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person:"Jacoby, Jacob"
type_genre:"Sammlung"
~person:"Elton, Edwin J."
~person:"Miller, Roger LeRoy"
~type_genre:"Textbook"
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Jacoby, Jacob
Elton, Edwin J.
Miller, Roger LeRoy
Mankiw, Nicholas Gregory
41
Parkin, Michael
34
Bruhn, Manfred
33
Krugman, Paul R.
32
Brue, Stanley L.
31
O'Sullivan, Arthur
31
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24
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24
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24
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22
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22
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21
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21
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20
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20
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20
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19
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19
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19
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18
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The Addison-Wesley series in economics
9
Legends in consumer behavior
8
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4
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2
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ECONIS (ZBW)
44
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Economics today
Miller, Roger LeRoy
-
2018
-
Nineteenth edition
Persistent link: https://www.econbiz.de/10011593730
Saved in:
2
Economics today
Miller, Roger LeRoy
-
2016
-
18. ed.
Persistent link: https://www.econbiz.de/10010496731
Saved in:
3
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
4
Helping define the field and expand its horizons
Jacoby, Jacob
;
Zaltman, Gerald
;
Jacobs, Rick
; …
-
2015
Persistent link: https://www.econbiz.de/10011444643
Saved in:
5
The early years: attitudes, brand loyalty, and perceived risk
Jacoby, Jacob
;
Holbrook, Morris B.
;
Buck, Meera J.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444678
Saved in:
6
The early years: information overload and quality perception
Jacoby, Jacob
;
Maheswaran, Durairaj
;
Haugtvedt, Curtis P.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444686
Saved in:
7
The fourth P: advertising and personal selling
Jacoby, Jacob
;
Solomon, Michael R.
;
Mick, David Glen
-
2015
Persistent link: https://www.econbiz.de/10011444692
Saved in:
8
Pre-decision information accessing and behavioral process technology (BPT)
Jacoby, Jacob
;
Brinberg, David
;
Herr, Paul M.
-
2015
Persistent link: https://www.econbiz.de/10011444698
Saved in:
9
Legal considerations applying to consumer decision making and purchase behavior - part 1
Jacoby, Jacob
;
Swann, Jerre B.
;
Krishna, Aradhna
; …
-
2015
Persistent link: https://www.econbiz.de/10011444742
Saved in:
10
Legal considerations applying to consumer decision making and purchase behavior - part 2
Jacoby, Jacob
;
Craig, C. S.
;
Malhotra, Naresh K.
-
2015
Persistent link: https://www.econbiz.de/10011444749
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