//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"The journal of brand management : an international journal"
~isPartOf:"The journal of consumer marketing"
~person:"Borges, Adilson"
~person:"Kapferer, Jean-Noël"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
6
Konsumentenverhalten
6
Brand management
3
Luxury goods
3
Luxusgüter
3
Markenführung
3
CSR
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Nachhaltige Entwicklung
2
Nachhaltigkeit
2
Sustainability
2
Sustainable development
2
Advertising effects
1
Age group
1
Altersgruppe
1
Brand
1
Brand image
1
Business ethics
1
Celebrity endorsement
1
Celebrity-Werbung
1
China
1
Cultural identity
1
Emerging economies
1
Ethics
1
Fashion
1
Gesundheit
1
Globalisierung
1
Globalization
1
Health
1
Health message
1
International marketing
1
Internationales Marketing
1
Kulturelle Identität
1
Luxury
1
Markenartikel
1
Markenimage
1
Millennials
1
Mode
1
Perception
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
6
Author
All
Borges, Adilson
Kapferer, Jean-Noël
Phau, Ian
6
Johnson, Lester W.
5
Lysonski, Steven
5
Wiedmann, Klaus-Peter
5
Baxter, Stacey M.
4
Chan, Kara
4
Durvasula, Srinivas
4
Felix, Reto
4
Fetscherin, Marc
4
Grappi, Silvia
4
Guzman, Francisco
4
Hennigs, Nadine
4
Ilicic, Jasmina
4
Kulczynski, Alicia
4
Sun, Qin
4
Abratt, Russell
3
Block, Martin P.
3
Chrysochou, Polymeros
3
Cui, Geng
3
Dens, Nathalie
3
Dwivedi, Abhishek
3
Gabrielli, Veronica
3
Gil Saura, Irene
3
Gunasti, Kunter
3
Hultén, Peter
3
Jassawalla, Avan R.
3
Jin, Byoungho
3
Milne, George R.
3
Mirzaei, Abas
3
Paswan, Audhesh
3
Pelsmacker, Patrick de
3
Pitt, Leyland F.
3
Poon, Patrick
3
Romani, Simona
3
Ross, William T.
3
Sashittal, Hemant Chaitanya
3
Shoham, Aviv
3
Sung, Yongjun
3
more ...
less ...
Published in...
All
The journal of brand management : an international journal
The journal of consumer marketing
Journal of retailing and consumer services
7
Journal of business research : JBR
6
International journal of consumer studies
2
The journal of product & brand management
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
European journal of marketing
1
International journal of retail & distribution management
1
International marketing review
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing
1
Journal of personal selling & sales management
1
Journal of revenue and pricing management
1
Journal of strategic management education : JSME
1
Marketing letters : a journal of research in marketing
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Memorable customer experiences : a research anthology
1
Psychology & marketing
1
Sustainable luxury : managing social and environmental performance in iconic brands
1
The international review of retail, distribution and consumer research
1
more ...
less ...
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Are millennials really more sensitive to sustainable luxury? : a cross-generational international comparison of sustainability consciousness when buying luxury
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
The journal of brand management : an international journal
27
(
2020
)
1
,
pp. 35-47
Persistent link: https://www.econbiz.de/10012297784
Saved in:
2
Global brands in emerging markets : the cultural antecedents of global brand preference
Dalmoro, Marlon
;
Pinto, Diego Costa
;
Borges, Adilson
; …
- In:
The journal of brand management : an international journal
22
(
2015
)
9
,
pp. 721-736
Persistent link: https://www.econbiz.de/10011438542
Saved in:
3
How products induce regulatory fit : evidence from the health domain
Borges, Adilson
;
Gomez, Pierrick
- In:
The journal of consumer marketing
32
(
2015
)
6
,
pp. 441-449
Persistent link: https://www.econbiz.de/10011485822
Saved in:
4
The future of luxury : challenges and opportunities
Kapferer, Jean-Noël
- In:
The journal of brand management : an international journal
21
(
2014
)
9
,
pp. 716-726
Persistent link: https://www.econbiz.de/10010514132
Saved in:
5
Celebrity endorser attractiveness, visual attention, and implications for ad attitudes and brand evaluations : a replication and extension
Felix, Reto
;
Borges, Adilson
- In:
The journal of brand management : an international journal
21
(
2014
)
7/8
,
pp. 579-593
Persistent link: https://www.econbiz.de/10010462631
Saved in:
6
Is luxury compatible with sustainability? : luxury consumers' viewpoint
Kapferer, Jean-Noël
;
Michaut-Denizeau, Anne
- In:
The journal of brand management : an international journal
21
(
2014
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10010234577
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->