A comparison of quality function deployment and conjoint analysis in new product design
| Year of publication: |
2002
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|---|---|
| Authors: | Pullman, Madeleine E.; Moore, William L.; Wardell, Don G. |
| Published in: |
The journal of product innovation management : an internat. publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 7221368. - Vol. 19.2002, 5, p. 354-364
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