A Brunswik lens model of consumer health judgments of packaged foods
Year of publication: |
2014
|
---|---|
Authors: | Orquin, Jacob L. |
Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 13.2014, 4, p. 270-281
|
Subject: | Ernährungsverhalten | Eating habit | Fast Food | Fast food | Bio-Lebensmittel | Organic food | Kaufentscheidung | Purchase decision |
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