A Cluster Analytic Approach for Consumer Segmentation Using the Vegetarian-Meatarian Distinction
Year of publication: |
2003
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Authors: | Trocchia, Philip ; Janda, Swinder |
Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 11329415. - Vol. 9.2003, 2, p. 11-24
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