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  • Search: subject_exact:"Länderimage"
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Year of publication
Subject
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Länderimage 10 Country image 7 China 2 Deutschland 2 India 2 Indien 2 Africa 1 Afrika 1 CAPM 1 Citation analysis 1 Comparison 1 Conflict 1 Development aid 1 Digital media 1 Digitale Medien 1 Entwicklungshilfe 1 Entwicklungsländer 1 Feldforschung 1 Field of study 1 Germany 1 Herkunftsbezeichnung 1 Information dissemination 1 Informationsverbreitung 1 International cooperation 1 International marketing 1 Internationale Zusammenarbeit 1 Internationaler Kredit 1 Internationales Marketing 1 Investitionsgütermarketing 1 Kaufverhalten 1 Konflikt 1 Korea 1 Korean 1 Koreanisch 1 Länderrisiko 1 Marketing 1 Meinung 1 Multinationales Unternehmen 1 Opinion 1 Ostmitteleuropa 1
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Online availability
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Free 6 Undetermined 3
Type of publication
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Book / Working Paper 8 Article 2
Type of publication (narrower categories)
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Working Paper 5 Arbeitspapier 3 Graue Literatur 3 Non-commercial literature 3 Aufsatz im Buch 2 Book section 2 Aufsatzsammlung 1 Thesis 1
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Language
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English 8 German 1 Ukrainian 1
Author
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Ahmed, Faisal 1 Aretz, Bodo 1 Benczúr, Péter 1 Biswas, Mitrajit 1 Chabowski, Brian R. 1 Chang, HyeYoung 1 Ilut, Cosmin 1 Jarotschkin, Alexandra 1 Kube, Sebastian 1 Kuzmany, Katrin 1 Ljulʹov, Oleksij Valentynovyč 1 Moon, Chungshik 1 Rhee, Inbok 1 Samiee, Saeed 1 Sardoschau, Sulin 1 Sharma, Arbuda 1 Xie, Han 1 Yang, Joonseok 1
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Published in...
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Discussion paper 1 Global perspectives on soft power management in business 1 Handbook on cross-cultural marketing 1 KDI School of Pub Policy & Management Paper 1 MNB Working Papers 1 Working papers on East Asian studies 1 ZEW Discussion Papers 1
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Source
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ECONIS (ZBW) 7 EconStor 2 BASE 1
Showing 1 - 10 of 10
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Visualizations of Chinese nation branding : a comparative study of the 2008 and 2022 Beijing Olympic Games opening ceremonies
Xie, Han - 2024
As Beijing became the first city in history to successfully host both Summer and Winter Olympic Games, this paper looks into the different visualizations of the two Olympics opening ceremonies in 2008 and 2022. By incorporating the concept of Nation Branding, it features a comparative case study...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014632237
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Understanding the Effectiveness of Public Diplomacy Efforts : Survey Data from the Case of Korean Higher Education Programs in German
Chang, HyeYoung; Moon, Chungshik; Rhee, Inbok; Yang, … - 2023
Can public diplomacy efforts effectively change target country public’s perception of the sender country? Public diplomacy has been regarded as a means of promoting a country's soft power, and many countries have been exerted great about of effort and resources in this pursuit by building...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014346974
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Chinese aid in Africa : attitudes and conflict
Sardoschau, Sulin; Jarotschkin, Alexandra - 2023
This study examines Chinese aid projects’ impact on conflict and perceptions of China in 820 African districts from 2000 to 2012. We show that a 10% increase in Chinese aid projects results in a 6% increase in conflict incidents. This rise is mainly due to confrontations involving non-state...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014493902
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Geo-economic perspectives in the global environment
Ahmed, Faisal (ed.); Sharma, Arbuda (ed.) - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014088370
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India building its nation brand soft power through its global organizations in the 21st century
Biswas, Mitrajit - In: Global perspectives on soft power management in business, (pp. 171-177). 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014460494
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Makroekonomična stabilʹnistʹ nacionalʹnoï ekonomiky : monohrafija
Ljulʹov, Oleksij Valentynovyč - 2022
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013365221
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The country image literature : intellectual basis and future research directions
Samiee, Saeed; Chabowski, Brian R. - In: Handbook on cross-cultural marketing, (pp. 37-50). 2020
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013459416
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Choosing your object of benevolence: a field experiment on donation options
Aretz, Bodo; Kube, Sebastian - 2010
In a large natural field experiment, we explore the effect of providing donors with the opportunity to choose the target country for their donations. We find that only a small fraction of donors use the option, which might reflect a reluctance to consider tradeoffs when those concern important,...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10010300008
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Country-of-Origin Effekt und Länderimage Osteuropas. Auswirkungen auf die Produktbeurteilung institutioneller Käufer.
Kuzmany, Katrin - 2008
Mit zunehmender Globalisierung, nicht zuletzt auch seit den Erweiterungen der Europäischen Union sehen sich Konsumenten mit einer Fülle an Produkten aus einer Vielzahl an Ländern konfrontiert. Doch nicht nur auf Endabnehmer wirken sich diese Veränderung aus, auch gewerbliches Kaufverhalten...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10009480937
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Determinants of spreads on sovereign bank loans: The role of credit history
Benczúr, Péter; Ilut, Cosmin - 2006
This paper is an empirical investigation into the role of credit history in determining the spread on sovereign bank loans. It employs an error-in-variables approach used in rational-expectations-macro-econometrics to set up a structural model that links sovereign loan spreads to realized...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10010322423
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