A comprehensive model of customer direct and indirect revenge : understanding the effects of perceived greed and customer power
Year of publication: |
2010
|
---|---|
Authors: | Grégoire, Yany ; Laufer, Daniel ; Tripp, Thomas M. |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 38.2010, 6, p. 738-758
|
Subject: | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Electronic Commerce | E-commerce | Kundenzufriedenheit | Customer satisfaction | Konsumentenboykott | Consumer boycott |
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