This seminar is aimed at Ph.D. and young scholars who are interested in learning more about recent developments and important issues in advanced model building in marketing. Upon completion of this seminar, students have advanced knowledge of a broad range of models and methods that advance our...

The special theme for the conference will be “Innovate through Design”. Themes and areas: A. Organizing for product development B. Knowledge and IT resources in PD C. Product development strategy and performance D. Leadership and creativity in PD E. Creativity and Design Management and...

The colloquium will be held in Ljubljana immediately prior to the EMAC Conference 2011. The colloquium provides outstanding doctoral students in marketing who want to pursue a career in academics with an opportunity to discuss their dissertation research with other doctoral students and leading...

We invite papers and special sessions that address (but are not limited to) the following themes: - Methodological innovation in interpretive consumer research (e.g. new modes of representation); - New or reassessment of existing philosophical approaches to understanding consumption; - The...