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subject:"History of economic thought"
type_genre:"Sammelwerk"
~person:"Brockhoff, Klaus"
~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
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History of economic thought
Consumer behaviour
Theorie
29
Theory
29
Konsumentenverhalten
19
Welt
6
World
6
Deutschland
5
Germany
5
Decision
3
Entscheidung
3
Innovation management
3
Innovationsmanagement
3
Marketing
3
Betriebswirtschaftslehre
2
Business economics
2
Geschichte
2
Kaufentscheidung
2
Markenrecht
2
Marketing management
2
Marketingmanagement
2
Purchase decision
2
Trademark law
2
Ökonomische Ideengeschichte
2
08.05.1995
1
29.03.1996
1
Advertising effects
1
Advertising regulation
1
Brand loyalty
1
Business start-up
1
Börsenkurs
1
Competitive strategy
1
Consumer goods marketing
1
East Germany
1
Economic history
1
Economic transition
1
Emotion
1
Entrepreneurship
1
Entrepreneurship approach
1
Forschung und Entwicklung
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Book / Working Paper
21
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Sammelwerk
Collection of articles of several authors
21
Collection of articles written by one author
18
Sammlung
18
Aufsatzsammlung
2
Lehrbuch
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2
Systematic review
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Übersichtsarbeit
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English
20
German
3
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Brockhoff, Klaus
Sheth, Jagdish N.
Backhaus, Jürgen G.
12
Pies, Ingo
10
Zagóra-Jonszta, Urszula
10
Jacoby, Jacob
8
Wood, John Cunningham
8
Samuels, Warren J.
7
Bettman, James R.
6
Leschke, Martin
6
Trautwein, Hans-Michael
6
Kurz, Heinz D.
5
Quadrio Curzio, Alberto
5
Hagemann, Harald
4
Hippner, Hajo
4
Rieter, Heinz
4
Wilde, Klaus D.
4
Arena, Richard
3
Arestis, Philip
3
Caspari, Volker
3
Colander, David C.
3
Erreygers, Guido
3
Forstater, Mathew
3
Garnett, Robert F.
3
Gioia, Vitantonio
3
Helmstädter, Ernst
3
Koslowski, Peter
3
Magnusson, Lars
3
Medema, Steven G.
3
Mick, David Glen
3
Musgrave, Richard Abel
3
Peacock, Alan
3
Rutherford, Malcolm
3
Schefold, Bertram
3
Swedberg, Richard
3
Touffut, Jean-Philippe
3
Amawi, Abla
2
Arnon, Arie
2
Backhouse, Roger
2
Barens, Ingo
2
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Legends in consumer behavior
16
Legends in marketing
2
Gabler-Lehrbuch
1
Lehrbuch Gabler
1
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ECONIS (ZBW)
21
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Legends in consumer behavior: James R. Bettman
Bettman, James R.
-
2016
Persistent link: https://www.econbiz.de/10011413962
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2
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
3
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
4
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
5
Recent work on consumer information processing
Bettman, James R.
;
Zauberman, Gal
;
Drolet, Aimee Leigh
; …
-
2016
Persistent link: https://www.econbiz.de/10011446107
Saved in:
6
Attitude, identity, and influence
Bettman, James R.
;
Kassarjian, Harold H.
;
Lutz, Richard J.
-
2016
Persistent link: https://www.econbiz.de/10011446133
Saved in:
7
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
8
Legends in consumer behavior: Morris B. Holbrook
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505247
Saved in:
9
Helping define the field and expand its horizons
Jacoby, Jacob
;
Zaltman, Gerald
;
Jacobs, Rick
; …
-
2015
Persistent link: https://www.econbiz.de/10011444643
Saved in:
10
The early years: attitudes, brand loyalty, and perceived risk
Jacoby, Jacob
;
Holbrook, Morris B.
;
Buck, Meera J.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444678
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