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type_genre:"Aufsatz im Buch"
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Conjoint-Analyse
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Gustafsson, Anders
6
Herrmann, Andreas
5
Huber, Frank
5
Sattler, Henrik
4
Baier, Daniel
2
Blomkvist, Ola
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Chrzan, Keith
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Cohen, Steven H.
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Ekdahl, Fredrik
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Elrod, Terry
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Gaul, Wolfgang
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Haaijer, Rinus
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Kamakura, Wagner A.
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Conjoint measurement : methods and applications
Fundamentals of marketing research ; Vol. 6
12
Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
2
Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
2
From data to knowledge : theoretical and practical aspects of classification, data analysis, and knowledge organization
2
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
2
Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
2
Operations research proceedings 2005 : selected papers of the Annual International Conference of the German Operations Research Society (GOR), Bremen, September 7 - 9, 2005
2
3rd International Conference on Global Interdependence and Decision Sciences, December 28-30, 2009, Hyderabad, India
1
Advances in decision analysis : [the present book finds its roots in the International Conference on Methods and Applications of Multiple Criteria Decision Making held in Mons in May 1997]
1
Econometric models in marketing
1
Economic models, estimation, and socioeconomic systems : essays in honour of Karl A. Fox
1
Essays on Bayesian inference for demand and supply models
1
Handbook of marketing decision models
1
Handbook of the economics of marketing ; Volume 1
1
Homo interagens : soziale Interaktion ; ein grundlagentheoretischer Diskurs in der Ökonomik
1
Innovation und Institution : [67. Jahrestagung des Verbandes der Hochschullehrer für Betriebswirtschaft an der Christian-Albrechts-Universität zu Kiel ... 18. - 21. Mai 2005]
1
Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
1
Kapital, Kompetenz, Konflikte
1
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
1
Kostenmanagement und Controlling
1
Kundenbindung im Handel
1
Kundenzufriedenheit und Kundenbindung : Strategien und Instrumente von Finanzdienstleistern
1
Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
1
Mathematische Methoden der Wirtschaftswissenschaften : Festschrift für Otto Opitz
1
Methodological issues in applying stated preference data to the valuation of public goods
1
Multiple criteria decision analysis : state of the art surveys
1
Multiple criteria decision analysis ; Volume 1
1
Märkte und Organisationen im Sport : institutionenökonomische Ansätze ; [Arbeitskreis Sportökonomie ... Beiträge seiner Bayreuther Sitzung vom Mai 1998]
1
Neue Entwicklungen im Dienstleistungsmarketing : [Vorträge des 8. Dienstleistungsmarketing-Workshops, der im Februar 2001 an der Universität Innsbruck veranstaltet wurde]
1
Neue Entwicklungen in der Marktforschung
1
Operations research proceedings 2000 : selected papers of the Symposium on Operations Research (OR 2000) ; Dresden, September 9 - 12, 2000
1
Operations research proceedings 2002 : selected papers of the International Conference on Operations Research (SOR 2002) ; Klagenfurt, September 2 - 5, 2002 ; with 51 tables
1
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
1
Personal
1
Perspektiven des Dienstleistungsmarketing : Ansatzpunkte für Forschung und Praxis
1
Pricing-Forschung in Deutschland
1
Quantitative Marketingforschung in Deutschland : Festschrift für Klaus Peter Kaas zum 65. Geburtstag
1
Quantitative marketing techniques and analyses
1
Selected papers of the Symposium on Operations Research (SOR'96) : Braunschweig, September 3 - 6, 1996
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1
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 3-30)
.
2007
Persistent link: https://www.econbiz.de/10003544555
Saved in:
2
Measurement of price effects with conjoint analysis : separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 31-46)
.
2007
Persistent link: https://www.econbiz.de/10003544570
Saved in:
3
Market simulation using a probabilistic ideal vector model for conjoint data
Baier, Daniel
;
Gaul, Wolfgang
- In:
Conjoint measurement : methods and applications
,
(pp. 47-65)
.
2007
Persistent link: https://www.econbiz.de/10003544577
Saved in:
4
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 67-76)
.
2007
Persistent link: https://www.econbiz.de/10003544586
Saved in:
5
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 77-92)
.
2007
Persistent link: https://www.econbiz.de/10003544591
Saved in:
6
On the influence of the evaluation methods in conjoint design : some empirical results
Huber, Frank
;
Herrmann, Andreas
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 93-112)
.
2007
Persistent link: https://www.econbiz.de/10003544602
Saved in:
7
The value of extent-of-preference information in choise-based conjoint analysis
Elrod, Terry
;
Chrzan, Keith
- In:
Conjoint measurement : methods and applications
,
(pp. 133-144)
.
2007
Persistent link: https://www.econbiz.de/10003544611
Saved in:
8
A multi-trait multi-method validity test of partworth estimates
Kamakura, Wagner A.
;
Ozer, Muammer
- In:
Conjoint measurement : methods and applications
,
(pp. 145-166)
.
2007
Persistent link: https://www.econbiz.de/10003544618
Saved in:
9
Conjoint preference elicitation methods in the broader context of random utility theory preference elicitation methods
Louviere, Jordan J.
;
Hensher, David A.
;
Swait, Joffre
- In:
Conjoint measurement : methods and applications
,
(pp. 167-197)
.
2007
Persistent link: https://www.econbiz.de/10003544626
Saved in:
10
Conjoint choice experiments : general characteristics and alternative model specifications
Haaijer, Rinus
;
Wedel, Michel
- In:
Conjoint measurement : methods and applications
,
(pp. 199-229)
.
2007
Persistent link: https://www.econbiz.de/10003544631
Saved in:
11
Using conjoint choice experiments to model consumer choices of product component packages
Dellaert, Benedict G. C.
;
Borgers, Aloys W. J.
; …
- In:
Conjoint measurement : methods and applications
,
(pp. 273-293)
.
2007
Persistent link: https://www.econbiz.de/10003544659
Saved in:
12
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 295-319)
.
2007
Persistent link: https://www.econbiz.de/10003544666
Saved in:
13
A generalized normative segmentation methodology employing conjoint analysis
DeSarbo, Wayne D.
;
DeSarbo, Christian F.
- In:
Conjoint measurement : methods and applications
,
(pp. 321-345)
.
2007
Persistent link: https://www.econbiz.de/10003544667
Saved in:
14
Dealing with product similarity in conjoint simulations
Huber, Joel
;
Orme, Bryan
;
Miller, Richard
- In:
Conjoint measurement : methods and applications
,
(pp. 347-362)
.
2007
Persistent link: https://www.econbiz.de/10003544689
Saved in:
15
Conjoint analysis as an instrument of market research practice
Gustafsson, Anders
;
Herrmann, Andreas
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 5-45)
.
1999
Persistent link: https://www.econbiz.de/10001444653
Saved in:
16
Measurement of price effects with conjoint analysis: separating informational and allocative effects of price
Rao, Vithala R.
;
Sattler, Henrik
- In:
Conjoint measurement : methods and applications
,
(pp. 47-66)
.
1999
Persistent link: https://www.econbiz.de/10001444664
Saved in:
17
Developing business solutions from conjoint analysis
Simmons, Sid
;
Esser, Mark
- In:
Conjoint measurement : methods and applications
,
(pp. 67-96)
.
1999
Persistent link: https://www.econbiz.de/10001444666
Saved in:
18
Market simulation using a probabilistic ideal vector model for conjoint data
Baier, Daniel
;
Gaul, Wolfgang
- In:
Conjoint measurement : methods and applications
,
(pp. 97-120)
.
1999
Persistent link: https://www.econbiz.de/10001444668
Saved in:
19
A comparison of conjoint measurement with self-explicated approaches
Sattler, Henrik
;
Hensel-Börner, Susanne
- In:
Conjoint measurement : methods and applications
,
(pp. 121-133)
.
1999
Persistent link: https://www.econbiz.de/10001444673
Saved in:
20
New product development in the software industry: the role of conjoint analysis
Marzocchi, Gian Luca
;
Brasini, Sergio
;
Rimessi, Marcello
- In:
Conjoint measurement : methods and applications
,
(pp. 135-160)
.
1999
Persistent link: https://www.econbiz.de/10001444686
Saved in:
21
Non-geometric Plackett-Burman designs in conjoint analysis
Blomkvist, Ola
;
Ekdahl, Fredrik
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 161-181)
.
1999
Persistent link: https://www.econbiz.de/10001444692
Saved in:
22
On the influence of the evaluation methods in conjoint design - some empirical results
Huber, Frank
;
Herrmann, Andreas
;
Gustafsson, Anders
- In:
Conjoint measurement : methods and applications
,
(pp. 183-208)
.
1999
Persistent link: https://www.econbiz.de/10001444700
Saved in:
23
The value of extent-of-preference information in choice-based conjoint analysis
Elrod, Terry
;
Chrzan, Keith
- In:
Conjoint measurement : methods and applications
,
(pp. 208-223)
.
1999
Persistent link: https://www.econbiz.de/10001444703
Saved in:
24
A multi-trait multi-method validity test of partworth estimates
Kamakura, Wagner
;
Ozer, Muammer
- In:
Conjoint measurement : methods and applications
,
(pp. 225-251)
.
1999
Persistent link: https://www.econbiz.de/10001444709
Saved in:
25
Adaptive conjoint analysis: understanding the methodology and assessing reliability and validity
Herrmann, Andreas
;
Schmidt-Gallas, Dirk
;
Huber, Frank
- In:
Conjoint measurement : methods and applications
,
(pp. 253-277)
.
1999
Persistent link: https://www.econbiz.de/10001444711
Saved in:
26
Conjoint preference elicitation methods in the broader context of Random Utility Theory preference elicitation methods
Louviere, Jordan
;
Hensher, David A.
;
Swait, Joffre
- In:
Conjoint measurement : methods and applications
,
(pp. 279-318)
.
1999
Persistent link: https://www.econbiz.de/10001444732
Saved in:
27
Conjoint choice experiments: general characteristics and alternative model specifications
Haaijer, Rinus
;
Wedel, Michel
- In:
Conjoint measurement : methods and applications
,
(pp. 319-360)
.
1999
Persistent link: https://www.econbiz.de/10001444733
Saved in:
28
Latent class models for conjoint analysis
Ramaswamy, Venkatram
;
Cohen, Steven H.
- In:
Conjoint measurement : methods and applications
,
(pp. 361-392)
.
1999
Persistent link: https://www.econbiz.de/10001444734
Saved in:
29
Dealing with product similarity in conjoint simulations
Huber, Joel
;
Orme, Bryan
;
Miller, Richard
- In:
Conjoint measurement : methods and applications
,
(pp. 393-410)
.
1999
Persistent link: https://www.econbiz.de/10001444736
Saved in:
30
Continuous conjoint analysis
Wittink, Dick R.
;
Keil, Sev K.
- In:
Conjoint measurement : methods and applications
,
(pp. 411-434)
.
1999
Persistent link: https://www.econbiz.de/10001444737
Saved in:
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