Successful Strategies for Product Rollovers
Year of publication: |
1998
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Authors: | Billington, Corey ; Lee, Hau L. ; Tang, Christopher S. |
Published in: |
Sloan management review. - Cambridge, Mass. : Alfred P. Sloan School of Management, ISSN 0019-848X, ZDB-ID 2418484. - Vol. 39.1998, 3, p. 23-30
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Saved in:
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