A Comparison of Criteria to Design Efficient Choice Experiments
| Year of publication: |
2006
|
|---|---|
| Authors: | Kessels, Roselinde ; Goos, Peter ; Vandebroek, Martina |
| Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 43.2006, 3, p. 409-419
|