The purpose of the conference is to encourage knowledge exchange concerning marketing or marketing related fields of research, to bring together specialists from higher education institutions and business fields, and to provide a stimulating environment for knowledge enhancement and sharing...

The workshop on “Retailer-Consumer Relationships” will be hosted as a part of the 5th International Conference in Economics and Administration, ICEA 2013. The workshop invites conceptual and empirical papers in the field of the relationships between retailers and consumers and all the...