E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies

Hugh M. Pattinson; David R. Low [eds.]

"This book highlights new business products, services, strategies, and philosophies drawn from an emerging collaborative information platform and explores connections between the development of new e-business technologies with consumers, businesses, and links to social and political visions and strategies"--Provided by publisher

MoreLess

Year of publication:	2011
Other Persons:	Pattinson, Hugh M. (ed.) ; Low, David R. (contributor)
Publisher:	Hershey, Pa. [u.a.] : Business Science Reference
Subject:	Electronic Commerce \| E-commerce \| Innovationsmanagement \| Innovation management \| Produktentwicklung \| New product development \| Online-Marketing \| Internet marketing \| Social Web \| Social web \| Innovation \| Wettbewerb \| Globalisierung
Published items:	15 hits in ECONIS - Online Catalogue of the ZBW

Extent:	XXII, 306 S. graph. Darst. 29 cm
Series:	Premier reference source
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors
Language:	English
Notes:	Formerly CIP Uk. - "Premier reference source"--Cover. - Includes bibliographical references and index
ISBN:	978-1-60566-394-4 ; 1-60566-394-8 ; 978-1-605-66395-1 ; 1-60566-395-6 ; 978-1-60566-395-1
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013550678