Korsgaard, Steffen; Gustafsson, Sara; … - In: Business strategy and the environment 34 (2025) 4, pp. 5095-5113
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015459647
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How argument numerosity shapes firm-generated content effectiveness
Pozharliev, Rumen; De Angelis, Matteo; Cascio Rizzo, … - In: Psychology & marketing 42 (2025) 6, pp. 1437-1455
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015463995
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Unveiling the charisma of artificial intelligence : how voice assistants captivate users and emotionally influence user experience
Basu, Bibaswan; Roy, Sanjit; Apostolidis, Chrysostomos - In: Psychology & marketing 42 (2025) 9, pp. 2334-2351
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015464157
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Metaverse friends with social benefits : effects of social identity on the intention to purchase virtual products through site attachment, user engagement, and public self-consciousness
Kim, Hyojung; Yoo, Jungmin; Park, Minjung - In: Journal of retailing and consumer services 83 (2025), pp. 1-12
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015441302
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Understanding users' content contribution behavior when knowledge can be priced
Cong, Ziwei; Zhao, Ying; Zhang, Zilei - In: Marketing science 44 (2025) 3, pp. 655-670
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015442824
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Toxic content and user engagement on social media : evidence from a field experiment
Beknazar-Yuzbashev, George; Jiménez Durán, Rafael; … - 2025 - This draft: June 27, 2025
Most social media users have encountered harassment online, but there is scarce evidence of how this type of toxic content impacts engagement. In a pre-registered browser extension field experiment, we randomly hid toxic content for six weeks on Facebook, Twitter, and YouTube. Lowering exposure...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015443981
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The household sector innovation ecosystem : a framework and policy implications
Mulhuijzen, Max; De Jong, Jeroen P. J. - In: Technovation : an international journal of technical … 145 (2025), pp. 1-15
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015446122
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