Strategic and Marketing Implications of Consumer Behaviour in Financial Services
Year of publication: |
2000
|
---|---|
Authors: | Beckett, Antony |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 7226238. - Vol. 20.2000, 3, p. 191-208
|
Saved in:
Saved in favorites
Similar items by person
-
From branches to call centres: new strategic realities in retail banking
Beckett, Antony, (2004)
-
Strategic and Marketing Implications of Consumer Behaviour in Financial Services
Beckett, Antony, (2000)
-
A theoretical model of consumer behaviour in the financial services industry
Beckett, Antony, (1998)
- More ...