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person:"Jacoby, Jacob"
type_genre:"Sammlung"
~person:"Krugman, Paul R."
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Jacoby, Jacob
Krugman, Paul R.
Sheth, Jagdish N.
18
Hruschka, Harald
14
Gierl, Heribert
12
Anderson, Simon P.
9
Palma, André de
8
Thisse, Jacques-François
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Topaloğlu, Hüseyin
8
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7
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6
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6
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6
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6
Helm, Roland
6
Herrmann, Andreas
6
Janssen, Maarten C. W.
6
Meyer, Robert J.
6
Peitz, Martin
6
Rusmevichientong, Paat
6
Shy, Oz
6
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Sun, Baohong
6
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5
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5
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5
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5
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5
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Kim, Jeong-yoo
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Kőszegi, Botond
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Legends in consumer behavior
8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
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ECONIS (ZBW)
9
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1
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
2
Helping define the field and expand its horizons
Jacoby, Jacob
;
Zaltman, Gerald
;
Jacobs, Rick
; …
-
2015
Persistent link: https://www.econbiz.de/10011444643
Saved in:
3
The early years: attitudes, brand loyalty, and perceived risk
Jacoby, Jacob
;
Holbrook, Morris B.
;
Buck, Meera J.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444678
Saved in:
4
The early years: information overload and quality perception
Jacoby, Jacob
;
Maheswaran, Durairaj
;
Haugtvedt, Curtis P.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444686
Saved in:
5
The fourth P: advertising and personal selling
Jacoby, Jacob
;
Solomon, Michael R.
;
Mick, David Glen
-
2015
Persistent link: https://www.econbiz.de/10011444692
Saved in:
6
Pre-decision information accessing and behavioral process technology (BPT)
Jacoby, Jacob
;
Brinberg, David
;
Herr, Paul M.
-
2015
Persistent link: https://www.econbiz.de/10011444698
Saved in:
7
Legal considerations applying to consumer decision making and purchase behavior - part 1
Jacoby, Jacob
;
Swann, Jerre B.
;
Krishna, Aradhna
; …
-
2015
Persistent link: https://www.econbiz.de/10011444742
Saved in:
8
Legal considerations applying to consumer decision making and purchase behavior - part 2
Jacoby, Jacob
;
Craig, C. S.
;
Malhotra, Naresh K.
-
2015
Persistent link: https://www.econbiz.de/10011444749
Saved in:
9
Tracing the impact of item-by-item information accessing on uncertainty reduction
Jacoby, Jacob
(
contributor
)
- In:
Journal of consumer research : JCR ; an …
21
(
1994
)
2
,
pp. 291-303
Persistent link: https://www.econbiz.de/10001171169
Saved in:
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